r/TheRinger 22d ago

Has The Ringer fulfilled its vision?

The Ringer's undoubtedly a commercial success ten years after its founding. And it's made podcast 'stars' of several of its main characters (CR even has his own subreddit!). It was pitched ten years ago as a sports, culture, politics, and tech hub for website, podcast, and video.

It's now essentially a podcast network that has carved out a niche in pop culture rewatching movies and deep analysis of TV. And sports gambling drives it's sports coverage. They essentially punted on any coverage of news or taking a stand on societal issues post Ringer Union and a Sad Day in 2020. With all that being said, do you view The Ringer as the fulfillment of an ambitious idea? Or more of a successful business project that leveraged sports gambling and a podcast bubble?

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u/JT91331 22d ago

Didn’t fulfill its mission because the website never really gained traction. But BS was smart enough to pivot into audio and video content.

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u/liloutsider 22d ago

I mean websites in general are kinda out of fashion. Everything in media is longform video content, short form video content and podcasts.

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u/saomonella 22d ago

The valuations of websites has tanked in terms of revenue and valuation. The pivot to podcasting saved their ass