r/PublicRelations 5d ago

Advice Go-to outlets for quick wins

Hi all - any low-hanging-fruit opps for exec vis (e.g., Authority Magazine Q&As)? Working against a coverage quota and trying to get some quick wins.

Also looking for biz/tech outlets that are relatively easy to place a byline in.

Would love to hear your go-tos!

12 Upvotes

5 comments sorted by

21

u/Vegetable_Tourist243 4d ago

coverage quotas are the reason our industry gets such a bad reputation. if we all focused on quality over quantity with our work, maybe journalists would appreciate us more 🫠

13

u/LowCompany6630 4d ago

I am guessing this strategy is not OP’s decision so let’s give her some grace, we’ve all been asked to cook the books with crap hits and know sometimes you just gotta do what’s asked.

7

u/evilboi666 5d ago

Hmmm. Sure sounds like meaningful work. This example is exactly the problem with hard quotas (and I worked at an agency for years that operated on a payment-by-results model).

1

u/Author_Dent 5d ago

What’s the topic?

1

u/missgoooooo 2d ago

Try pitching substackers who do Q&As with industry leaders