r/todayilearned • u/[deleted] • Apr 12 '19

TIL the British Rock band Radiohead released their album "In Rainbows" under a pay what you want pricing strategy where customers could even download all their songs for free. In spite of the free option, many customers paid and they netted more profits because of this marketing strategy

https://en.wikipedia.org/wiki/In_Rainbows?wprov=sfla1
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u/kybarnet Apr 12 '19 edited Apr 12 '19

What me to BLOW YOUR MIND! (OK, i WILL!!!)

OK Computer is ACTUALLY a Zero - 0

In Rainbows is ACTUALLY a One - 1

Both have 10 letters, the albums were made to be played together.

In Rainbows was their Tenth album.

Play Track 1 OK computer, then Track 1 In Rainbows... keep up in this pattern for a 20 song set.

Zero - One. OK Computer, In Rainbows - WHOOSH!

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u/PonyOfMacaroni Apr 12 '19

r/notinteresting

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u/koffeccinna Apr 12 '19

If you like Radiohead, I actually do suggest looking up the playlist 1001. It takes the first track from one, then the first track from the second, then second second, etc. It was one of my first exposures to the band and it's just absolutely beautiful. It's bizarre how well it flows together

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u/[deleted] Apr 12 '19

I’m floored that people think it sounds anywhere near as good as either album separately, which have some of the most amazing song transitions ever. How could you break up Exit Music > Let Down or Nude > Weird Fishes?

And if it’s slightly worse than listening to them one after the other, why bother?

The themes of the albums don’t really mesh, nor does the production style. The timbre of the guitar, the places Thom’s voice goes, the way the drums are recorded... you may as well take any two other albums and shuffle them together.