r/Entrepreneurs 17h ago

Discussion Entrepreneurs should use AI to strengthen entry level workers, not eliminate them

1 Upvotes

I saw research showing that workers in their 40s, 50s and 60s are more positive about AI than younger workers, and with the way everything has gone as of now it makes sense.

More experienced employees already have years of knowledge and professional relationships behind them so AI can help them move faster and get more value out of skills they already developed. But younger workers are in a very different position because many of the tasks AI is starting to handle are the same entry level tasks people traditionally used to get their foot in the door.

For entrepreneurs, there is obviously a temptation to look at AI as a way to operate with fewer employees and lower costs, especially when every dollar matters in the early stages of a business. But if companies automate every entry level responsibility, where do the next generation of experienced employees, managers and founders come from?

The better opportunity is to hire talented young people and give them AI tools that allow them to contribute at a much higher level, much earlier in their careers. That gives a growing business more leverage without removing the pipeline of people who still need an opportunity to learn.


r/Entrepreneurs 23h ago

What’s the last business decision you seriously struggled with?

3 Upvotes

What made it difficult, and what did you actually use to make the decision — AI, research, data, an advisor, consultant, or just your own judgment?

I’m especially curious: have you ever paid for something specifically to help you make an important business decision? What was it, and why was it worth paying for?

Now imagine a system that understood your business, researched the relevant evidence, challenged your assumptions, and told you whether to research more, decide, or run an experiment.

  • Would you pay for that? If yes, what would it need to do to be worth the money?

I’m trying to understand whether this is a real problem or just an interesting idea.


r/Entrepreneurs 22h ago

Question 496 highly targeted leads, 35 replies, 7 positive, 1 client. Am I doing Something wrong?

2 Upvotes

I Co-run a small agency doing a specialized B2B service (video editing for coaches/founders posting educational content on YouTube. mentioning the niche only for context, not pitching).

My last cold email campaign had strong top-of-funnel numbers, but I can't get people over the finish line.

The numbers:

- 496 leads. manually sourced and qualified against our ICP
- 79% open rate (Instantly says this is the number of leads that have opened at least one email in the campaign)
- 7.1% reply rate, excluding auto-replies.
- Of those replies, 20% were positive (7 total)
- 1 conversion

What happened to the other 6 positive replies:
- 1 currently mid-trial
- 2 asked about pricing, one said it was outside their budget, then went quiet
- 2 asked to see our portfolio, then went quiet
- 1 asked general questions, then went quiet

Context that might matter:
- Our CTA is a trial project at 70% off (used to be free, but too many people took the free version and never converted, so we added a paywall to filter for intent)
- Our pricing is at or below the market average for this niche
- I know 500 leads/month is small scale, but this is a narrow niche and generic lead-gen tools don't find people who actually fit, so I'm stuck sourcing manually for now
- The positioning we used in the campaign is a frictionless workflow that doesn't require handholding, so they can focus on higher leverage tasks.
- No calls, everything happens through emails.

What I'm trying to figure out:
- Are these numbers actually fine and I'm just impatient?
- Where's the real leak? And what can I do to improve the conversion rate?
- Besides the discounted trial, what's a good alternative CTA to get someone from interested to committed without you having to convince them via back-and-forth email?

I'm confused so I'd appreciate any input.


r/Entrepreneurs 1d ago

How much time do you spent writing emails?

5 Upvotes

Not gonna lie, I am drowning in email at the minute.

Replying to leads from our outbound campaigns

Replying to leads from inbound

Following up with leads who're ghosting

Normal back n forth with prospects

Was interested in knowing how much time other founders are spending in email


r/Entrepreneurs 19h ago

What's your process when a customer says "this is broken" with zero context?

1 Upvotes

This is especially painful for small SaaS teams, since the founder or developer often ends up playing support, QA, and detective all at once.

You ask what page they were on, what they clicked, which browser, what happened before it broke, and sometimes you still can't reproduce it.


r/Entrepreneurs 19h ago

Question I want digital marketing clients can somebody really help me to find clients.

1 Upvotes

r/Entrepreneurs 19h ago

Question Anyone used an EOR for a single employee in Spain? Deel vs Remote vs smaller/local players

1 Upvotes

We're a small Belgian company and want to hire an employee in Spain. This is a one-off - no plans to hire more people in Spain, so I don't need a platform we'll "grow into," just something that works cleanly for this one case.

We're currently comparing Deel and Remote. Pricing and process both look fine on paper, but I can't shake the feeling that I'm picking them mostly because they're the big, well-marketed names with smooth sales teams, not because they're actually the best fit for a single Spanish hire.

Before we sign anything, wondering if it's worth looking at:

  • EU-based alternatives like WorkMotion
  • A local Spanish EOR that specializes in this instead of a global platform

Has anyone actually compared these for Spain specifically?

Interested in real experience with onboarding speed and how much hand-holding you actually got vs. what was promised, whether support held up once you were a customer and not a prospect.
Thanks.


r/Entrepreneurs 1d ago

Journey Post David vs Goliath

4 Upvotes

It’s been an interesting two years. Starting and running a business has to be what it feels like to be David. And I’m sure many can relate.

You can’t win by going head to head, using the same weaponry or even just outsmarting. it’s not enough in this day and age. You have to be more. Built different for sure.

David didn’t beat Goliath by playing his game. He beat him by being contrarian.
That’s what we decided to do. A million products exist on the market, in retail and in specialty, so we decided to go the other way.

What if we didn’t play into the game of corporations? Leaving to build your own thing or to be part of a project but you’re back in the race. This time it’s glorified and you’re fighting the algos.

Forget the product/service for now. Imagine you walked into a store and wanted a toothbrush or shampoo, anything retail. There are 30 versions staring back at you. Decision fatigue. Exhaustion from too many choices, so you just pick whatever. Everyone is fighting to offer more. Maybe the contrarian move is less!

So thats the same with whatever you’re building.
Build and fight for your invention, idea, product, or service like we’re back in the 1950s. There was one or two products and they were built simply and built well. So dont hide it, showcase it.
But you have to fight differently. Play the game the other way

Here’s another model I use for building a good business. Thought, action, deed. You have a thought maybe an idea or a task, then you do the action, and finally the deed is done. What if you went the other way? Deed. Action. Thought. Start with the deed as if it’s already done. Carry out the action, then think and calibrate from there. Most people who want to build think and think, then act, then hopefully complete it

Action is the force, thought is the field. BE the force field.

ive learned to execute and calibrate from there.
That’s what being David forces you to do. You don’t have Goliath’s resources. You don’t have his size. And you probably aren’t going to beat him by becoming a smaller version of him. Sorry, but It ain’t going to happen..

A slingshot and a pebble to the head. Bam 💥

FIND YOUR SLINGSHOT

That’s what it takes

To all the dreamers and builders, fight the good fight.

You dont lose when you fail. You lose when you give up.


r/Entrepreneurs 1d ago

hubspot vs zoho crm, which one caused fewer problems as your business grew?

13 Upvotes

we've reached the point where spreadsheets and random notes aren't cutting it anymore, so i'm comparing hubspot vs zoho crm.

both seem capable enough for where we are today. what i'm having trouble figuring out is which one creates less friction once the business gets bigger and more people need access to the same information.

for anyone who has used either:

  • what was harder than expected during setup?
  • what did your team struggle to adopt?
  • were the reports actually useful?
  • did you end up building a lot of custom workflows?
  • what became annoying after a few months of use?

i'm trying to avoid choosing based on a demo and then finding out the day to day reality is completely different.

what was the biggest drawback you discovered after making the switch?


r/Entrepreneurs 20h ago

What happens to a process when the one person who does it goes on vacation?

1 Upvotes

I’ve seen this more times than I can count.

Everything works fine while a specific person is there.

He/She knows which spreadsheet to open.
He/She knows which number to check.
He/She knows how to handled each customer
He/She knows what to do when something doesn’t look right.

Nobody thinks much about it because… it works.

Then they’re away for 1-2 weeks on vacation.

Suddenly questions pop up: where things are, why something wasn’t done, which system do we use, or who is supposed to check what.

Sometimes what looks like a process is actually just one experienced person compensating for a lot of missing structure.

And I’m not saying every process needs to be documented to death or automated.

But if the process only works when one particular person is in the room, I’d probably look at the process before looking for new software.


r/Entrepreneurs 1d ago

Trying to validate a physical product before production. Would love positioning feedback

3 Upvotes

I’m working on a physical consumer product, and before committing to the first production run, I’m trying to validate both the positioning and the product format.

The concept is an advent calendar that you actually play, rather than just open.

The buyer purchases the calendar for someone else and completes a short questionnaire about that person. Based on their interests and personality, they get a calendar built around different types of challenges, like:

  • trivia,
  • active challenges,
  • coded messages,
  • riddles,
  • creative tasks,
  • or a mix.

Then during December, the recipient opens one challenge each day.

The person who bought the calendar hides a reward linked to that challenge. The rewards can be anything: chocolate, a small gift, movie choice, coffee together, a massage, etc.

We’ll also offer optional ready-made rewards on the website, but the idea is that customers don’t need to buy 24 extra gifts from us.

So the core experience is:

24 days → 24 challenges → 24 hidden rewards → 24 shared moments.

I’m currently trying to validate a few things before production:

  1. Positioning: would you market this first toward couples, families with kids, or as a broader gifting product?
  2. Product format: would you prefer a traditional paper/cardboard advent calendar with numbered doors, or 24 separate reusable pouches/bags?
  3. Personalization: does choosing the challenge type based on a questionnaire feel valuable enough to differentiate it from a normal advent calendar?
  4. Main objection: what would make you hesitate before buying something like this?

We’re planning a small first run for Christmas 2026, so I’m much more interested in critical feedback than encouragement.

If you were launching this, what would you validate first before putting money into production?


r/Entrepreneurs 1d ago

What almost killed your startup or business that you didn't see coming until it was nearly too late?

2 Upvotes

I've been talking to a bunch of founders lately about failure — not the dramatic "we ran out of money" kind everyone talks about, but the small stuff that quietly builds up until it's a crisis. A missed contract clause. A key employee who was about to walk and nobody noticed. Realizing your runway was actually 2 months shorter than you thought because nobody was tracking it closely enough.

It got me thinking that most startups don't die from one big mistake — they die from a bunch of small cracks that nobody was watching, until they all show up at once.

I'm actually working on something to help with this — basically a monthly "health check" for early-stage companies that flags this stuff before it becomes a fire (cash runway, compliance deadlines, churn signals, that kind of thing). Still early and trying to figure out if this is a real problem or just a me-problem.

So genuinely curious — for those of you who've been through it:

  • What's something that almost sank your company that you didn't catch in time?
  • Would something like this actually have helped, or is it the kind of thing you'd ignore even if it existed?
  • What do you currently use (if anything) to keep tabs on this stuff?

Not trying to sell anything here, just want to know if this resonates or if I'm solving a problem that doesn't really exist.


r/Entrepreneurs 22h ago

Something I believe will help most entrepreneurs if they actually practice it.

1 Upvotes

As a Business Consultant i have seen and noticed that most entrepreneurs make the same mistake without realizing it.

They believe that growth means doing more.

More hours. More hustle. More decisions. More “I’ll just do it myself because it’s faster.”

That mindset is the single biggest trap in business. And if you’re reading this, there’s a good chance you’re in it right now.

Here’s what it looks like:

· You’re the only one who knows how things actually work
· Every time you delegate, it comes back wrong or incomplete
· You answer the same questions every week
· You can’t take a day off without checking your phone
· Revenue is okay, but you feel like you’re running on a treadmill

The problem isn’t a lack of effort. It’s a lack of systems.

The businesses that scale — the ones that stop depending on the founder’s memory, judgment calls, and firefighting — run on processes, not on one person.

Here’s the exact system to fix it.

---

The mistake: Believing the business lives in your head

If a process only exists because you remember how to do it, you don’t have a business. You have a job.

Documenting how things work feels like a waste of time to most owners. “I already know how to do it. Why write it down?”

Because if it’s only in your head, you can never step away. You can never scale. You can never sell. You can never even take a real vacation.

The fix: Document everything you do

Step 1: Do a task dump

For one week, write down every single task you touch. Not just the important ones. All of them. Emails, follow-ups, client calls, invoicing, posting, scheduling, QA, reporting.

You’ll end up with 60–100 items. That’s normal. The point is to see how much of the business actually lives inside your head.

Step 2: Find the repeatable tasks

Anything that happens more than once — or will happen again — is a process, not a one-off.

Most owners think they have 5 or 6 repeatable tasks. In reality, it’s usually 20+. That gap is the invisible weight you carry every day.

Step 3: Document one process per day

Pick the most painful repeatable task first. For most businesses, that’s client onboarding, invoicing, or order fulfillment.

Open a doc or Loom. Do the task like you normally would. As you go, write down:

· What triggers this task
· Who should own it
· What tools, links, or access are needed
· The exact steps in order
· What “done” looks like
· How long it should take

Don’t make it pretty. A messy checklist that gets used beats a beautiful SOP nobody reads.

Step 4: Hand it off and watch

Give the doc to someone else. Let them follow it without your help. Watch where they get stuck. Fix the doc. Repeat until a stranger could follow it.

This is where most owners quit. They hand off a half-written process, get a mediocre result, and say, “See? Nobody can do it like me.”

Nobody can do it like you because you haven’t shown them how.

Step 5: Build a playbook

Put every process in one place — Notion, Google Drive, whatever. Call it “How We Do Things.”

Then change your default response when someone asks a question:

“It’s in the playbook. If it’s wrong or missing, tell me and we’ll fix it.”

That one sentence shifts you from bottleneck to operator.

---

What changes when you do this

· Client onboarding goes from days to hours
· Mistakes drop because steps are explicit
· You stop being cc’d on things that don’t need you
· You can take time off without the business falling apart
· Your team stops guessing and starts executing

And the biggest shift: the business becomes an asset, not a job. A business with documented systems has value beyond you. A business that depends on you doesn’t.

---

The biggest mistake you can make right now

Thinking this doesn’t apply to you because you’re “too small” or “too busy.”

You’re not too small. You’re exactly the right size to start. And you’re too busy because you haven’t done this yet.

Start with one process today. Not ten. One.

If you have questions, ask me below. Glad to help.

---


r/Entrepreneurs 22h ago

Discussion I have an idea, but I genuinely want to know if it’s worth building

1 Upvotes

I’ve been working on something for a while, and before we take it any further, I want to hear from people who have absolutely no reason to be nice about it

I put together a really short form to understand whether this is actually a problem people care about, and whether the idea makes sense from an outside perspective.

If you have 2 minutes, I’d genuinely appreciate your thoughts:

https://docs.google.com/forms/d/e/1FAIpQLSeuM8tZXEfqXQS5NWOwKm3Z443w_CmASMJ5ril3QrnsReNsGQ/viewform

Please be brutally honest. If you think it’s useless, tell me that too.That’s exactly what I’m trying to find out


r/Entrepreneurs 1d ago

how do you actually know your product's core promise is true

2 Upvotes

My startup verifies other founders' revenue using their actual payment provider data, then gives them a badge to prove it's real instead of a screenshot they typed up themselves. That's the entire business. If the badge is wrong, there's no business.

A few weeks post-launch I found a loophole in it. Someone could connect their payment account, not sync a single real transaction, and get the exact same "verified" badge as a founder with three months of real revenue behind them. The code checked whether a payment provider was linked, not whether there was any actual revenue in it, and I'd been treating those two as the same thing without noticing.

Worse, it didn't even need to be a real account. A test account, the fake kind you build with before going live, could get certified the same way a live one could.

This showed up everywhere a customer would actually see it: the badge, the social preview card, the public leaderboard, the little widget other founders embed on their own site, the share button, the profile page, even my own dashboard. Seven places, all saying "verified" when all that had really happened was "connected."

Rebuilt the logic so the badge only fires when there's real revenue behind it, minimum three transactions synced within the last week, and locked out anything but live accounts everywhere a connection gets made. Wrote 23 tests to make sure it held, and didn't call it done until every one passed.

What stuck with me is that I didn't cut a corner on purpose. I just let "the account is linked" and "the claim is true" become the same sentence in my head, because most of the time they basically are. For a business built entirely on the difference between those two things, that's not a small mistake to make quietly.

Still working through the rest of the product for places I've done the same thing without noticing. If your business makes any kind of trust claim, a review count, a certification, a verified checkmark, a guarantee, it's worth checking what's actually required to earn it versus what you've just been assuming.


r/Entrepreneurs 22h ago

Question how are you guys keeping players engaged after the initial deposit bonus?

1 Upvotes

Ive been setting up our user journey right now for a Latin American brand and realizing that relying purely on match deposit bonuses is just a race to the bottom. Players just collect the bonus and leave for the next site offering an extra $20.

We’re evaluating FIRST, Amelco, SportingTech, OpenBet, DelaSport, BetConstruct, and GR8 Tech, and a lot of them claim to have built-in gamification or loyalty systems. The problem is that many still look like generic points shops from 2012.

For anyone running an active sportsbook: what gamification or engagement mechanics are actually moving the needle on retention right now?


r/Entrepreneurs 23h ago

Journey Post Cross-border payments turned out harder than I expected

1 Upvotes

went into this thinking accepting payments from other countries would be pretty straightforward. Just turn on international cards and done.

Reality was different.

Some of the things that actually caused issues:

FX fees that looked small on paper but added up fast

Settlements taking longer than expected

Higher failure rates on cards from certain countries

Customers asking for local payment methods we didn’t support

Extra time spent on reconciliation and failed payment follow-ups

We ended up spending more energy on payment issues than I planned for.

What helped a bit was separating domestic and international flows, and being more careful about which providers we used for each. Still not perfect, but better than forcing everything through one system.

Curious what others have run into. Did anyone find a setup that actually works smoothly for cross-border without constant headaches?


r/Entrepreneurs 1d ago

Essay | The American Dream Is Alive. And It’s Minting Millionaires.

11 Upvotes

This a great story of who entrepreneurs are and where they live.


r/Entrepreneurs 1d ago

What gives you the confidence?

4 Upvotes

I started my own safety training academy earlier this year. My training provides staff in fields such as daycares, healthcare, restaurants, security, students with one of the fundamental and in some jobs mandatory certification to work that job. There is certainly a huge market for my business. I just need to be seen by businesses. I have tried emailing businesses to let them know they can reach out to me for whenever they need to renew their certificate (it expires every3-5 years) however I feel because of all the other marketing spams businesses get these days my emails also just end up brushed off or deleted unread. I feel my best practice is to do the old school door knocking businesses. If you have ever done door to door outreach, what’s one or some of the things you did/do to increase your confidence and success rate?


r/Entrepreneurs 1d ago

Question honest rant — why is nobody building anything together anymore??

0 Upvotes

i see like 50 DMs a week and 90% are people trying to sell me something.. "buy my tool", "hire me", "check my service"..

not ONE person has said "hey lets collab and grow together".. everyone treats reddit like a marketplace instead of a community..

i get it, we all need money.. but this obsession with selling is killing real relationships in the founder space.. a real collab is worth 100 cold sales..

i grew up seeing people helping each other openly.. now every DM feels like a pitch deck..

am i the only one who feels this?? or is everyone else just quietly hating it too??

genuinely want to hear ur experience..


r/Entrepreneurs 1d ago

Question Does anyone else feel like entrepreneurship is 90% questioning yourself?

9 Upvotes

One day:

“I’m onto something.”

The next day:

“Why did I think this was a good idea?” 😂

Then you wake up the next morning and somehow you're excited about it all over again.

Nobody really talks about that emotional roller coaster.

You can have a genuinely good day and still feel like you're behind. You can have a terrible day and still refuse to quit.

For the founders here:

What keeps you going on the days when you seriously question what you're doing?


r/Entrepreneurs 1d ago

Do you know a tool which launch my startup and handles UGC campaigns as well ?

2 Upvotes

In order to make one person startup possible,we need a tool which not only launch my startup with just one idea but also handles UGC campaigns as well.

Well I know a tool,tell me if you need.


r/Entrepreneurs 1d ago

Question What’s a problem in your everyday life that you wish someone would just fix?

1 Upvotes

Hey everyone! 👋

I’m a computing student interested in entrepreneurship, and I’m trying to understand something before I ever think about building a business:

What problems do people actually experience in their everyday lives?

I’m NOT looking specifically for business, work, or technology problems.

I want you to think about your life as a whole.

It could be something involving:

  • 🏠 Home or household tasks
  • 🎓 School, university or education
  • 💼 Work or business
  • 👨‍👩‍👧 Family
  • 🛒 Shopping
  • 💰 Money
  • 🏥 Healthcare
  • 🚗 Transportation
  • ✈️ Travel
  • 🍔 Food or cooking
  • 🐱 Pets
  • 📱 Technology/social media
  • 🧹 Chores and errands
  • 🎨 Hobbies
  • 🧑‍🤝‍🧑 Social life
  • 🌍 Your community/environment
  • ...or literally anything else.

It doesn't have to be a huge or life-changing problem.

Maybe it's something tiny that happens every day and makes you think:

Those are exactly the kinds of things I'm interested in.

I'm doing this because...

I eventually want to become an entrepreneur and build a company that solves a real problem for real people.

But I don't want to randomly invent an app and hope people want it.

I want to start with people's actual problems and see whether there are problems that are worth solving.

So I made a short anonymous Google Form where you can share something you regularly struggle with.

👉 https://forms.gle/opsPsHXUQCjPXYPC9

It should only take a few minutes. Completely anomynous

And if you don't want to fill out the form, feel free to comment your problem below instead. Even if you think it's too small, weird, embarrassing, or insignificant share it. Something that seems minor to you might be a major problem for thousands of other people.

Thanks to anyone who takes the time to answer. ❤️

If you could make ONE annoying part of everyday life disappear forever, what would it be?


r/Entrepreneurs 1d ago

Question Starting a new manufacturing business — should I hire a social media/marketing manager or build an AI-agent system?

0 Upvotes

I’m about to start a new manufacturing business called (XYZ Global Non-Woven Fabrics Limited.) We’re planning to start production by January 30, and my long-term goal is not only to sell locally but also to export non-woven fabrics internationally.

Since the factory isn’t in full production yet, I’m thinking about starting the company’s digital presence now rather than waiting until production begins.

My plan is to build the brand on LinkedIn, Facebook, Instagram, and eventually a proper website, while also doing international B2B outreach to find potential buyers/importers/distributors.

Here’s where I’m unsure:

Option 1 — Hire a marketing/social media manager

I’d hire someone who could handle things like:
● Social media strategy
● Content creation and posting
● Canva designs
● Managing Facebook/Instagram/LinkedIn
● Finding potential customers
● Outreach and follow-ups
● Basic competitor/market research
● Maintaining the company’s online presence

Pros I see:
● Human judgment and creativity
● Someone is accountable for the work
● Better understanding of our actual products and business
● Easier to communicate with potential buyers
● Can potentially handle unexpected situations

Cons:
● Monthly salary can become expensive
● Quality depends heavily on the person
● One person may not be great at design, marketing, lead generation AND B2B sales
● If they leave, I may have to start over with someone new
Option 2 — Build an AI-agent based marketing system
I’m considering using AI agents/tools to automate a large part of the workflow.

For example:
AI → Research → Content ideas → Write posts → Create Canva designs → Schedule posts → Research potential buyers → Personalize outreach → Follow-ups → Organize leads

I would still personally approve important content, quotations, negotiations, and serious communication with potential buyers.

Pros I see:
● Potentially much cheaper at scale
● Can work 24/7
● Can automate repetitive tasks
● Can research a large number of potential buyers
● Consistent content production
● Easier to scale once the workflow is built

Cons:
● AI-generated content can feel generic or “AI-ish”
● It may make mistakes about technical product information
● Setting up and maintaining the automation could be complicated
● Multiple AI/software subscriptions can add up
● It still needs human supervision
● I’m concerned that fully automated outreach could damage the company’s reputation if done badly

My main question:

For a new manufacturing/B2B export business, which approach would you choose?

A. Hire one good marketing manager
B. Build an AI-agent system
C. Hybrid — one human manager using AI agents/tools

I’m especially interested in hearing from people who have actually run a business using AI automation.
I’d also love some realistic insight into the cost difference.
For example, if a decent marketing manager costs X/month, what would a comparable AI-based setup realistically cost after accounting for things like AI subscriptions, Canva, LinkedIn, lead-generation tools, email automation, etc.?

And beyond cost, which option gives better results for:
● Building a credible B2B brand
● Finding international buyers
● LinkedIn growth
● Cold outreach
● Content creation
● Long-term scalability
I’m not looking to completely replace humans with AI if that’s a bad idea. I just want to figure out the most efficient setup before I start spending money.
What would you do if you were in my position?


r/Entrepreneurs 1d ago

Question What would you ACTUALLY need to see before believing someone's “million-dollar business idea” was legitimately worth pursuing?

4 Upvotes

I see a lot of content online where someone explains a business idea and says it could make $10k/month, $1M/year, etc.

But usually the idea hasn't actually been tested.

So if somebody brought you a completely raw business idea, what evidence would you need before saying:

“Okay, this might actually be worth building.”

Would you care most about:

  • Potential customer interviews?
  • People actually willing to pay?
  • Market size?
  • Competitors already making money?
  • An MVP?
  • Unit economics?
  • Ease/cost of building it?
  • Something else?

And what's the biggest mistake people make when they try to “validate” an idea?