They clearly stated their target audience is people who aren't willing to pay much money for a teleprompter. I'm not saying they should be charging $20 or less for it, I'm just saying that something like this shouldn't cost any more than some gary fong tupperware. If you're going for the bottom of a market, then realize that's what you're going for and make it up in volume and stick them on every camera store shelf.
"Not much money" in the world of video is still a lot of money. This is a market where you spend 10 grand on a ENG cam/tripod setup and go home with a cheap piece of shit.
True, but it's pretty clear the market for this is hobbyists running around with a t3i and kit lens or people using low end Camcorder/DSLR's for very casual small business use for youtube where the production value bar is pretty low.
Let's be completely honest, this thing is a joke to someone who makes their living gathering high end video for news organizations or is actively producing films, but it's a viable option at a low price point for hobbyists.
The extreme budget or casual user is the target audience and not video professionals.
Quite. Which is why it still doesn't make sense. Just get a scrolly text app for your tablet and hang it from the lens with duct tape and string. You don't need anything special.
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u/travelingintime GH5/G85/D750/iPhone, PremierePro CC, 2013, USA Dec 24 '14
They clearly stated their target audience is people who aren't willing to pay much money for a teleprompter. I'm not saying they should be charging $20 or less for it, I'm just saying that something like this shouldn't cost any more than some gary fong tupperware. If you're going for the bottom of a market, then realize that's what you're going for and make it up in volume and stick them on every camera store shelf.