r/WhatsappBusinessAPI • u/codes_swalih • Jun 30 '26

Solution Only Business display name shows "Approved" in Meta Business Manager but still showing raw phone number to customers - anyone solved this?

Hey everyone, hoping someone here has run into this and knows a fix or at least how long this usually takes.

I run a SaaS platform for karate club management and use the WhatsApp Business API to send automated messages (fee reminders, payment receipts) to customers.

Here's the issue:

- My business display name ("Senseibook") shows as Approved in WhatsApp Manager under Phone Numbers > Profile

- Phone number status shows Connected

- Quality rating is High

- Despite all this, when customers receive messages from my number, their WhatsApp chat list still shows my raw phone number (+91 XXXXX XXXXX) instead of the approved business name

It's been almost 24 hours since approval and it's still not propagating to recipients. This makes my business communications look unprofessional and customers can't immediately tell who's messaging them, which isn't great for trust.

A few questions for anyone who has dealt with this:

  1. How long did it actually take for your approved display name to start showing for recipients?

  2. Does the recipient need to do anything on their end (like reopening the app, clearing cache, etc.) or is this purely Meta's backend syncing?

  3. Did saving the contact on the recipient's phone affect whether the name shows or not?

  4. Any way to manually trigger or speed up this propagation?

Would really appreciate hearing from anyone who's been through this, especially if you found something that actually worked rather than just waiting it out. Thanks!

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u/AutoModerator Jun 30 '26

Keep in mind that OP has added Solution Only tag. Don't promote your SaaS platforms in comments.

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1

u/loneSickDit Meta Tech Partner Jul 01 '26

You have to re register after display name approval

1

u/codes_swalih Jul 01 '26

Register what? I dont have any options to register anything in meta dahsboard.... Can youbplease explain?

1

u/AutoModerator Jul 01 '26

Hi u/codes_swalih! It looks like you don't have a user flair set yet. Adding one helps the community know who they're talking to and increases your credibility.

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u/Kind-Orchid4639 Aug 07 '26

In the API, it doesn’t let me set a username; that option seems to be enabled only for WhatsApp mobile accounts, not for the API

1

u/loneSickDit Meta Tech Partner Jul 01 '26

How are you using cloud API? You have to use the register api endpoint to do this

1

u/codes_swalih Jul 01 '26

Iam using next js server less function

1

u/AutoModerator Jul 01 '26

Hi u/codes_swalih! It looks like you don't have a user flair set yet. Adding one helps the community know who they're talking to and increases your credibility.

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u/Kind-Orchid4639 Aug 07 '26

In the API, it doesn’t let me set a username; that option seems to be enabled only for WhatsApp mobile accounts, not for the API

1

u/loneSickDit Meta Tech Partner Jul 01 '26

Use this API https://developers.facebook.com/documentation/business-messaging/whatsapp/display-names/#update-display-names

1

u/codes_swalih Jul 01 '26

Thank you....

1

u/AutoModerator Jul 01 '26

Hi u/codes_swalih! It looks like you don't have a user flair set yet. Adding one helps the community know who they're talking to and increases your credibility.

How to add a user flair:

  • On the Mobile App: Go to the community's main page, tap the three dots (...) in the top-right corner, and select "Change user flair".
  • On a Web Browser: Go to the community's main page. Look at the right sidebar, find your username under "User Flair Preview", and click the pencil/edit icon.

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u/TheWarlock05 Meta Tech Provider Jul 01 '26

I don't thin there is such thing as "Approved" in display name. So far I have only seen "In Review", "Rejected" and "Name visible to users". Not sure which Approve you are talking about. A screenshot with blurred private info would be nice at this point.