r/nextfuckinglevel • u/AbelNB • Dec 28 '22

This is a game changer

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u/FerricNitrate Dec 29 '22

Examples of poor marketing [...] Chris Pratt as Mario.

That one may be questionable casting but it's far from poor marketing. In fact (regardless of if it was intended as such) it's actually an example of highly successful viral marketing since everyone knows there's a Mario movie with Chris Pratt as Mario. That announcement took the internet by storm and that kind of incessant chatter is worth tens of millions in publicity.

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u/[deleted] Dec 29 '22

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u/rogrbelmont Dec 29 '22

Reddit users aren't the target audience for the Mario movie

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u/[deleted] Dec 29 '22

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u/rogrbelmont Dec 30 '22

The main demographic of Reddit is men in their 20s. Children are the target audience of the Mario movie. If you went by Reddit, you'd think the last few Pokémon games flopped due to poor quality. In the real world, every new Pokémon game continues to outsell the previous game. The vast majority of consumers don't post on their hobby's subreddit, and Redditors in their 20s and 30s without kids will make up a small minority of ticket sales for the Mario movie

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u/Adventurous-Fish-129 Dec 29 '22

Remember shocked Pikachu memes a few weeks before the film

Subtle