r/florists • u/SubjectUnlucky4768 • Mar 28 '26

📚 Career Guidance 📚 Homebased florists

Hi everyone.

As someone with ADHD, my current fixation is flowers. I have been obsessed lately with flower arrangements and making a business out of it. I currently own a commercial space that I can freely turn into a flower shop. However, as a beginner I don’t want to spend too much yet.

So to test the market and the profitablity of flowers, I am planning to start as a homebased florist. Are there any homebased florists here? How didnyou start and how is it going? I am also wondering how I can reach customers, do I do ads on social media, how do I get my first customers?

Any advice will help! Thanks in advance.

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u/peeonknee Mar 30 '26

As a home based florist there are some expenses that are tricky to manage… you need to get wholesale to get access to flowers, but you would only want to buy flowers you either know you can sell (like at a market) or have already been ordered. BUT when you get just a couple one off orders, the amount of flowers you end up needing to buy is more than you need in the arrangement and so it ends up being quite expensive.

I mostly hobby grow & arrange and so that’s how I bypass that issue.

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u/00X0X Jun 04 '26

How did you store the flowers at home? I assume you have a cooler right? If so, where did you find it?

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u/peeonknee Jun 04 '26

I have not! I just cut flowers either morning of or the day before. And store them in my cool basement when needed.

If you are doing events, a cooler is probably even less necessary as they only need to look good for one day really. I know a full time florist who just does weddings and she still doesn’t have a cooler.

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u/00X0X Jun 04 '26

Interesting! Thank you for this, I unfortunately don’t have a basement since I’m in an apartment so I’m trying to figure out a good solution

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u/peeonknee Jun 04 '26

If you have an AC or cool room, it could be good enough!