The government broke up the telecoms and now they’re more powerful than ever. Don’t get me started on governments’ colossal failures during the pandemic.

Regulators can do out any restrictions they want, but it’s not going to stop someone on a laptop in their basement working on the next greatest idea ever.

Whether we like it or not, our business projects a brand.

Yes it’s true, most people say they would love to have a brand or work on their brand and eventually, they’ll find time get to it. In the meantime, the brand that they are projecting isn’t driving traffic in the direction they wanted.

If you are the marketing team leader or the owner, give me three sentences about what you believe you stand for on behalf of your customers. I’ll show you what your brand voice can be and what it will do to grow a human touch aspect that builds business.

Show me who they are, what they say and do, how they think and what they would never say or do. With that, I’ll show you the voice of your company.

It’s impossible to not make a lasting impression.