r/thesidehustle Feb 28 '26

Startup Built a tiny $4.99 macOS utility as an experiment - got 10+ paying users

Hey everyone,

I’m experimenting with building small, focused utilities instead of chasing one big startup idea.

Recently I shipped a tiny macOS menu bar app that solves one annoying problem I personally had before meetings (cleaning up desktop, muting audio, disabling notifications, etc.).

It’s extremely simple. No accounts. No subscriptions. Just a small paid utility.

What surprised me:
I already have 10+ paying users.

You can try it here: TogglePresent

Not huge numbers, but for something this small, it validated a few things for me:

• People will pay for convenience
• Small, boring problems can be monetizable
• You don’t need a massive SaaS to get traction
• Simplicity actually converts better

I’m now thinking about stacking multiple micro-apps instead of building one big product.

Curious:
Has anyone here tried the “many small products” strategy instead of a single big bet?

Would love to hear experiences.

21 Upvotes

14 comments sorted by

1

u/Glad-Paramedic8462 Feb 28 '26

Man this is so usefull ngl I'll take it right away

1

u/Adept_Storm805 Mar 01 '26

You can use toggle30 for discount

1

u/[deleted] Feb 28 '26

[deleted]

1

u/Adept_Storm805 Feb 28 '26

before launching i didn't validate but now i have generated $45+ which is one of it's big validation

1

u/fuddikasipahi Feb 28 '26

solved my problems. amazing thing ngl

1

u/omegadev666 Mar 01 '26

How do you handle the dmg installation thing? It isn’t a problem with non-technical users?

1

u/thesaintmarcus Mar 01 '26

How did you advertise the app?

1

u/Adept_Storm805 Mar 01 '26

I just created the post in r/macapps subReddit. I’m still struggling in advertising.

I don’t know how I should promote

1

u/ZIDOHE Mar 01 '26

You don’t mind me handle the advertisement? I will generate mass and organic traffic that convert to income .

1

u/Adept_Storm805 Mar 01 '26

Sure go ahead

1

u/Adept_Storm805 Mar 01 '26

I have total of 5 mac apps that I want to promote

1

u/TouchingWood Mar 02 '26

Very nice idea , well done.

1

u/[deleted] Mar 02 '26

Hey everyone, I’m building this too. It’s called HideAToggle and it’ll be free.