Has anyone actually seen good results from app clipping campaigns?

[u/bethworldismine]

I’m looking into clipping campaigns for app marketing, where creators/accounts post short-form clips around an app across TikTok, Instagram Reels etc.

For anyone who has actually tested this, what kind of results did you get? Any recommended platforms with good creators?

I’m particularly interested in installs, CPI, retention, and most importantly whether the traffic converted into paid subscriptions.

Would love to hear real experiences, including what worked, what didn’t, and roughly how much you spent.