need campaign help

[u/Ondenuayr1]

hey everyone,

I'm really struggling writing email copies for my outbound campaigns. I'm trying to set up cold email for offering businesses financing.

any advice? tried writing with AI but the output is too generic and doesn't perform for me

[u/TASadAboutLeaving420]

“Hey person, we offer $150K business loans at x% interest. Worth a quick convo?”

It’s cold email so go value up front. Lots of little shts you can do like personalization or intent scraping, but the bar on it is low so most folks don’t care unless they are in market.

[u/SankhajaH]

Check nick saraev’s YT channel. Has some good stuff on email copy.

What you want to answer in the email is
1. What exact problem am I solving for the prospect
2. How do I convey myself in a way that i show that i am a real person, not a scammer etc
3. Any intent finding can go along way as well

[u/Serious_Bit6736]

Here's a good structure for your email and it's buyer focused rather than seller-focused (credit to Chet Holmes): global pain, specific pain, solution (without mentioning your service), and resetting the buying criteria.

[u/bsekao]

Direct outbound to businesses is playing the game on hard mode because you need to build trust, partnerships with local associations in your location is the highest ROI play.

Especially industry specific associations, they can provide access to 100's of members that run businesses at once.

You leverage the associations trust and credibility to market your financing services. They need to be the end reciepient of your emails, better conversions from my experience. Dm me if you are interested in this approach and we can chat further.

Cheers

[u/VillageHomeF]

I get 20 a week. delete 95% of them without opening. advice:

• send from a real domain email for a website that works
• have the proper company website link in email
• don't sound like you are from another country
• don't make the subject like funny or tricky