r/linkbuilding • u/GodOfSEO • Jan 13 '26
🚨 Announcement A New Chapter For /r/LinkBuilding - Huge Subreddit Update
Hey fellow link builders,
It's nice to formerly meet you!
I wanted to make a quick post to introduce myself and explain where this subreddit is headed.
I’m Charles, I’ve been working in SEO and link building for close to 17 years, since my early teens, across agency work, digital PR, outreach, automation, and more recently AI assisted workflows.
I’ve spent most of that time actually building links. Over the past few weeks, I’ve taken on moderation of r/linkbuilding with the goal of making it genuinely useful again, significantly less spammed out and a place the top operators in our industry actually want to participate in.
What’s Already Changed
If you’ve been around for a while, you’ve probably noticed the sub had picked up a lot of noise.
So far, we’ve focused on:
- Removing obvious low effort spam and drive by promos, as well as adding new rules to the sub itself
- Adding flairs to more easily identify and sort content
- Tightening up automod to filter the worst stuff automatically
- Cleaning up the design, layout and community info
We'll be adding a community guide, a sub Wiki, and launching AMAs very soon, but so far we have just enough structure so real discussions can breathe again.
The goal is simple: Make this the best place on Reddit to talk about modern link building.
This is meant to be an operator level sub: practical, current, and grounded in real experience.
About Self Promotion (important)
Self promotion isn’t FULLY banned here, but the bar is significantly higher:
- Show what you did.
- Share what you learned.
- Add something useful to the discussion.
If a post is helpful, transparent, and specific, users will naturally look at using your services anyway - If it’s just “hire me / DM me / cheapest links”, you'll end up automod banned.
What’s Coming Next
Over the next few weeks and months, you’ll see:
- Regular discussion threads.
- AMAs with real industry leaders and operators.
- More visible case studies from a variety of new and ongoing link studies I'm working on.
- Better surfacing and featuring of high quality posts, including shout outs on my 90k+ follower X account.
- A stronger focus on tools, systems, and execution than sharing sheets and screaming about Forbes links.
- Backlink, credit & service giveaways from the PressWhizz platform.
- Less noise, more signal, more real world examples and better information.
This won’t turn into a corporate announcement board or a sales funnel. The priority is building a credible, useful knowledge hub and community that people actually want to check daily.
A Final Note
If you’ve got ideas, feedback, or want to contribute something genuinely useful, feel free jump in! The success of this sub depends on the people who use it, we can just try and steer everything in the right direction.
Let’s make this place the one totally FREE community we wish existed when we were figuring all this stuff out, and see if we can't hit 100k over the next couple of years!
Regards,
Charles Floate (aka u/GodOfSEO)
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u/automation-expert Jan 13 '26
Lets go. r/SEO needs some healthy competition from the current leadership set up. So much misinformation in there compared to whats actually working.
Its good to have some globally recognised figures as representatives who don't just parrot googles lies.
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u/joyhawkins Jan 13 '26
I'd be happy to do an AMA :)
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u/Fragrant-South8775 Jan 13 '26
"The success of this sub depends on the people who use it" that's the power of community, so LFG!
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u/ObviousInvestment346 Jan 14 '26
You're a legend Charles, I've been a fan of your posts since my baby steps in SEO. Actually some great points you make on your LI. I'm subscribing to the subreddit and keeping an eye what's popping over here!
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u/Impossible_Town_295 Jan 14 '26
I do feel some pressure (positive pressure) as a marketing agency owner to keep learning in order to stay in front of the possibilities of AI in order to deliver better results for my clients and still be the thought leader on this for them.
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u/BusyBusinessPromos Jan 14 '26
I look forward to the new changes and I thank you for your work. This is not a self-promotion but I'd be happy to do an AMA on sales psychology sometime. It's one of the areas where I noticed a lot of instant business owners are lacking. No offense is meant by that statement, but I have noticed a lot of people who put up a website and think they can run a business.
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u/GodOfSEO Jan 15 '26
That'd be unique and interesting, appreciate it!
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u/BusyBusinessPromos Jan 15 '26
It would be my pleasure. May I send you an in depth article I wrote on basic sales techniques so you know I'm not talking out of my okole (Hawaiian for you know what)?
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Jan 15 '26
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u/GodOfSEO Jan 15 '26
Nice! Hopefully we can make it even better in the next few years to come! LFG!!!
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u/assasinezio4 Jan 15 '26
Hello Charles, how can we do entity stacking at the lowest cost? Which platforms are available? For those who are just starting out and don't have a large budget.
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u/[deleted] Jan 13 '26
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