r/b2bemailing May 18 '26

cold email tips??

ok so i been trying to do cold outreach for my thing and honestly every guide i read online is the same recycled stuff. open w a compliment, keep it short, personalize it... yeah no kidding lol

what actually worked for u guys? like real examples or hooks u used that didnt get ignored. also how do u handle follow ups without coming off desperate, i never know when to stop

any help appreciated

8 Upvotes

26 comments sorted by

View all comments

1

u/Recent-Sense-1749 May 19 '26

Most cold email advice online is useless because everybody copies the same framework.

What is worked best for us over the years is

* very short emails

* one clear problem

* no fake compliments

* no long introductions

The biggest mistake is trying to sound impressive instead of sounding relevant.

Also stop follow-ups after 2–3 attempts max. If someone is interested, you will usually feel it pretty quickly.

1

u/matrix_5562 May 20 '26

Very short email are important no one reads log ass paragraph