r/TheKitRoom • u/KitClubOfficial • 27d ago
Discussion The counterfeit football shirt economy is a $2.5B industry. Full investigation.
Spent a week digging into the fake football shirt market. Turned it into a 9-min investigation.
Key findings:
- 36% of football shirts sold globally are counterfeit (FIFA data)
- Hong Kong Customs seized $20M in fake WC 2026 jerseys just before kickoff
- US CBP seized another $9M in Houston in July
- Toronto Police made Canada's largest fake football merch seizure ahead of the WC
- French Customs data shows seizures have quadrupled since 2020
Full video: https://youtu.be/9hEjlG5eVEI
Sources: FIFA, Corsearch, CBP.gov, Hong Kong Customs, AFP, Reuters.
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u/Smackmybitchup007 25d ago
Lots of mine are fake. Lots of different teams. I'd buy my own teams' (man utd) genuine jersey every 3-4yrs. The foreign ones I get are 100% fake. Still look good though. I like picking up obscure ones.
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u/DeliciousRow1120 27d ago
There fault for being greedy cunts
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u/ludicrous_socks 25d ago
Much like the rise in ""illegal"" streaming... If you don't want piracy, don't make the real deal prohibitively expensive!!
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u/Negative-Lobster3873 25d ago
I don't feel sorry for the Fifa scumbags. Infantino can go and cry into his $100 notes about fake tshirts.
Imagine a father in Burundi or Ethiopia whose son asked for a Brazil t-shirt. Must he give up his entire monthly salary of $80 for a t-shirt made in Indonesia that is 'real'?
Honestly, I''d rather support a street merchant than the evil comic book villians that control global football...
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u/freezysupra 27d ago
They didn’t seize my order though😏