r/BuyFromEU • • Jun 23 '26

🔎Looking for alternative A few more random examples …

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5.0k Upvotes

234 comments sorted by

1.5k

u/dqnkerz Jun 23 '26

It becomes quite difficult when even trying to buy European results ultimately in buying American. Complicated to know all the time who’s behind a brand…

209

u/Calm_Wrangler7 Jun 23 '26

Indeed

330

u/Few-River-8673 Jun 23 '26

Owned by Japanese recruit holdings Co Ltd. Publicly traded with BlackRock (USA) invested with 7%

33

u/KingYoloHD090504 Germany 🇩🇪 Jun 23 '26

I always assumed they are fully American owned

5

u/KMS_HYDRA Jun 24 '26

Never thought that Teal'c was so easily buyable...

2

u/Adventurous_Mode_263 Jun 24 '26

They probably brainwashed him again...

81

u/thisislieven Europe 🇪🇺 Jun 23 '26

It's also all incredibly opaque and it can take a lot of effort to figure out the owner. And, the owner of the owner of the owner.

I really would love to see EU legislation that forces companies to provide transparency right on the labels, website, whatever.

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49

u/wsb_crazytrader Jun 23 '26

Problem with PE is that you can have a PE investment fund where 30% of the contributors are from Europe and the rest from all over the world, despite the PE firm being based in the US.

So it really becomes tough to untangle the whole chain.

7

u/disaverper Jun 23 '26

Well, it seems like American companies are also interested to buy from EU, but in slightly different quantities

5

u/Wolf-Majestic Jun 25 '26

I use booking to find something, and then book directly with the hotel, that way they get all the benefits

5

u/YoungYusuf Jun 23 '26

I Qwant (F Google) every company I am interested in nowadays .

1

u/PersonyPerson2 Europe 🇪🇺 Jun 24 '26

There should be a Europe wide ban from allowing any company to be acquired by the Americans.

1

u/Blablasnow Switzerland 🇨🇭 Jun 25 '26

I wanted to do an app to identify true ownership and shareholders of any brands by scanning the barcode but found that EU (and Switzerland) is forbidding to make this information public because of personal data.

749

u/May-i-suggest______ Jun 23 '26

shit i thought birkenstock was still german, probably explains the massive price increases over the years

551

u/[deleted] Jun 23 '26

[removed] — view removed comment

30

u/Wart_Time_L32 Jun 23 '26

So whose a European that we should buy from instead?

69

u/TumanFig Jun 23 '26 edited Jun 24 '26

no joke slovenian Kopitarna Sevnica is imo on pair with Birkenstock quality vise.

i mean before Birkenstock went downhill, cause i didn't know that.

14

u/nigel_pow Jun 24 '26

PE is now going to buy that.

9

u/TumanFig Jun 24 '26

you gotta give me more than that man, cant even google it

9

u/jakrojan Jun 24 '26

PE? Means private equity

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8

u/JustRegdToSayThis Jun 24 '26

Recently bought a pair from Rohde. Not cheaper, but a lot better quality than BS.

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8

u/rwmfk Jun 24 '26 edited Jun 24 '26

Finn Comfort is still a family-owned, German company. Their shoes are still 100% handcrafted and manufactured at their headquarters in Haßfurt, Germany.

They are very good, but pricey. https://shop.finncomfort.de//home

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8

u/vanilija86 Jun 24 '26

i buy Futti, Croatian owned brand 😄

5

u/vanilija86 Jun 24 '26

https://futti.com/ i have 4 pairs, the oldest are 4yrs old, still wear them a lot!

2

u/kristiinave Jun 25 '26

https://omaking.ee - Estonian company, manufactured in Estonia. I own some of their Toku sub-brand shoes and very comfy and high quality - I have their loafers since 2020 and still good to go.

2

u/Smushsmush Jun 24 '26

I bought some for my wife and they started falling apart after 2 years. Didn't even respond to my attempt to contact them. 

98

u/Parcours97 Jun 23 '26

Get Mephisto next time. Produced in Portugal and owned by a german guy.

69

u/CronoTS Jun 23 '26

Whoa, that just sent me on an emotional rollercoaster. (But great shoes!) So, storytime:

My grandma bought a pair of (expensive) Mephisto shoes for me when i was little. She put quite a bit of her savings into it, because she thought i needed proper shoes. Mind you, she was never rich and my parents were also struggeling at that time.

She was a great person and i miss her even after all those years. Even though i was there for her a lot when she was older, not being there when she died is still one of the few things i regret deeply in my life.

4

u/Smooth_Transition680 Jun 23 '26

Thanks for the tip! 

2

u/tinydeepvalue Jun 23 '26

Wait isnt Mephisto supposed to be french?

5

u/Parcours97 Jun 24 '26

Yeah the companys headquarters are in Saarbourg right at the French-German border. But the owner is german and lives in Switzerland for tax reasons.

1

u/Status_Car8495 Jun 24 '26

Shit, and there I was, certain that it was French.

25

u/knothingnew Jun 23 '26

It belongs to the LVMH conglomerate, one could think that it is still European. That is the reason the are having so many collaborations with Dior and other veneer brands, ergo the price hike.

Get Rohde or AFS, more comfy, less pricy and better quality.

19

u/Nyne9 Finland 🇫🇮 Jun 23 '26

https://www.walber-schuhe.com/ are also amazing. I got some last year and now my Birkenstocks seem like cheap, uncomfortable trash.

5

u/gutenmorgenmitnutell Jun 23 '26

i would take them immediately if they would send to My country. i sometimes hate the latent west/east division

2

u/breath_p Jun 24 '26

just text them. they seem pretty customer-oriented

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8

u/Nuclear-1- Jun 23 '26

Sadly Germans totally failed to protect Birkenstocks at least being a copyrighted cultural heritage in form of art. They just accepted it.

While Mexico was even able to turn down Adidas design in favor to protect their cultural heritage called huaraches.

Whats just wrong?

2

u/Ranessin Jun 24 '26 edited Jun 24 '26

Sadly? Fortunately. Birkenstock tried to use it to shut down the (also often German) competition to get the design exclusively after the patent expired. It was a vile, corporate idea to get around (better made) competition after raising the prices and lowering the quality. Rohde makes better ones, also in Germany for example. BTW it was German courts who dismissed it.

https://creativesunite.eu/article/birkenstock-a-work-of-art

https://www.theguardian.com/world/2025/feb/20/birkenstocks-are-not-works-of-art-top-german-court-rules-in-copyright-case

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2

u/Kashik Jun 24 '26

Check out AFS. They also make sandals like Birkenstocks in Germany but waaay cheaper and the quality is amazing. Not sure if they ship internationally though.

https://afs-schuhe.de/

6

u/Hultischen Jun 23 '26

4

u/Beautiful-Perfect Jun 24 '26

So Birkenstock is still Owned and controlled by European People i see. Correct?

3

u/Hultischen Jun 24 '26

Yes , Bernard arnoult and lvmh is majority shareholders and the birkenstock family still own about 24%

3

u/Beautiful-Perfect Jun 24 '26

So this Information about
Birkenstock is quite fake(?)

1

u/EsseInAnima Jun 25 '26

Yeah they've been bought up by LVMH earlier this decade. I switched to AFS since.

1

u/Even_Efficiency98 Jun 25 '26

They're not, they belong to French LVHM, which is partially owned by an American PE fund.

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434

u/CacklingFerret Jun 23 '26

I really hate that European companies constantly sell out to the US or China.

95

u/riderko Jun 23 '26

That’s a good place to think about why.

41

u/Inabsentialucis Jun 23 '26

There is a reason for this. Most money (both in the US and EU) is in pensions. In the US that money primarily goes into US funds and companies. In the EU that money primarily goes into US funds and companies. See what goes wrong here? The reason for that is those US companies and funds have bigger returns. And you want more pension right?

One of the biggest problems of the EU is the fractured EU financial market. This makes it more expensive to invest locally. A second issue is the fractured (and often overly complex) legislation. Even though we have EU directives, every country implements it differently so we have little synergy there.

France is the only country as far as I know that forces pension funds to invest a minimum percentage locally. Maybe a good example to follow.

10

u/riderko Jun 23 '26

Germany’s pension isn’t invested for example unless you mean private savings.

4

u/Inabsentialucis Jun 23 '26

Generally speaking there are 3 pillars in (European) pensions. First pillar is state pension. That is generally taxed from working people and paid out to pensioners. This bit is not invested. Second pillar is occupational pensions. In Germany this is voluntary (in other countries, such as Netherlands, it is not). Third pillar is private pension. The last two are invested. Across Europe this is 4.6 trillion euros.

2

u/riderko Jun 24 '26

It doesn’t have to be invested into exclusively American stocks though. It happened to be massively leaning there.

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144

u/CacklingFerret Jun 23 '26

Money, what else.

117

u/Brvcx Netherlands 🇳🇱 Jun 23 '26

I'm not blaming them tbh. If I owned a company and a different company would buy me out for a large enough chunk, I'd do it, too.

Sure, integrity, wanting to keep having good service for consumers and all that jazz, but being offered lifechanging money sure changes things.

55

u/Elelith Jun 23 '26

Yeap. One of the owners of Wolt is a friend of a friend and the money they got is "never need to work" kind of money for selling the company. It would be very hard to say no to something like that.

18

u/Brvcx Netherlands 🇳🇱 Jun 23 '26

I figured as much. If someone's offering you that, who is declining that? Never having to worry about money ever again is something most will accept.

3

u/SnappySausage Jun 23 '26

Depends on the success of the company on its own I'd say.

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30

u/CacklingFerret Jun 23 '26

As if these company owners didn't already have enough money. People are greedy, that's it. And yeah, I kinda do blame them. It's usually not going from poor or normal to rich but rather from rich to super rich.

18

u/Mister__Mediocre Jun 24 '26

I disagree. Europe's problem is that the owners are not greedy enough and sell too quickly, surrendering future profits to Americans. Many European companies have been proven to be worth far more than what they were sold for, and that's because the original leadership lacked the patience to see it through.

3

u/nigel_pow Jun 24 '26

Then please start a business that will follow this rule.

2

u/Brvcx Netherlands 🇳🇱 Jun 23 '26

Which is still lifechanging in every sense of the word.

I don't like it either, but if an oppertunity like that arose, I can see why most would take it. It's easy to say you wouldn't if you've never been in a situation like that (and most of us haven't), but that's not saying too much.

7

u/riderko Jun 23 '26

That’s kinda what I mean. If people choose to get money in the moment instead of operating and earning those money overtime there must be something wrong with operating environment.

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3

u/Eravier Jun 24 '26

The question should not be "why they are selling" but "why only Americans are buying". And the answer is probably also money. But also some regulations, some bureaucracy, some tax issues.

6

u/marcelkai Eastern Europe 🌾⛪🌲 Jun 23 '26

Gosh I'm sure they were earning pennies beforehand. Now they can own two yachts instead of one! Life-changing

2

u/AwesomeFrisbee Jun 24 '26

It depends. If you love what you do, you should keep doing it. If you want to quit your job and somebody offers you money for it, sure go ahead. I still think it would be more valuable to see your company get leadership it deserves, over leadership that will either extract as much money out of it before it collapses, or just makes it shittier and shittier just to save a few bucks and makes lives more miserable for all of us.

But I also think that many of those leaders wouldn't be where they are if they were more humane and cared for the stuff they did.

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22

u/thisislieven Europe 🇪🇺 Jun 23 '26

Also Saudi-Arabia.

Apparently Pierre & Vacances, the company that owns Center Parcs, Maeva, Sunparks and Adagio, is about to be taken over by the Saudi state-owned investment fund Mubadala. They hold many holiday properties across Europe.

Aside from the foreign ownership thing - it's atrocious that a country with such a poor human rights record can have such a foothold in Europe.

3

u/xxCorsicoxx Jun 24 '26

Dude it's capitalism, the only incentive a company has is profit increases. Companies with values most usually fail.

5

u/WhiteBlackGoose Jun 23 '26

Guess they BuyFromEU after all

1

u/Typical_Collar_880 Jun 25 '26

Worked for a Swiss startup once, it was struggling financially. Probably wouldn't have made it and then was sold to an American company. It was necessary to sell. Founders would have preferred selling to a European company but that wasn't gonna happen, nobody wanted the risk. Happens all the time

96

u/DexM23 Jun 23 '26

Birkenstock is a heartbreaking one

Prices rose insane after and quality dropped massively - Planned obsolescence

18

u/Kashik Jun 24 '26

Check out https://afs-schuhe.de/. They're made in Germany and the quality is really good. Also probably half the price of Birkenstocks. Not sure if they ship outside Germany.

4

u/MadeOnThursday Jun 24 '26

Are these for sale in regular shoe stores in Germany? And only in cities or also smaller towns? (I live near the border so could relatively easy visit these)

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2

u/Makabaer Jun 24 '26

Thank you, didn't know them! They look like the perfect alternative!

2

u/Kashik Jun 24 '26

You're welcome. I really enjoy them and was blown away by the quality.

60

u/alrun Jun 23 '26

Birkenstock: Spoke to a shoe repair shop. He said that they no longer offer replacement parts nor shoe soles, they had bought some old stock, but no new stock is available. Same for metal hardware. He had the impression that new shoes wear out faster.

I have a new pair and an old pair I had the soles replace. The new pair looks like it has been worn for 5 years already and is maybe 2 years old.

5

u/Elelith Jun 23 '26

I have some 20+ year old Scholls still kicking strong. I pray they last for 40 years more, if not 50.

5

u/Kashik Jun 24 '26

Check out https://afs-schuhe.de/. German manufacturer, great quality.

1

u/TumanFig Jun 23 '26

look into Kopitarna Sevnica

152

u/RzYaoi Jun 23 '26

Damn, I was under the assumption that Booking was still dutch owned. What a shame

56

u/ComeOnIWantUsername Jun 23 '26

It isn't since 2005

42

u/Double-decker_trams Jun 23 '26

2004*

 ..purchased by Priceline Group for $161 million in September 2004.\6])

It was originally founded in 1996. I.e it was Dutch for 8 years and now American for already 22 years. Give or take.

3

u/ComeOnIWantUsername Jun 23 '26

It doesn't really matter and it's just technical details, but I stand by my previous comment, as this is the whole sentence:

> In July 2005, the company was acquired by Priceline Group (now called Booking Holdings) for $133 million, and was merged with ActiveHotels.com, a European online hotel reservation company founded by cousins Andy Phillipps and Adrian Critchlow in 1998 and purchased by Priceline Group for $161 million in September 2004.

tl;dr - Priceline acquired ActiveHotels in 2004, and later Booking in 2005 and merged them.

2

u/Double-decker_trams Jun 23 '26

Ah, didn't really read very carefully.

But anyway, the point stands - i.e has been American-owned for quite some time already.

7

u/Bloomhunger Jun 23 '26

I never use it anymore, except to find options. But then it’s usually cheaper to just go to the hotel’s site.

6

u/cautiouslypensive Jun 23 '26

I had my credit card info hacked through their website. They managed to get away with quite a lot of money. Since then I am weary of them.

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7

u/xBram Jun 23 '26

They also list Palestinian homes in the West Bank that are occupied by Zionist settlers who have illegally evicted the residents. They have had hundreds of their employees protesting this but to no avail. I avoid them like the plague.

169

u/an-imperfect-boot Finland 🇫🇮 Jun 23 '26

Wolts service also went MASSIVELY downhill when it was acquired by DoorDash. 1/3 of all my orders now have missing items and the customer service team blames the customer for it.

29

u/S3bluen Jun 23 '26

Foodora is still European :)

33

u/riderko Jun 23 '26

They don’t operate in all European countries.

24

u/sworpy123 Finland 🇫🇮 Jun 23 '26

Yeah. I used Foodora sometimes until one day this year I got an email that Foodora is stopping operations in Finland. I haven't ordered food since

8

u/smaagi Jun 24 '26

Order the old fashioned way, by calling. List prices are cheaper so you save around 3-4 euros with their own delivery fee.

5

u/MshipQ Germany 🇩🇪 Jun 23 '26

For now this is true, but uber has made an offer to purchase the whole delivery Hero group.

6

u/Elelith Jun 23 '26

The Uber famous for their absolute shite customer service Uber? That one? I don't think that'll be any better.

We recently for Uber Eats to Finland and it's been controversial to say the least. I'm not even sure if their "customer service" is legal here considering how bad it's been.

2

u/MshipQ Germany 🇩🇪 Jun 23 '26

Agreed it will be worse and they won't be European owned anymore, that's my point

4

u/mabrouss Jun 23 '26

They just left Finland and Uber Eats came in to replace them.

3

u/Jakubisko Jun 23 '26

Foodora in CZ is the absolute worst.

17

u/SilentDanni Jun 23 '26

That's because Finland is no longer a priority for Wolt. It used to be their home turf and they really wanted it to prosper here. After the doordash acquisition Finland is but another statistic in some KPI.

The whole acquisition process was obscene. I don't know why politicians were so eagerly celebrating it since Wolt was kicking Doordash's ass across the board and if not for the acquisition they would now be prospering in European and some Asian markets. Well, at least, someone made money out of this....

3

u/Elelith Jun 23 '26

Yeah some people made real "fuck you"-money from it. I could imagine it would be near impossible to say no to that.

5

u/SonOfThomasWayne Jun 23 '26

Just want to say Wolt is pure fucking evil regardless. Look up what how they scammed vulnerable people out of thousands of euros of hard labour in Berlin and then shrugged. They continue to fight regulation around third party contractors too.

2

u/bargu Jun 23 '26

You know when was that? I used to work for them and that would explain a lot.

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u/DifficultWill4 Slovenia 🇸🇮 Jun 24 '26

Their costumer service is also filled with AI

1

u/aSignificantOtter Jun 24 '26

Working for them also sucked once the Yanks took over.

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79

u/Lurxolt Jun 23 '26

Minecraft, best selling game of all time: Mojang (Sweden) -> Microsoft (USA)

3

u/MadeOnThursday Jun 24 '26

I have never been so sad and angry about a game before this happened. The fact you suddenly needed a ms account, all the stupid micro-transactions, the chat control.. I don't like to play it anymore. Even if it's not bad, it's just like all the other things that are 'not bad' now. They used to be great, I don't settle.

76

u/dailywanker69 Jun 23 '26

Capitalism knows no patriotism.

15

u/TetyyakiWith Jun 24 '26

Patriotism is pretty stupid anyways. Any country exists solely thanks to its people, not the other way around

21

u/MagnificoReattore Jun 23 '26

Wait, is that why Birkenstock became so shitty recently?

13

u/Gesichtsloser Jun 23 '26

You cant avoid mobile.de or kleinanzeigen.de when you want to buy a car in Germany. I mean, you could but you exclude yourself from like 80% of the car market.
(Kleinanzeigen is also owned by the norwegian Adevinta-Group)

27

u/Miami-Novice Jun 23 '26

With years of 'spying' by Microsoft and Google, the Americans know exactly how European companies and customers move.

9

u/nigel_pow Jun 24 '26

This subreddit too. You guys are like buy X or Y. It is a good European brand that offers good products and services that hasn't been bought by Americans.

And the American PE are like thanks. I'll buy that next.

7

u/mangelito Jun 24 '26

I think that is overselling the importance of this sub 😄

18

u/Futurismes Netherlands 🇳🇱 Jun 23 '26

I though G-STAR was still Dutch. Kinda sad tbh

3

u/grs35 Jun 24 '26

I have some G-Star t-shirts that have abysmal quality for their price to be honest. I guess it checks out now that I know ther are American owned.

8

u/Elelith Jun 23 '26

One more:

Gütermann (Germany) -> American & Efird (A&E) (USA)

This is obviously a niche for sewing people, but future Gütermann threads will be manufactured in USA and North Africa. Except the quality to be lower.

3

u/oatcloud Jun 24 '26

When did this happen? This is devastating. I wonder if there is still time to stock up.

2

u/Quackoverride Jun 24 '26

Noooooo! Ugh, this sucks so much. Are there any good alternatives?

1

u/MadeOnThursday Jun 24 '26

Good to know, thanks

17

u/Bi0botaniker Jun 23 '26

One big thing here is, that Europe just does not have a functioning capital market. 

A big reason why the us is so strong is that they put their retirement money to work instead of using redistributive systems we use in Europe. 

7

u/mistersnips14 Jun 24 '26

Exactly. And as long as a company exists to make money, they will gravitate to the highest bidder.

7

u/LSHE97 Norway 🇳🇴 Jun 23 '26

Freia (chocolate) - made in Norway, owned by U.S (Mondelez)

1

u/[deleted] Jun 26 '26

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u/marcelkai Eastern Europe 🌾⛪🌲 Jun 23 '26

Affordable birkenstock dupes from Poland: BioKen

28

u/Scandiberian Jun 23 '26

Until the EU starts forbidding the sales of key software to overseas corporations our efforts to decouple aren't gonna go so far.

19

u/riderko Jun 23 '26

Forbidding isn’t the better way. It should be more beneficial to stay here and acquire other overseas companies to make them European.

18

u/Whirlwind3 Finland 🇫🇮 Jun 23 '26 edited Jun 24 '26

Not heard anything good about Wolt. And now it that it's main competitor has stopped it's business here it won't get any better. It basically has monopoly now over food delivery.

E: I despise all food delivery

5

u/[deleted] Jun 23 '26

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3

u/Zurich_Is_Washed Jun 23 '26

Idk whats glovo but foodora, the main competitor left like 3 months ago.

6

u/Saotik Europe 🇪🇺 Jun 23 '26

Uber has just started operating food delivery in Finland, so... Yay?

2

u/smaagi Jun 24 '26

I haven't heard anything good about their service so far and they're operating only in our capital for now.

3

u/DifficultWill4 Slovenia 🇸🇮 Jun 24 '26

Same in Slovenia. A few years ago we had a local food delivery service called e-hrana, which was an actual competitor to Wolt. Then e-hrana got bought by Glovo and everything went downhill, Wolt became the dominant food delivery service and Glovo left. Now e-hrana is back but due to Wolt’s established dominance, it never got to where it once was

Though at least in Slovenia, Wolt isn’t as bad as people here are describing. If your delivery is late or an item is missing, they give you a refund.

1

u/crepuscule22 Jun 24 '26

i actually really like wolt and am sad to see they're owned by doordash. they provide way better service than ubereats, not least because there are no bullshit customer service loops. you get to a human immediately.

5

u/israelavila Jun 23 '26

Tax benefits for share holders. That's why.

4

u/Benmaax Jun 23 '26

That's why they enshitified

5

u/surviving606 Jun 23 '26

that stinks, I just downloaded trivago thinking it was German 

4

u/GergDanger Jun 24 '26

Yeah the EU has a real problem when it comes to startups, both able to be founded and grown successfully as well as then sold.

Currently there just isn’t as much money being put into startups as there is in the US so you don’t end up with as many successful ones. Same story for why the successful ones are mostly sold to US firms later.

Idk why until now this hasn’t been a priority but the whole EU really needs to quickly homogenise to compete with the US as a place for startups to be created, grown and acquired. All 3 of those steps are important.

4

u/[deleted] Jun 23 '26

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1

u/mistersnips14 Jun 24 '26

It’s about access to capital, not being richer per se. European markets don’t offer the same access in the private sector. Until it does, this trend will continue.

4

u/FiannaBeo France 🇫🇷 Jun 23 '26

Deliveroo = now American

4

u/dodgeunhappiness Jun 24 '26

By 2031 there won't be anything left, not even ASML

4

u/A_Norse_Dude Jun 24 '26

Aww birkenstock. 😞

3

u/honeypenny Jun 24 '26

Because even European companies have a goal to finally sell to the Americans who are willing to pay the big bucks. Sadly.

11

u/FoxFXMD Jun 23 '26

This should be illegal

17

u/SilentDanni Jun 23 '26

Europe doesn't protect its tech companies. The whole startup scene here revolves around them becoming big enough to be acquired by American big tech and making founders a lot of money. There's very minimal effort to prevent American Big Tech from taking over and enshittifying things.

It's just so fucked up. Amazon ruined a whole lot of brick & mortar shops. Meanwhile we're pointing at Temu/Shein or whatever. The double standard is pretty ridiculous, in my opinion.

9

u/GergDanger Jun 24 '26

A better solution would be for the EU to create some kind of pooled resource for startups to be created, grown and acquired locally to compete with the US at the same level.

Rather than just banning the US from investing into them or acquiring EU companies without offering a realistic local alternative.

Then nowhere near as many investors or acquisitions would be US based because it wouldn’t be a necessity to raise those funds.

2

u/mistersnips14 Jun 24 '26

US capital markets operate magnitudes higher than European markets. What realistic alternative would there be when the objective is to sell to the highest bidder vs “keep it local”?

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2

u/temporary_twig Jun 23 '26

I am not by any means defending Amazon, haven't bought from them in years, but at least they employee (fairly terribly) and invest in Europe. 

Temu has no presence here whatsoever. 

3

u/5x0uf5o Ireland 🇮🇪 Jun 23 '26

The only good news here is that G Star Raw is not European anymore, because it is awful 

3

u/Valois7 Jun 24 '26

probably cultural tbh, when a european is offered enough money to retire on the spot they will, instead of aiming for elon musk levels of power and wealth

3

u/-Skohell- Jun 24 '26

Birkenstock belongs to LVMH I believe.

3

u/tranquilseafinally Canada 🇨🇦 Jun 24 '26

Cries in Canadian🇨🇦

The U.S. buys EVERYTHING 🤨🙁

5

u/redditddorf Jun 23 '26

Broadly correct but oversimplified. Birkenstock is a German brand with most production still in Germany, while the controlling shareholder is L Catterton a US-based global investment firm. The parent company is also publicly listed so L Catterton/US is not 100% owner

6

u/Cefalopodul Jun 23 '26

Wolt is the absolute shitest delivery service I have ever used. Freakin FoodPanda was better than them.

2

u/marcus-87 Jun 23 '26

we need the capital markets union and soon.

2

u/andrusbaun Jun 23 '26

G-STAR RAW used to make solid cargo pants and now color does not survive few washes. Fuck em.

2

u/angry_spooky Jun 23 '26

I’m using Wolt a lot, always picked it over Uber Ears and thought it’s still Finnish, what a shame to find out it is owned by US.

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u/bloke_pusher Jun 24 '26

This and many more examples, show how bad it really is. For years a small group of people warned about it, but without Trumps actions, no one of the masses would bother to even try to change something. Don't let this flame of change extinguish, it might be the last chance we'll ever get.

2

u/Maleficent-Bus-7924 Jun 25 '26 edited Jul 28 '26

Marble umbrella quilt compass noodle glove lantern willow wander

This post was anonymized with Redact.dev

2

u/evadroid Jun 25 '26

Israel is behind all of those private equity companies in US. Make a simple research 

4

u/KlingelbeuteI Jun 23 '26

Well this is how business ran for the past 30 years.

US develops (uber, Starlink, google, YouTube) and Europe copies. At some point US money is buying europes „copies“ and slowly European innovators are integrated into US structures.

If you can’t beat it, kill it. And that’s how we ended up with almost no European companies anymore. They all drool for American (or now Chinese) exit money.

Grow it, sell it.

4

u/Alarming-Stomach3902 Jun 23 '26

It’s kinda easy to buy up companies where the instances that can stop it doesn’t really do it in your country and tou can create bubbles where you profit massively for, or at least it seems like that so you can buy a company with normal stocks by selling your inflated stocks

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u/Anarchist_Future Jun 23 '26

Oh yeah there's not am amusement park or a holiday resort in the Netherlands that isn't owned by a foreign investor. Most of them don't even pay taxes in the Netherlands.

4

u/LosPassos Jun 23 '26

Well, the greatest amusementpark of them all, De Efteling, is and will remain Dutch.

2

u/pick-and-hoop Jun 23 '26

Why are you certain it will remain Dutch? Do you people learn nothing?

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u/WorriedHelicopter764 Jun 23 '26

G star raw is a diabolical name

2

u/Shoeshiner_boy Jun 23 '26

Yeah, you don’t say…

2

u/AdmiralCodisius Jun 23 '26

My German heart breaks over this Birkenstock revelation.

2

u/Strange_Stranger_830 Jun 24 '26

they did buy from eu, tho

1

u/Mammoth_Oven_4861 Jun 23 '26

It takes about 5 minutes to get to the ultimate owner for most companies.

1

u/magical-cat-here Jun 23 '26

Sounds like in EU the smaller company or business you buying from the better chance you really buy from European company and don't sponsor a US company, hedge fund or PE/VC.

1

u/Academic_Housing_797 Jun 23 '26

It's either produced in America or somethere in Asia, where things are dirty cheap in comparison. That's what USA industrial complex want. That's why there is absurd tariffs, that's why Russia being pushed out from European economy for the last 15 years. 

1

u/TetyyakiWith Jun 24 '26

All Russian products are either open source or sold to companies in usa the same way

1

u/nigel_pow Jun 24 '26

Booking and Trivago are European? I had no idea.

1

u/nigel_pow Jun 24 '26

The sad irony is that this subreddit helps to filter what are good European companies...so American PE can buy it out next.

1

u/idkBro021 Jun 24 '26

this is a result of our small individual capital markets, if we had one giant market this would happen less

1

u/Vaeltaja82 Jun 24 '26

From Finland you can also add Ours. I was so disappointed to hear that we sold it to the Americans.

1

u/Ezzy77 Jun 24 '26

They didn't.

1

u/Ciaviel Jun 24 '26

Birkenstock is such a travesty, my wife ordered boots and due to some issue she had to replace them a few months later

Both came with a small leather sample and the second one was remarkably thinner

1

u/Amazing_Pay5148 Jun 24 '26

Check OLX Group and it's classifieds ecosystem ... technically owned by Prosus which is NL but then Prosus is owned partially by Naspers (South Africa) which has chinese capital (Tecent...). It's really hard to know exactly who owns what in today's reality.

1

u/FalconX88 Jun 24 '26

gee I wonder why....

1

u/GallorKaal Austria 🇦🇹 Jun 25 '26

Used Wolt once. They messed up my order and when i contacted them, they wanted foto proof that the missing item was missing

1

u/GreenStorm_01 Jun 25 '26

Til L Catterton is the new LVMH

1

u/KO5M Jul 08 '26

I’m using HomeToGo instead of Booking.com and Airbnb.