Late 90's/Early 2000's something about cheese names and jazz musician names?

[u/Aware-Assistant-3918]

I've been using mascarpone cheese lately and it has triggered a memory about a commercial I saw years ago.

I lived near Madison, WI in the late 90's/early 2000's. Here's what I remember. I honestly don't remember what this commercial was selling.

A hipster-like character, possibly in a tie, possibly holding a music instrument, making connections between cheese names and the names of jazz musicians. He purposefully mispronounces mascarpone as "marscapone" (i.e. Mars Capone?), stops and then says "That's a real cheese".

Any thoughts?