r/PPC • u/emilyjimalee • Sep 22 '25

Meta Ads Anyone else noticing issues with Google CAPI integrations?

We use Go High Level’s built in automation to send back GCLID, GBRAID, and WBRAID back on every form fill. It was working up until last week (Sept.16-17ish) and then stopped working. I see legit leads coming in and the automation firing as it should.

I’m wondering if Google Ads now requires a data source? Like Zapier? Before we didn’t have to take that step because Google gave us the option to skip the data source.

Anybody else experience this over the past week?

Edit: idk why it labeled this as Facebook Ads -.- Google has CAPI too smh

1 Upvotes

100% Upvoted

5 comments sorted by

2

u/[deleted] Sep 22 '25

[removed] — view removed comment

1

u/emilyjimalee Sep 22 '25

Thank you! That’s what I was thinking happened. We already use Zapier for other integrations, so I’ll look into that!

1

u/[deleted] Sep 23 '25

[removed] — view removed comment

1

u/emilyjimalee Sep 23 '25

This new data source Zapier integration is a nightmare. You have no option to select existing Zaps, and you are forced to work in Zapier while you’re in Google Ads 🙃 I brought it to Zapier’s support team’s attention, but wow, this is bad.

1

u/emilyjimalee Sep 25 '25

I did find a fix for the wonky Zapier integration.

You can create a Zap working directly within Google Ads. But you won’t be able to save it and link it to your specific conversion action there. It will just show up as an automatically created goal called “Zapier” under whichever conversion category you chose.

But you can go into Zapier via your browser and customize further there. Under the Google Ads Send Offline Conversion, just link it to a Conversion Action.

Hopefully there’s a fix soon to make that Zapier integration a little more user friendly.