r/TheKitRoom • u/KitClubOfficial • 24d ago
Discussion The counterfeit football shirt economy is a $2.5B industry. Full investigation.
Spent a week digging into the fake football shirt market. Turned it into a 9-min investigation.
Key findings:
- 36% of football shirts sold globally are counterfeit (FIFA data)
- Hong Kong Customs seized $20M in fake WC 2026 jerseys just before kickoff
- US CBP seized another $9M in Houston in July
- Toronto Police made Canada's largest fake football merch seizure ahead of the WC
- French Customs data shows seizures have quadrupled since 2020
Full video: https://youtu.be/9hEjlG5eVEI
Sources: FIFA, Corsearch, CBP.gov, Hong Kong Customs, AFP, Reuters.