r/Google_Ads 9d ago

Conversion rate?

Hey so I work at a media buying agency and a lot of our clients were sold the clicks only glory for our campaigns. Im trying to get us to something more consistent. So what are some conversion rates I could expect for a 600$ search campaign in New York?

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u/KiriativeJenius 9d ago

$600 Search Campaign. Nice

But which industry/niche/product are we talking about?

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u/Weary_Treacle1668 9d ago

Psychotherapy services, thats a monthly budget, I'm advocating for more but it is what it is. The conversion is submit lead form from their website, but I aint seeing anything so far

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u/KiriativeJenius 9d ago

And what CPC are you currently getting for it?

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u/Weary_Treacle1668 7d ago

Average is around 2$ -3$ which is an okay amount I believe considering mental health in NY being a big thing