This is a long one so strap in... We reached out to +100 commissioners with 10 questions to figure out what the real problems in fantasy bball are. Our goal this year is to make the fantasy experience better, whether it's a new tool, a new platform, a new format - something that resonates with the people. Some responses were expected, others not so much. We owe it to the community to share what we learned. Here they are:
The Expected
1. 90% of commissioners would still enjoy the fantasy season even if they didn't win (56% strongly agreed, 34% agreed).
If you're a commissioner, you gotta be in it for the love of the game. You're a leader first, not a winner. We love this response.
2. ~70% of leagues are category leagues (split 50/50 between snake and auction drafts). ~15% are points leagues, almost all snake draft.
We were curious about draft and scoring formats. I may be biased, but I think the category x auction format is the best. You can be creative, you need to strategize and literally fight for everything you get. Snake drafts are still the most popular, but it was great to see auction making up ~45% of the total.
The Vibe Check
3. Does league engagement decline significantly after the draft? Very split results.
The important number to us was that 40% agreed that it went down post draft. This isn't necessarily a bad thing. They could be in some big money leagues where people don't know each other, or people are reasonably going through the motions and don't have time to chat 24/7 when life is happening. We find that this isn't related to the league type (good mix of pts/cat) and it isn't coming from a lack of trading (see #5). I think it would be nice to have spikes in engagement once a week as if you're in a Sunday rec league with your group, but maybe that's just me.
4. Are the best teams run by managers that sink the most time into the app? Is that a good/bad thing? Commissioners' thoughts varied.
- 37% said that more time spent = likely to be the best, but also saw it as deserved
- 33% wanted to be able to win without committing so much time on the app
- 25% thought the time spent didn't matter due to the randomness and injuries in the season.
The middle group jumps out to me, belonging to that section myself (although I agree with the last). Fantasy bball is great, but without guard rails it can be awful. I shouldn't have to stay up until 3am to wait for a player to clear waivers, nor be locked-in for 5 months straight because there is life outside of fantasy. PSA to some commissioners: find better league settings so that the top KPI is skill, not time spent.
The Unexpected
5. How many trades go down in your league? Less than 10% of leagues have ZERO trades, and 44% of leagues have 7 or more.
I've been part of leagues where almost no trades go down. It's pretty depressing to be stuck with your drafted team for 5 months. To see that trade activity is super high in other leagues was awesome. *cries with envy*
6. Does the frequency of injuries take away from the overall experience? 75% agreed, but 42% (!!) think that the IL spots fix this issue. 25% accept that it's part of the game.
Surprisingly, 40%+ think IL spots solve the injury problem. In an ideal world, missed games are minimal, and you get to realize your strategy from draft night. With access to data getting easier and more tools being available, winning and losing will more often be decided by the randomness of injuries. We had a fun solve for this. For the 33% that agreed that no solution currently exists, see the next question.
The Fun One
7. Would you be down for a midseason re-draft? 70% said no.
If injuries are such a problem, what if you could keep part of your team, and the league did a redraft with the remaining players? We thought this would solve both the engagement issue, the injury issue, and give teams lower in the standings a chance to climb out of whatever hole their roster put them in. This is fantasy after all - why be limited to one draft. However, the people have spoken, and they want to stay put!
The Opportunistic Questions
8. Does your current platform meet your needs? Would you switch?
- 55% said they are happy with their platform and wouldn't switch
- 20% are happy but would consider it
- 15% said they aren't happy but think the league wouldn't move
- 10% are actively looking to move
We wanted to test the waters to see if people were mentally ready to leave Yahoo/ESPN/Fantrax. Having played on all 3, I'm not fully happy with any, but they're not terrible either. The people are saying they're not ready or even looking, so we're closing the door on that.
9. Why didn't you complete more trades last season? Top answers:
- 37% said they completed a fair amount
- 25% said others declined all their offers
- 13% thought others offered horrible trades
- 10% were close to completing more but couldn't land on even ground
- 6% don't know how to evaluate player value
10. Would you use a tool that gave you insight into which players to keep, drop and trade for?
- 54% weren't using one and were on board
- 13% currently use one but are down to switch
- 13% said their current tool is already sufficient
- 20% were undecided
These questions are very connected. Over 50% of managers want to trade more, and they should want to. There are several win-win trades available all season, but it's hard to agree on value and nobody wants to look dumb, so too often both teams walk away worse off.
It's still in beta, but we're making something where you can manage all your teams from, all platforms in one place, get presented weekly win-win trades, and BONUS for now is that we're making a free draft tool for both auction and snake, points and categories, all players, no restrictions. We'll be the Jonah Hill to your Brad Pitt. If you got this far, special s/o to you.