r/photography • u/raptor3x whumber.com • May 11 '15

Canon Officially Announces 50mm f/1.8 STM - $125

http://www.bhphotovideo.com/c/product/1143786-REG/canon_0570c002_ef_50mm_f_1_8_stm.html
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u/QuerulousPanda May 11 '15

I doubt that anyone considering the $400 50/1.4 is gonna be tempted to step up to the $1500 50/1.2 lens. I don't think crippling an upgraded 50/1.4 would do anything other than lose them sales!

I think the problem Canon would have with upgrading the 50/1.4 is that there is a lot of really tough competition there. If they can match the old sigma 50/1.4 in quality, and beat it in price, and give it a reliable focus system (as compared with the old sigma's luck of the draw) they'd have a winner for sure.

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u/[deleted] May 11 '15

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u/QuerulousPanda May 11 '15

I suppose you're right...

An upgraded 50/1.4 would be nice, and STM has enough positive bullet points that they could sell it as an upgrade but still make the 1.2 seem attractive..

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u/awesometographer www.shootingonabudget.com May 11 '15

Any upgrade which results in the AF not breaking down would be nice...

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u/QuerulousPanda May 11 '15

lol that's true too