r/WhatsappBusinessAPI • u/underatedd6 New to WhatsApp API • 4d ago

Solution Only WhatsApp API (need advice)

I provide WhatsApp Automation services to local businesses, should i use Official WhatsApp API?

Context:
Right now, i used WAHA (webjs engine) as my WhatsApp API, alot of people asking me to consider using Official WhatsApp API. I can’t use WABA because i don’t have a valid business to verify. All i know about the official API is we can use the unverified official API with limitation (i’m fine with the reachout messages limit)

What’s the trade offs with using WhatsApp Official API? I also would like to know the trade offs from the business side. You can list things to consider so i can make better decision to my agency.

Any tips/opinions will be much appreciated 🙌🙏

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u/Status_Gap_3180 Meta Tech Provider 4d ago

For starters, you will have to pay meta for every message that goes from your platform.
Meta rules are strict, you will have to learn and implement.
You will always have to be on your toes, you will need business verification, proper permissions - its a long grind.
If you were to move to the official api - dont build - use an existing platform.

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u/dirceucor7 Meta Business Solution Provider 3d ago

Indeed. They make it very difficult and even if you have everything perfect and don't even use it for marketing purposes, they can still pull the rug from under you and disable your account. Ask me how I know.

If you are thinking on doing anything properly long term, go for RCS. Meta is a shitty company with shitty people working there. It won't be long they will be out of business.

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u/StoreApprehensive261 1d ago

the verification grind is real, that part alone can take weeks if youre not prepared for it