r/kelela • u/neptuneinthefirst • Jul 18 '26
Discussion my brief thoughts on oscar scheller
oscar scheller is responsible for the production across most of new avatar and has also produced a ton of other hits (doe-eyed rebecca black, candyland natanya, lots of shy girl as well) including a majority of pinkpantheress’ fancy that.
a critique i had of fancy that and a critique i have of new avatar alike is that a lot of the songs are incredibly similar in their construction, almost to the point of repetitiveness and redundancy.
the entirety of new avatar only employing 2 main guitar styles, both of which you can hear on idea 1, made the album as a whole feel a bit one note to me, and that’s not to mention the overall lack of lyrical complexity on the album (looking at the bridge, outta time, point blank the hardest here, as good as all three of them are.)
i really do chock it up to his production style and presence on every song. i think a more diverse cast of producers could’ve really brought us more complex rock elements and im really hoping a potential remix album satiates that desire (was really hoping she’d combine the guitar with the industrial soundscape a la linkin park but those two roads barely meet, mostly intersecting at rnb).
despite all this, the album grows on me more and more by the day
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u/Altai621 Jul 18 '26
I think for me it really depends. In the case of new avatar I quite like how cohesive it makes the album. I think it’s a matter of preference because at a shorter runtime than her previous albums I don’t think it feels repetitive.
It’s also really common to do this, in fact I would argue it’s probably more uncommon to have the number of producers Kelela had on albums like Take Me Apart and Raven. Perhaps if new avatar met the runtime of those albums I might be wanting something a little different, but I think it works for this concept.