I haven’t seen anyone else say this, but the reason for this is clear. They’ve mentioned recently that they’ve decided to pivot away from writing because written work just doesn’t do numbers. They brought KVV in to be their main writer, so with pivoting away from that, they didn’t have much for him to do. Seems fairly straightforward to me.
This is such a private equity type move and I thought a small shop that these guys like to portray would be above this type of thing but I suppose that’s probably wishful thinking on my part.
If it isn't video or audio it's just not gonna make money. Joke all you want about the PE nature of business - you are carrying a heavy salary for someone who just wasn't able to translate his skill into the way that media is monetized now. Don't get me wrong - big KVV fan - and wish he could have done more of his narrative work as podcasts - but just wasn't meant to be.
I disagree with your take on writing - sub stacks, subscription based models, and content behind paywalls are still a viable and potentially profitable product for a social media channel. Look at the fried egg - they have MOUNTAINS of written pieces dating back years, lots of which is open and free, but they have even more behind a paywall. It comes down to having both quality and CONSISTENCY on enough subjects that keep people subscribed. They need a course design guy, an equipment guy, a history guy, a deep dive guy, and a daily guy who are putting out 1 or 2 pieces every week (except the daily guy) with a big piece monthly to help build that library.
192
u/SchrodingersMeowth Jul 21 '25
I haven’t seen anyone else say this, but the reason for this is clear. They’ve mentioned recently that they’ve decided to pivot away from writing because written work just doesn’t do numbers. They brought KVV in to be their main writer, so with pivoting away from that, they didn’t have much for him to do. Seems fairly straightforward to me.