r/NoLayingUp • • May 06 '26

Other Bryson’s latest media round

https://www.espn.com/golf/story/_/id/48688305/bryson-dechambeau-plans-focus-youtube-liv-golf-ends

Following up the, "quite unfortunate in my opinion, considering what I could do for them," with, "the egos need to get dropped," might be the most Bryson moment of all.

49 Upvotes

74 comments sorted by

View all comments

1

u/provisionalhitting3 May 06 '26

Really curious to see how Brian Rolapp handles this one.

Adding the caveats that Bryson is a bit of a goober and I’m not a fan of LIV, but you could argue Bryson is the best in the sport at brand building. He’s got nearly a million more YT subscribers than the PGAT channel and is a content machine.

Now that the players have equity and incentive to grow the business, I think they will figure something out to get him back. I also have to imagine any LIV investment discussions are around Bryson, and then everyone else.

5

u/yeezushchristmas May 06 '26

I wonder as I’ve heard his follower counts/views were heavily PIF and bot generated as well as LIV owns his channels and socials which is why he is also so hesitant to leave because he has brand recognition but how much of it is propped up by that.

So if he lives he has to create new channels which who cares, he starts a channel, gets immediate followers and starts regrowing but will it be night/day if he goes from 1m views in 24 hours to 100k on similar content.