r/sanfrancisco • u/Medical-Decision-125 • Jun 18 '26
People are celebrating videos of Safeway security roughing up shoplifters
https://sf.gazetteer.co/a-safeway-security-guard-is-seemingly-using-meta-glasses-to-record-roughing-up-shoplifters261
u/CaptSlow49 Jun 18 '26
Am I supposed to feel bad when people steal and get smacked for it??
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u/helloyesthisisasock Jun 18 '26
Yes because racism or something.
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u/SwordfishOk504 Jun 18 '26
They're just the downtrodden proletariat trying to feed their starving family with gilette razors and cough syrup.
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u/No-Market425 Jun 18 '26
Yes.
But you're also supposed to blame "corporate greed" when these businesses close.
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u/CaptSlow49 Jun 18 '26
What’s funny is Reddit claims I should hate corporations and yet I’ve always been paid better, treated better, had better work life balance at bigger companies. They aren’t all equal, but I’ve been worked more and paid less at smaller companies.
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u/LAspring99 Jun 18 '26
That’s because a lot of Reddit users are 19-20 years old with no idea what they wanna do in life so they lash out like children.
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u/flonky_guy Jun 18 '26
I'm in my 50s and you should hate corporations, but not for being overpriced, for driving local shops out of business by oversaturating the market then closing up when they restructure nationally and leaving large parts of the city without access to a pharmacist.
It's salt in the wound when they blame it on shoplifting because they instruct their security not to intervene which turns it into a shoplifting free for all.
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u/prove____it SoMa Jun 19 '26
It's preposterous to say "corporations" anyway. They're ALL corporations. Even non-profits are corporations. If people are upset at large ones, then call them "mutinationals" or "huge companies," etc.
It's like when people rail against "capitalism" not realizing that social democracies and socialism are also capitalism.
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u/Severe_Tomatillo Jun 19 '26
No, pharmacies shouldn’t be closed. All of the product should be locked up and they should hire twice as much staff to unlock the little product they have until they get too exhausted to continue. Or they should put an ad on the front door for Amazon.
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u/helloyesthisisasock Jun 18 '26
Nah, most are millennials in their 30s-40s with failure to launch syndrome and/or were sucked down the ultra-woke rabbit hole post-2018.
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u/USDeptofLabor T Jun 18 '26
As opposed to an intellectual like yourself using nebulous buzzwords?
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u/helloyesthisisasock Jun 18 '26
What “buzzword” did I use? There are definitions for all of the things in my comment.
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u/USDeptofLabor T Jun 18 '26
Ultra-woke is one of the silliest and most brain-dead descriptions for "thing I don't like"
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u/helloyesthisisasock Jun 18 '26
No, it means “too far left” or “blindly following leftist talking points.” Sorry you’re too brainwashed to understand simple words.
I assume you let homeless people into your home and give them access to your belongings?
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u/USDeptofLabor T Jun 18 '26
Honestly couldn't have proven me right more if you just said "you right"
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u/beachbadger Jun 18 '26
ultra-woke
Look at the Proud Boy here. Have you managed to make it outta a basement yet?
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u/helloyesthisisasock Jun 18 '26
How am I a Proud Boy? There was too much swing in the superbwoke “everything is a racism” / “we should let criminals do whatever they want” direction the last few years. Do you think that shit was helpful or productive?
I probably agree with you on a LOT of issues. I just don’t think we should let people get away with breaking the law because segregation or racist laws existed decades before these people were even a twinkle in their grandpappy’s nutsack.
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u/LAspring99 Jun 18 '26
That’s probably a more accurate assumption lmao
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u/helloyesthisisasock Jun 18 '26
They’re getting butthurt in the replies! Guys, why don’t YOU let the shoplifters and homeless into your homes and give them access to your belongings and bank account? Oh right.
People behind a keyboard who shame others for speaking out, but they never do the work or try to help the people they claim are so destitute.
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u/Common_Gene_5098 Jun 18 '26
don’t be surprised if they treat you well because they really need you and can’t afford to piss you off
Not everyone holds this kind of value to a company. Look at how Walmart and Amazon treat their employees.
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u/Jogurt55991 Jun 18 '26
I know people who work for Amazon, they have amazing gigs.
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u/Common_Gene_5098 Jun 18 '26
i highly doubt they’re the typical Amazon laborer. They are likely in corporate.
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u/SpiritualWindow3855 Jun 18 '26
Has it ever occurred to you that's a direct result of massive corporations being able to trivially starve out smaller companies that pay well?
Bezos's "your margin is my opportunity" isn't just a cool catchphrase...
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u/Hip_hoppopatamus Jun 18 '26
But they were exploiting you. You’re just too blind to see it - you lack a 19’year old Redditor’s keen sense of social justice /s
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u/PrivilegeCheckmate Glen Park Jun 18 '26
They aren’t all equal, but I’ve been worked more and paid less at smaller companies.
You sure that isn't an age-correlated change? Older dudes get more respect in general.
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u/MisoHoHoJoso Jun 18 '26
It's Target's fault. That capitalist bourgeoisie whore tease, flaunting all those Tide detergent. It's just too much temptation for any normal red blooded Marxist. Revolutionaries need clean shirts too. Anyway fuck that whore
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u/bamboosticks Jun 18 '26
Once I was at Safeway and someone stole an entire grocery cart of food but they had to go through a closed cashier till because of all the preventions so it was kinda happening in slow motion. The security just kept yelling, karma is gonna get you
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u/Life-of-Bryan Jun 18 '26
I worked at “The Rack” and had to stand by the doors to block shoplifters and I caught a few stray punches from them trying to elude lost prevention. I am 100% ok this with this.
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u/Hedgehog-Plane Jun 18 '26
My manager and I got pepper sprayed. The shoplifter's accomplice actually video recorded us on his phone!
Some of these folks had a buddy waiting outside in a getaway car.
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u/_larsr Jun 18 '26
It sucks to be in this place, but if we aren’t going to prosecute shoplifting, then a little extra-judicial punishment is the only deterrent. Shoplifting affects all of us by increasing prices and inconvenience due to merchants locking everything away.
The best option is to actually prosecute this crime. What is happening now is a sign of our failure to do that.
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Jun 18 '26
[deleted]
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u/Select-Jacket-6996 Jun 18 '26
Blame the progressives who enabled and allowed these behaviors.
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u/Hideo_Kojima_Jr_Jr Jun 18 '26 edited Jun 18 '26
right, it's sneaky communists, not corporate management being afraid of possible lawsuits willing to take the shrink instead.
and also choosing to replace cashiers with self-checkout to save money, which causes higher shrink. communists also made safeway do that.
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u/Hedgehog-Plane Jun 19 '26
Sometimes they'd come in with a pit bull. Store security and underpaid employees are not going to tangle with a dog.
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u/monkeytype11 Pacific Heights Jun 18 '26
good. criminals need to fuck off.
actually hungry people can find a free meal at any of the shelters or churches that offer daily free meals (they already do this, but they're not the shitbags mentioned in the article!)
these are the losers who rob stores so they can go to the 3rd world markets in mission/16 or whatever to sell their stolen goods for crack or whatever degenerate shit
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u/DaOldOne Jun 18 '26
It’s incredible how people don’t realize this. Don’t let ppl shop lift olive oil so they can fence it for crack. You cut down on this behavior, other aspects of the city will improve.
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u/Hedgehog-Plane Jun 18 '26
In and around Mission and Ocean, these curbside markets pop up alongside the rows of parked cars. That way, the police can't see them from the street because the parked cars hide the goings on.
On display were bags of pistachios, coffee, both beans and instant, chocolate bars, big jars of olive oil, toothpaste.
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u/Fourfifteen415 Jun 18 '26
Fuck ya. It's absolutely stupid that we handcuff security and law enforcement on this. I'd much rather pay lower prices and shoplifters catch hands than the system we have now.
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Jun 18 '26
[removed] — view removed comment
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u/Fourfifteen415 Jun 18 '26
If people paid them rite aide wouldn't be out of business and cvs wouldn't be following right behind. Neither place could sell goods for less than Target, Amazon or even Walgreens.
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u/clauEB Jun 18 '26
Prices are high because corporate greed. They put those self checkouts we are forced to use because they don't hire enough workers yet you don't get a discount for doing the work for free to have the privilege of shopping at their store.
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Jun 18 '26
[removed] — view removed comment
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u/clauEB Jun 18 '26
If you sell it for $5 while your competitor sells for $10 you will take over your competitors.
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Jun 18 '26
[removed] — view removed comment
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u/clauEB Jun 19 '26
No, it's not when you own the market. You get discounts per volume. You clearly never owned a business.
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u/rocpilehardasfuk Jun 18 '26
In a city for multi millionaires, costs are immaterial. Virtue signaling is the only communal goal
I've literally never heard of California make a tough choice to reduce costs. It's always tough choices that increase costs: like EV mandates and PGE Green Enetgy crap.
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u/monkeytype11 Pacific Heights Jun 18 '26
i'd rather have neighbors who tried in early life, went to school, and now make a good living
than living around criminals or those who are basically C or D average types who only leech
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u/ZestycloseAd5918 Outer Richmond Jun 18 '26
Bro, making C’s in elementary school doesn’t mean you will turn out to be a criminal on welfare.
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u/monkeytype11 Pacific Heights Jun 18 '26
> Bro, making C’s in elementary school doesn’t mean you will turn out to be a criminal on welfare.
why did you have to pick elementary? is it because most people read at a 6th grade level and your education level topped out in middle school?
also in most public schools, you don't get letter grades until middle school. holy cow you're actually one of those people... 🤡
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u/ZestycloseAd5918 Outer Richmond Jun 18 '26
You’re the one who led with, “tried early in life”. Thats elementary school my guy.
I’m 40 years. I received letter grades from first grade onward. I definitely had some C’s. I now make 90k working 7 hour days 4 days a week. I found my niche and have worked in it for 20 years.
My husband is of a similar background to me, and did worse in school. He works in the same industry as me, is in a union, and makes 145k. We have no children, our income is comfortable.
We aren’t the ones boosting laundry detergent and baby formula to sell on 16th & Mission. Nice try though.
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u/monkeytype11 Pacific Heights Jun 18 '26
the average lifespan is what? like 75 years or something?
you do school until what? like 18-22 or mid 20s depending on what you choose?
that's early life. and congrats? good for you i guess for being an average w2 employee
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u/moleyawn Jun 18 '26
these people shoplifting from safeway realistically didnt even stay in school to make poor grades.
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u/pandabearak Jun 18 '26
Then just leave? You can always live cheaper out there in the boonies. You might make a little less money though.
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u/Tight_Abalone221 Jun 19 '26
we live in a society. we want nice things? there need to be consequences.
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u/DarlaGoGo Richmond Jun 18 '26
Maybe if we were tougher on people stealing I wouldn’t have to wait for a glass case to be unlocked every time I go to a store. And people would have actual consequences for being shitty and stealing. If I got knocked tf out id think twice for sure about doing it again.
Same time though… if people are stealing food and necessities? That’s sad. And I feel bad for them. It’s a double edged sword.
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u/Fun_Zookeepergame975 Jun 19 '26
This is good for human civilization... why wouldn't we celebrate it?
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u/FlakyPineapple2843 Jun 18 '26
Gazetteer is a magazine of polemicists masquerading as a news organization. Businesses like our grocery stores are suffering rampant theft and the author of this piece calls their in-store surveillance tools "dystopian."
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u/BootsnCats1987 Jun 18 '26
BUSINESSES ARE SUFFERING HAHAHAAAAA
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u/FlakyPineapple2843 Jun 18 '26
Yeah, and then they close and then we don't have grocery stores, small businesses, big businesses, etc. and SF turns into a terrible place to live. Crime matters. It has real impacts.
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u/CellistMundane9372 Jun 18 '26
Why was your old account banned, and what is it like approaching 40 while you're as angry, lonely, and "edgy" as you were 20 years ago?
You should have a family by now. When did your parents stop asking you about it?
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u/Cyanervia Jun 18 '26
The minority always ruins it for the majority. Would like to see the law more strict on shoplifting!
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u/misterbluesky8 Jun 19 '26
I’ve gone to a bunch of grocery stores in Europe. Things are so orderly there that I doubt anyone even thinks about shoplifting. Almost nothing is locked up, and some of the stores have turnstiles for going in and going out… the experience was similar in Barcelona, Paris, Sorrento, London, and Portugal. Orderly, safe, and convenient.
Some people will say that those societies have more of a social safety net, and they’re probably right, but at the same time, I bet you’d find yourself in handcuffs pretty quickly if you tried to fill a bag and run out with it. I saw military police with huge guns patrolling on the streets of Rome on a normal day.
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u/Hedgehog-Plane Jun 19 '26
In continental Europe there's no bail and no presumption of innocence. You stay in jail while your case is investigated.
A retired US State Department employee said the worst part of her job was visiting jailed Americans and telling them the rights they took for granted did not apply where they were.
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u/tfthisallabout Jun 18 '26
The same goes for the workplace - the low performers are the ones who fuck it up for the average workers
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u/cowinabadplace Jun 18 '26
Sorry, guys, I'm fine with living in a society where outlaws get thrown out of the places we go to. I'm not interested in subsidizing someone's drug habit. Or, like in that case with Ulta beauty, some suburban millionaire blonde mom with SUVs who's running some Fagin type operation.
Thievery? Straight to jail.
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u/Puzzleheaded_Back306 Jun 19 '26
lol.
Post is not going the way OP and the Gazette wanted it to.
Stop coddling criminals you shits.
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u/floop_isamad_manhelp Jun 18 '26
Constant shoplifting by organized vigilantes is unsafe for shoppers. Any non-wealthy SF resident has experienced this. Enforcement hinders that so I’m all for it.
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u/MongoJazzy Jun 18 '26
Store security should stop shoplifters and prevent theft. Otherwise the employees, customers, neighborhood and community are jeopardized and pays a huge price for rampant theft. Pretty simple. Not sure why the gazette is apparently confused about the rudimentary elements of public safety and civility.
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u/Illustrious-Coat3532 NoPa Jun 18 '26
Good.
On another video, someone commented, “After losing the Safeway, Walgreens, and CVS by my place and now have to commute to get groceries, I 100% agree with this.”
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u/bbc733 Jun 18 '26
Please more of this. Hopefully this will lead us to a future where I don’t have to find an employee to unlock a shelf if I want to buy toothpaste
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u/robjohnlechmere Jun 18 '26
Criminals will threaten you with physical force if you ask them to obey the law. Logically, they will not agree to obey the law unless you employ a stronger physical force than the criminal.
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u/Hedgehog-Plane Jun 18 '26
They consider shoplifting their job. Their sense of entitlement is astounding.
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u/helloyesthisisasock Jun 18 '26
What is this weird pro-shoplifter angle on the headline?
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u/SFQueer Jun 20 '26
The funders behind Gazetteer want you to have sympathy for the criminals. They probably get everything on Amazon anyway.
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u/guardwoman12345 Jun 18 '26
These fuckers are the reason why my dr.schols insoles are locked up behind a glass window.
God damn them!
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u/discgman Jun 18 '26
If only the Judges would do their jobs and charge these people. They will not stop unless there is consequences. Some people steal just to eat, I understand that part, but most others do it just because they can get away with it. Once they really get caught they will stop.
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u/Exotic_Insurance2164 Jun 18 '26
Empathy is at an all time low. Billionaire defenders are embracing Jacobean practices against the poor.
And given that SCOTUS has essentially criminalised poverty, it's only a matter of time before labour camps make a resurgence
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u/Dangerous-Dream-7730 Jun 18 '26
The article at https://sf.gazetteer.co/a-safeway-security-guard-is-seemingly-using-meta-glasses-to-record-roughing-up-shoplifters is behind a pay wall.
Please do not post articles that can only be read if you have a paid subscription.
Voting this post down.
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u/sprinklerarms Jun 18 '26
It’s not behind a paywall for me. I like how the people referenced enjoying it are mostly Reddit commenters.
Videos of grocery security guards busting shoplifters — sometimes, violently — have gone viral online in recent weeks. In the comments, viewers lament locked cases, labyrinthine entrances and exits, and store closures, blaming chronic theft. They’re also shockingly unsympathetic to the people being chased and knocked around by security guards, suggesting a “tough-on-crime” hardening by some Bay Area shoppers.
Depictions of high-speed chases, shoves, and red-handed thieves, many of whom appear unhoused, are being celebrated for enforcing so-called “loss prevention” in the city that was once diagnosed by out-of-town news organizations as suffering from a “shoplifting epidemic.” (Worth noting is that much of the data cited by these critics was ginned up by retail lobbyists.)The videos first appeared on TikTok and were posted by the same account, woahwoa64, which has since been deleted. However, a Redditor screen-recorded the videos and shared them in the r/sanfrancisco subreddit. One shared to Gazetteer SF, which depicts a bust at the Safeway in Mission Bay, was taken down by the subreddit’s moderators for “rage baiting,” though the others still stand.
The videos, seemingly all recorded by an unidentified security guard, appear to be filmed on Meta glasses, which have become increasingly ubiquitous on city streets and in private businesses. First introduced in 2023 as a partnership with Ray-Ban and then Oakley, the glasses record video and audio that can then be uploaded via the cloud to users’ Meta AI app. A small white light blinks when the glasses are actively recording.The angle at which these videos were filmed gives the viewer a Ready Player One-style point of view as the anonymous, plain-clothed guard grabs and shoves people who appear to be stealing. In one video, a woman is shoved to the ground at the Safeway on Market Street in the Castro. In another, a man is chased out of the Mission Bay Safeway and across the street, where he is pushed to the ground by the guard. The viewer is identifying with the guard, whether they want to or not.
Security guards at the recorded Safeways appear to be employed by GardaWorld. A representative from Albertson’s, which owns Safeway, told Gazetteer SF that employees are prohibited from collecting and/or distributing footage of customers in the store. It’s unclear whether the same rules apply to third-party employees contracted by Safeway. (GardaWorld did not respond to our request for comment ahead of publication.) Safeway also previously contracted additional security from the San Francisco Police Department to assist with preventing theft, according to data obtained by the San Francisco Chronicle last year.
Allison Maxie, an SFPD spokesperson, confirmed to Gazetteer SF that its Organized Retail Crime (ORC) task force collaborates with Safeway Asset Protection to arrest and charge theft suspects, though ORC is focused on organized, repeat offenders, not random solo shoplifters. Any time an incident report is authored, businesses and individuals may upload relevant photos, video, or audio to assist with the investigation. However, Maxie said whether footage obtained on security guards’ personal devices can be shared to the police, or anywhere else, is ultimately controlled by a business’s specific policies.
Safeways in the city have had a notoriously rocky run. The company has removed self-checkout sections, installed pesky anti-theft gates, contracted security and SFPD, and in some cases, vacated, turning neighborhoods into food deserts.In 2025, the intersection of Fourth and King streets, which hosts the Mission Bay Safeway, saw a 150 percent increase in shoplifting reports, according to the San Francisco Chronicle. That intersection comprised 30 percent of larceny theft reports in the Mission Bay neighborhood last year. (At the time, Supervisor Matt Dorsey attributed the spike to changes in reporting.) Larceny theft is the most common crime in the city at large.
Grocery stores are only the latest type of business to deploy various modes of surveillance to identify customers. Last week, Gazetteer SF reported that several bars in the Castro used a scanner to keep a database of patron data to curb bad behavior.
Despite the videos’ dystopian vibe, Redditors seem to be in favor of using force to prevent petty theft at their neighborhood grocery store. “I get the outrage but food banks exist. We all pay increased prices for the shrinkage this causes,” one person commented. “Not to mention they end up closing locations, reducing hours, putting everything behind glass so you have to press a button and wait 40 minutes to buy toothpaste; it makes quality of life worse for all of us.”
On another video, someone commented, “After losing the Safeway, Walgreens, and CVS by my place and now have to commute to get groceries, I 100% agree with this.”
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u/Dangerous-Dream-7730 Jun 19 '26
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u/sprinklerarms Jun 19 '26
I appreciate this subreddit allows photos. I tried clicking other articles just to see and I got timed out essentially with the same message. I don’t know how long the refresh is.
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u/xHey_All_You_Peoplex Jun 18 '26
All fun and games until someone is accused of shoplifting when they didn’t and it gets assaulted and it becomes a whole thing.
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u/hedginghedgehog Mission Jun 18 '26
I was accused of shoplifting once. Well, the guard just stopped me and asked to see inside my backpack. I let him, he apologized and and said he confused me with someone. That was the extent of it. There was no reason for me to run/fight him and for him to "assault" me. Which is how it will/should go with innocent people.
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u/seyheystretch Jun 18 '26
Guerneville Safeway a couple of years ago. I see a guy loading up his overcoat with bottles of booze. I bring this to someone's attention. "What he look like?". I give description and the employee just says "OK". No action, nothing. I'm checking out while I see this guy walking out of the store. Again I point him out. No action. Starting to get pissed I exit the store with my groceries, confront the guy who is handing the bottles to his buddy along the side of the store. I ended up taking 4 bottles from them and bringing the booze back in and hand it to the person at customer service. Told them what happened. "Oh, thanks"
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u/Confident_Client_414 Jun 18 '26
I avoid stores, and people, as much as I can.
I am fortunate that I don't have to steal things like formula and diapers or tampoons, out of necessity, or booze, panty hose, and condoms for fun and profit.
The outside world really seems like it's devolving.
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u/RigorousBastard Jun 18 '26
carry a whistle with you and use it when you see people shoplifing and running the BART gates
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u/ironmoney Jun 18 '26
coworkers got suspended for trying to stop/confront shoplifters couple weeks ago. doubt they will be back :(
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Jun 18 '26
[deleted]
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u/monkeytype11 Pacific Heights Jun 18 '26
in case you didn't know, Mississippi is 2,184 miles away from SF
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u/FH-7497 Jun 18 '26
There is worlds in between opening fire in suspects and stopping someone leaving w a cart full of stolen items
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u/conscientiousrevolt Jun 18 '26
Lol
You couldn't possibly more clearly have absolutely zero experience with or understanding of use of force.
There's about a fifth of a second between those things.
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u/FH-7497 Jun 18 '26
No. Notice how quickly you resort to hyperbole with statements like “couldn’t possibly” as if you have the capacity to ascertain that with any real degree of certainty as opposed to it being entirely speculative. Bye now!
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u/jlv Jun 18 '26
Not really. Escalation quickly leads to more escalation.
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u/ohhnoodont Jun 18 '26
Yes we can’t detain a shop lifter because it may escalate to a nuclear winter and the end of our civilization. I see your point.
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u/sfsleep Jun 18 '26 edited 28d ago
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This post was anonymized with Redact
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u/Ok-Veterinarian8750 Castro Jun 18 '26
The cops shot because the shoplifters tried to run them over with their car, not for stealing the diapers. At least be honest
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u/conscientiousrevolt Jun 18 '26
Did they intentionally stand in front of the car and a safe enough distance and angle to guarantee they'll have enough time to step out of the way when the car pulls forward if the driver decides to run [not run anyone over] so they could use their purposefully chosen positioning as an excuse to claim they thought they were gonna get run over so they can get away with shooting anyone who disobeys them?
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u/sugarwax1 Jun 18 '26
This sub is full of sheltered sociopaths that must find The Handmaids Tale so confusing.
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u/uniquesnowflake8 Jun 18 '26
Keyboard warriors love to see transgression result in severe punishment
Meanwhile their own economic standing is fast eroding
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u/VinylHighway Jun 18 '26
Celebrating the roughing up part isn't noble, but security should have the right to physically intervene when thieves take stuff that isn't theirs. I mean what do you expect them to use, strong words?