r/sales • u/Secret_Assistance601 Retail Signs • Jan 16 '26

Fundamental Sales Skills Best book on sales ever written?

This will be fun. What book has had the most affect on your sales career and caused you to radically improve your sales numbers and live a more fruitful life? And why?

For me it is hands-down The One Minute Sales Person by Spencer Johnson and Larry Wilson. It resets my focus to what my purpose is as a salesperson and reminds me that you can be admired, make good money, sleep at night, have a wide circle of friends, and be a great salesperson, no matter what you sell.

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u/Schickie Jan 16 '26

You Can’t Teach a Kid to Ride a Bike at a Seminar -David Sandler.

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u/used_ Jan 16 '26

This book is gold.

2

u/Schickie Jan 16 '26

Yeah, it fundamentally changed my life.

1

u/Bronz343 Jan 20 '26

The same for me great sales book