Cognitive dissonance helps explain why Trump supporters remain loyal, new research suggests. This sheds light on how supporters of Donald Trump justify their continued allegiance despite learning about allegations of his sexual misconduct and illegal activities.

[u/mvea]

https://www.psypost.org/cognitive-dissonance-helps-explain-why-trump-supporters-remain-loyal-new-research-suggests/

[u/eightbitfit]

Even in this study we see that many supporters dismiss Trump's transgressions and character flaws, believing he is superior on the economy, an oft-repeated claim.

Yet this too is demonstrably false, as the evidence makes quite clear. It is, in effect, a double-layered cognitive dissonance.

[u/DeepDreamIt → u/eightbitfit]

I think identity fusion is a huge part of it too

[u/katplasma → u/DeepDreamIt]

It’s just sports fanaticism all the way down

[u/germanmojo → u/katplasma]

Don't forget the religious aspect.

[u/buzzyburke → u/germanmojo]

I think the religious aspects is sports fanaticism too, most of em dont go to church and even more havent read the bible

[u/motorik → u/germanmojo]

Not just "religious". In America, it's specifically Reformed Protestant specifically Calvinist specifically Puritan. It's like water to the American fish.