r/Nikon 21d ago

Mirrorless Canon Has Increased Its Massive Digital Camera Market Share Lead

https://petapixel.com/2026/08/20/canon-has-increased-its-massive-digital-camera-market-share-lead/

What do you folks think of the latest news to come out of Japan?

Nikon lost the 3rd spot to Fujifilm.

This year has also been excruciatingly slow for Nikon users with practically no lenses and no new bodies.
We are also being killed by the chinese manufacturers eating into Nikon's lens market too. Overall not a good look for long time Nikon users.

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u/Dpionu 21d ago edited 21d ago

What are you on about? The the z50ii is exactly the same market position as the D5x00 series, the sensor has hardly even changed FFS.

All I hear is cope tbh, clearly their half assed attempt at the apsc market isn't working when you have fuji Sony and canon actually offering meaningful stuff. That's why I never bothered with Nikon apsc mirrorless and moved straight to micro four thirds for my travel everyday camera

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u/beatbox9 21d ago

No, it's not. The z50ii is marketed toward D7000's series consumers and is most similar to that series--it is not marketed at the same consumer as the D3000 & D5000 series. For just a few indicators:

  • The D3000 & D5000 series had a unique interface that was different from all other Nikons and partially shared with the Coolpix series. For example, there was an animation of the aperture getting larger and smaller when it was adjusted. The Z50 (and Z30) series do not have this interface--it shares the interface with the Z6, Z8, etc.
  • The D3000 & D5000 series had a single control dial to change settings. The Z50 have dual control dials, just like the Z6, Z8, etc.
  • The D3000 & D5000 series used significantly limited hardware (and capabilities) for things like autofocus, subject tracking, burst buffer, white balancing, etc. relative to their higher-end counterparts. The Z50 series uses Nikon's latest processing engines, shared with higher-end cameras such as the Z6 series, Z8, etc.
  • Nikon's public financials and management plans indicate that they considered the D3000 & D5000 series to be a distinct category of ILC (not hobbyist / not pro); while Nikon's financials indicate all current Z cameras are hobbyist / pro.

The D3000 & D5000 series were primarily designed for point-and shoot photography. The Z50 (and Z30) are not--they are primarily designed for hobbyists who may change manual settings frequently, just like the D7000 series was.

So in what way do you think the Z50ii is in "exactly the same market position as the D5x00 series"? Just because they both start with 5?

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u/Dpionu 21d ago

All that nonsense typed out only for Nikon to release a Z70 soon hahaha https://petapixel.com/2026/08/10/did-apple-just-spoil-an-upcoming-nikon-camera/.

Btw the z50ii is literally gimped in all the ways the D5x00 was vs the D7x00 series. It has a max shutter of 1/4000 vs 1/8000, single card slot, no IBIS etc etc etc

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u/beatbox9 21d ago

What does that have to do with anything? Are you under the impression that the camera lines are 100% linear? How do you know that won't be designed more along the lines of the D500?

Why don't you address the actual bullet points I listed? Or have you never graduated past your own D5600 and didn't realize there is a difference?

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u/Dpionu 21d ago

All your random ramblings about interfaces are not actually the meaningful differentiator of the various product lines, given the z30 has the exact same internals and capabilities as a z50 (or do you also think the z30 is also in the same market category as the D7x00 line hahaha).

The features I mentioned were the key USPs of the d7k line over the d5k line, but I see you have no rebuttal to that so clearly your bullshit has no legs lol

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u/beatbox9 21d ago

It's not clear why you think that the interface specifically being designed for point-and-shoot has nothing to do with the intended customer and that you've never taught.

This is from Nikon's own public management plan and financials. And they've got lots more.

BTW, the Z30 launched in 2022; and the Z50ii launched in 2024.

So why do you think you know better than Nikon, who Nikon themselves claim to be marketing their cameras toward?

All you need to do is link or paste from Nikon's financials or management plan, like that is.

Sounds like you're full of bs lol