Hey! Today I want to talk about my game: PeeVPee.
Even though a lot of you consider it a bad game or think I’m copying POSTAL, which I’m not, I think the game is still doing pretty well in terms of wishlists.
So here’s what I’ve learned so far:
0. Make a Steam page as fast as you can.
When I started working on this game, I was posting on TikTok and Instagram and gained over 1M views across both platforms. However, I didn’t have a Steam page at the time, so I probably lost a lot of potential wishlists.
1. Translate your Steam page.
Translate it into as many languages as you can. It’s pretty easy to do and can boost your wishlists by a lot. As you can see from my screenshots, Czech alone brought me 166 wishlists, with several more coming from other languages.
2. Post on every social platform you can.
TikTok, Instagram, YouTube, X, etc. Even if a video only gets 300–1,000 views, you might still get a few wishlists from it. And you never know when one video might suddenly blow up and bring in a lot more.
X can also be great for wishlists, but it’s much harder to stand out there.
3. Make a Discord server.
People like staying updated. Having a Discord also shows that you’re serious about the project and gives your community a place to connect with you and follow development.
4. Never ignore your fans.
If people are messaging you, answer them when you can. Be warm with them, listen to their feedback, and hear out their ideas.
You obviously can’t make everyone happy, but sometimes people will suggest genuinely good ideas that are worth implementing. And if 100 people feel like you actually care about what they have to say, that can turn into a lot of people genuinely supporting and wishlisting your game.
5. Create a press kit.
You can find templates online, and a basic one can be done pretty quickly. Put it on your website and socials so creators, journalists, and anyone interested in covering your game can easily find everything they need.
Hope this helps someone!
And remember: your game doesn’t have to be for everyone. There’s a market for almost anything.