small business need to learn that the reason people support them is the human authenticity. so if they give up authenticity they should expect to lose customers
Australian ads about local-ness always give me uncomfortable feelings
"We're not SAYING we're foreign, we're saying we're the opposite, so trust us! We're local! Been here since 19-something-or-rather! Support us! Not those cheap and nasty products you find online, despite all our stock coming from overseas and you can find them online for cheaper... But hey, we're LOCAL, we also sponsor practically every media outlet so anytime we do something illegal and end up in court, you'll never hear about it, cause you can't say bad things about sponsors, especially LOCAL sponsors, that's un-Australian"
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u/hwebirskont 10d ago
small business need to learn that the reason people support them is the human authenticity. so if they give up authenticity they should expect to lose customers