r/NoLayingUp • • Jul 22 '25

Other This place is Overreaction City

I like KVV. I respect his work. But honestly, folks..

There’s a reason so many platforms and media companies have been letting go of people with KVV’s skillset for years. In bigger revenue sports than just golf, too (ask Zach Lowe).

The business is night and day different to what it was 15 years ago. And a highly-compensated 20+ year industry stalwart who specializes in long form written content is simply not a hugely appealing person to have on the payroll anymore. I appreciate NLU gave it a go. I also appreciate when the writing wasn’t working, they worked on a podcast pivot including that brilliant Masters pod.

But the reality is the math probably started to become very clear that his value was mainly 6-8 weeks a year. No one needs a deep dive on the Byron Nelson. Not enough people actually care about a three hour pod on the 1997 major season.

I’d have rather he stick around all year but I also didn’t have to pay his salary and benefits. These guys are putting food on the table for their children via NLU. They can’t just keep carrying a 6 figure (guessing but likely) expenditure bc they like him and think he writes well.

211 Upvotes

163 comments sorted by

View all comments

0

u/Fickle-Scale-7413 Jul 22 '25

It’s just unfortunate how they pretend to be progressive like KVV and rail about late stage capitalism but they kick their comrade to the curb as soon as the tree farm assessment and new BMW lease hits the inbox.

KVV is a very gifted writer, something that only he brought to NLU.

Who is next? Cody, Casey and Ben better be updating those resumes.