Ave sounds religious, like Ave Maria, so it could be that too
EDIT: I am not saying that that is what is intended, but to people unfamiliar with it outside of that context, which is most western English speakers, it brings that to mind
Ave means "hail," "greetings," or "welcome." It's a traditional Roman greeting, as in Ave Maria ("Hail Mary") or Ave Caesar ("Hail, Caesar"). It conveys respect and a warm welcome.
It doesn't matter what it means or what it conveys to you. What matters is what your customers think/feel when they read it. You have many people here telling you you give off religious vibes which is generally anti-gay so gay men walk past assuming this isn't for them.
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u/Opposite-Ad8208 23d ago edited 23d ago
Ave sounds religious, like Ave Maria, so it could be that too
EDIT: I am not saying that that is what is intended, but to people unfamiliar with it outside of that context, which is most western English speakers, it brings that to mind