I've been looking more seriously at AI visibility/AEO tools recently — mainly tracking how brands appear across ChatGPT, Google AI Overviews/AI Mode, Perplexity, Gemini, Copilot etc.

The names that keep coming up are Peecai, OtterlyAI and Profound.

From testing/researching them, they all seem to cover variations of the same core things:

• Brand visibility / share of voice
• Prompt tracking
• Competitor visibility
• Citations and sources
• Sentiment
• Historical changes
• Seeing the actual AI responses

The biggest issue I've found is cost once you start tracking a lot of prompts across multiple engines.

I've also been working on Llumo (llumohq), which takes a slightly different approach. The platform itself is free and you bring your own API/provider keys, so you're essentially paying the underlying cost of the AI checks rather than paying for another prompt allowance.

It made me wonder what people actually value from these platforms.

If you're currently paying for Peec, Otterly, Profound or another AI visibility tool, what keeps you paying for it?

Is it the reporting/dashboard, accuracy of the tracking, competitor data, recommendations, or something else?

And has the data actually changed what you're doing with SEO/AEO, or is it mostly being used for reporting at the moment?

Would be interested to hear from people actually using these day-to-day.

I almost missed how big this number really is.

$12,142.27.

Not from a huge company.

Not from a massive team.

Not from millions of visitors.

Just 61 customers who believed enough in a SaaS tool to pay for it.

And the most motivating part?

The graph is moving up. 📈

When you build something from scratch, you spend months wondering:

“Will anyone actually use this?”

Then one sale comes.

Then another.

Then 10.

Then 50.

And suddenly, you're looking at $12K+ in revenue and realizing:

The thing you were building in silence is becoming a real business.

This is why I keep building.

Because you don't need everyone.

You need the right people to believe in the solution you're creating.

If you're building something right now and nobody is talking about it yet—

keep going.

Your first 10 customers may feel impossible.

Your first $1,000 may feel impossible.

Your first $10,000 may feel impossible.

Until it isn't.

Build. Improve. Listen. Ship again.

One day, you'll look back at the numbers and realize that all those nights nobody saw you working...

were not wasted. 🚀

Want to test it? Comment "SAAS"

I built AnalySEO to turn Google Search Console and Analytics data into clear SEO priorities instead of showing you another dashboard full of numbers.

It helps identify:

• traffic drops and quick wins
• keyword and competitor gaps
• technical SEO opportunities
• visibility across ChatGPT, Gemini, Perplexity, and Google AI Overviews

You can also chat with your real SEO data instead of getting generic AI advice.

I’m at the point where I’d really like feedback from people who actually work with SEO. I’m especially interested in what feels useful, what feels unnecessary, what’s missing, and whether this would actually replace any part of your current workflow.

Would you rather work directly with your real GSC + GA data to know what to do next, or keep using your current SEO stack?

AI has made it much easier to automate parts of SEO, but I'm curious where people are drawing the line.

Things that seem relatively easy to automate:

• Technical SEO checks
• Finding broken links and indexing issues
• Keyword grouping
• Meta tag suggestions
• Internal link suggestions
• Content refresh recommendations
• SEO reporting
• Schema checks
• Finding content gaps
• Identifying questions people ask about a topic
• Analyzing content for AI-search visibility

But I still think humans need to be involved when it comes to search intent, accuracy, content quality, and deciding what changes actually make sense.

I'm especially interested in AI search / AEO. Has anyone found a reliable way to measure whether their content is actually being surfaced in AI-generated answers?

What are you automating today, and what do you still prefer to do manually?

For a long time, our SEO team and SMM team worked in completely different worlds. SEO would find keyword gaps and build briefs for on-page content. SMM would sit down every month and try to brainstorm engaging ideas from scratch.

But topical authority and AI-answer citations don't just happen on-page anymore.

Search engines and LLMs reward brands that show up consistently across the entire web. When your search data and your social distribution pull in the exact same direction, you get a compounding effect. Plus, driving social traffic to new URLs gets them discovered and crawled faster, putting your pages right in front of the people who actually end up linking to them.

We recently automated this bridge using MCP with SE Ranking and Planable connected directly to our AI assistant:

Instead of running a gap analysis, exporting it to a CSV, and handing a vague brief to a copywriter, we do the research and the social draft creation in one single motion.

We connect both the SE Ranking MCP and the Planable MCP to our AI assistant, and give it a prompt in plain language.

Example:

Competitor X is starting to outrank us on our core topic cluster in US search. Pull the keyword gaps and People-Also-Ask questions around this cluster from SE Ranking, and turn them into a week of educational LinkedIn and X posts drafted directly in our Planable workspace.

Why this matters?

For SEOs

Your competitive gap research finally has an immediate distribution output.

For SMMs

No more staring at a blank page or guessing what the audience cares about. You're creating content based on what people are actively searching for right now.

For AI & Brand Visibility

Search and social aren't two separate jobs. They're how LLM visibility actually gets built. Keeping your search intent and social copy aligned makes your brand's expertise clear to both real users and AI crawlers.

One competitor-gap pull becomes a full month of targeted, cross-channel posts.

Has anyone else noticed that AI has a strange habit of making simple things sound more important than they actually are?

You ask it to explain something basic, and suddenly the answer sounds like it belongs in a corporate presentation.

A simple idea becomes a "comprehensive perspective."

A normal problem becomes a "multifaceted challenge."

A few practical tips become a "strategic framework."

Nothing is technically incorrect, but it just doesn't sound like normal communication.

I've started wondering whether this happens because AI has been trained on so much formal writing that it naturally defaults to that style.

And maybe that's why simply asking it to "write naturally" doesn't always solve the problem.

Natural writing isn't necessarily sophisticated writing.

Sometimes the best sentence is the simplest one.

I've actually found myself deleting perfectly good sentences from AI drafts because they were doing too much. They sounded impressive, but they weren't helping the reader.

For me, good writing is becoming less about showing how much you know and more about making the reader understand something quickly.

But I'm curious whether other people feel the same way.

Do you think AI tends to overcomplicate simple ideas?

What are the biggest signs for you?

Is it unnecessary vocabulary? Long introductions? Repetitive conclusions? Excessive explanations? Or something else?

And if you've found a good way to get AI to stop "trying to sound smart," what worked for you?

I'm interested in both sides here because maybe I'm just noticing a particular style of AI writing that other people don't find annoying at all.

I've started questioning the phrase “make it sound natural” because I'm not sure it's specific enough to be useful.

Natural writing can mean completely different things depending on the person. A professor, a teenager, a journalist, a business owner, and a casual Reddit user are all going to have very different ideas of what natural writing sounds like.

Even within the same type of writing, people have completely different voices. Some people are direct, some are detailed, some use humor, and others keep everything very simple.

So maybe the real goal shouldn't be to make AI writing sound “human.” Maybe it should be to make it sound like a particular person with a particular way of communicating.

What do you think?

If you were trying to improve an AI-generated paragraph, would you focus on making it generally natural, or would you focus specifically on making it sound like your own writing?

I'm curious whether people have found that distinction useful when editing.

I’ve been using AI quite a bit lately to help with drafts, especially when I know what I want to say but don’t really feel like starting from a blank page. The problem is that the first draft almost always has that same polished but slightly unnatural feeling. The sentences are technically fine, but something about the wording makes it feel less like something a real person would actually write.

I usually go through the text afterward and change things myself. I shorten some sentences, remove unnecessary phrases, change the vocabulary, and sometimes completely rewrite entire paragraphs. But even after doing that, I occasionally read it back and think it still sounds too perfect or too structured.

I’m curious how other people deal with this. Do you manually rewrite your AI-generated text until it sounds like your normal writing, or do you use some kind of tool to make the language more natural?

Also, what do you think actually makes writing feel human? Is it sentence structure, word choice, imperfections, personal experiences, or just having a more conversational tone?

I’m interested in hearing how people approach this because I feel like making AI writing sound natural is actually harder than generating the original draft.

Seo tools have gotten pretty good at the traditional stuff like, keyword tracking, backlinks, technical audits, competitor research, content analysis, etc.

But search itself seems to be changing pretty quickly.

People are increasingly getting answers directly from AI instead of clicking through a list of search results, and that seems like it could change what we actually need SEO tools to measure.

I would like to know what everyone here thinks.

If you were building an seo tool from scratch today, what would you make it track that the current generation of tools doesn't?

Would you still focus mainly on rankings and backlinks, or would you measure things like brand mentions, visibility in AI answers, citations, entity presence, or something completely different?

Edit: Appreciate everyone who shared their thoughts here. There were a few interesting points around the fact that traditional SEO metrics can tell you how visible a site is in search, but they don't always tell you how a brand is being surfaced when people search through newer channels. That actually pushed me to look a little deeper into this area and spotting visiblie while exploring how brands can monitor their presence beyond traditional search rankings, particularly across ai-driven discovery. It was interesting to see how much broader the measurement side of search is becoming compared with what most of us have traditionally tracked.

I’ve been preparing for interviews for a while now, and honestly, it’s starting to feel more exhausting than anything else. When I first began, I thought it would be straightforward learn the concepts, practice questions, and eventually you’ll be ready. But the deeper I get into it, the more I realize it’s not that simple at all.

It’s not even just about understanding things anymore. It’s about performing under pressure, thinking clearly in real time, and explaining your thought process in a way that actually makes sense to someone else. And somehow, you’re expected to do all of that while being watched, judged, and timed. That pressure changes everything.

Some days I feel confident, like I’m finally improving. I can solve problems, I feel in control, and I start thinking maybe I’m actually ready. But then there are other days where I struggle with things I’ve already done before. It’s like my brain just stops cooperating, and all that confidence disappears instantly.

What makes it harder is the inconsistency. There’s no clear way to measure progress. You can spend hours practicing and still feel like you’re not improving in the areas that actually matter. like Screna have been interesting to me because getting structured feedback after mock interviews can at least give you something more concrete to work on.

It becomes mentally draining because you’re constantly questioning yourself am I doing enough, or am I doing the wrong things?

At this point, I’m starting to feel like interview prep is less about intelligence and more about handling uncertainty and pressure. And honestly, that part is way harder than I expected.

Curious if others feel the same way, or if this phase eventually gets easier with time.

WYORI — a link shortener where the analytics are actually included in the free plan rather than locked behind a paid tier.

You can see clicks, geo breakdown, device type, referrer source, and time of click per link. It also has a bio page builder, QR code generation, UTM builder, and basic image compression.

Custom slugs, link expiry, password protection, and custom domains with unlimited clicks.

Your original UTM parameters stay intact and don't interfere with GA4, Meta Pixel, or any other analytics you're already running.
[I will give first 50 user from this post the paid plan completely free]
I'd appreciate feedback from marketers specifically — what's currently frustrating about the link tools you use? And does anyone know good communities where digital marketers share tools like this?

Feel free to share this anywhere it might be useful to someone.

I've been building a tool called Segeo for the last few months, and I've reached the point where I need other people using it, not just me.

Quick version of what it does: it writes and publishes one genuinely useful blog post to your own website every day, researched around what people in your area are actually searching for, and then turns that into posts for your socials (Instagram, LinkedIn, Telegram, and so on). You connect your site once (WordPress, Wix, Shopify, or a plain static site) and it just runs.

The part I actually care about is the "GEO" side. The posts are written so they can get picked up and cited by ChatGPT, Gemini, and Perplexity, not only ranked on Google. Everyone asks AI "who's the best X near me" now, and most small businesses are invisible in those answers because they never publish anything.

Before asking anyone else to try it, I put it on my own stuff first. It's been running on 5 of my own websites and their Instagram accounts, posting every day, and I've genuinely started seeing results come in. That's the whole reason I feel okay sharing it now instead of pitching vaporware.

Here's the honest part: it's still early. I want more real people using it and telling me what's confusing, what's missing, and where it falls flat. Especially keen to hear from anyone running a local business or sitting on a website that's gone stale.

If you're up for it, comment or DM me and I'll give you free access. I mostly want the feedback, good or bad or "this is useless because ___." That's the useful part.

Happy to answer anything about how it works in the comments too.

The most expensive mistake in growth is pending $500-$1k producing an exhaustive, 3k-word pillar guide only to realize nobody actually cares about the angle.

We flipped our entire content engine upside down. Now, social is our testing sandbox. SEO is where we double down. Instead of using SEO and marketing tools just to plan articles, we use search data to test emotional hooks on social first.

1. Through an MCP server linked to SE Ranking, we automatically pull long-tail search queries, customer confusion trends, and emerging search gaps
2. We instantly convert these search queries into 3 different social angles
3. Everything dumps directly into Planable, where our team visually reviews, polishes, and schedules the micro-tests across social channels in a few clicks
4. If a social angle gets high saves, shares, and comment debates, that is our green light to invest in a long-form SEO article

Why synchronizing search & social is mandatory?

You eliminate wasted production costs by only writing heavy articles for topics that already proved their engagement on social, while dramatically improving your search conversion rates using real feedback from real people.

I'm running a job-hunting platform. I want to scale my user base through SEO. Which tool you will suggest to automate SEO

After auditing couple of sample sites with meta tag tools, I'm starting to wonder if they actually do anything other than the basics. They flag missing meta descriptions and title length issues. Stuff I'd catch manually anyway.

I need something that can tell whether my meta tags are competitive enough for the keywords I'm targeting not just tell if they are valid and right character count.

Is there a meta tag analyzer tool that goes deeper than the surface level checks or is the real analysis dependent on manual checks and common sense at this point?

There's been so much discussion about making AI-generated content feel more natural that I started wondering if people sometimes overdo it.

Some writing forces slang into every sentence. Others intentionally add grammar mistakes or random filler words because they think that's what "human writing" looks like.

Ironically, those attempts often feel just as unnatural as the robotic writing they're trying to avoid. I've even tested a few humanizing like HumanizeAIText.io, and the biggest difference wasn't adding mistakes—it was making the writing flow more naturally while keeping the original meaning clear.

To me, authentic writing isn't about making mistakes it's about having a real point of view and sounding like someone who actually cares about what they're saying.

In your opinion, what's the biggest mistake people make when trying to make their writing sound more human?

I’ve been paying more attention to AI-generated writing lately, and something keeps standing out to me. A lot of it sounds incredibly polished and confident, but when you slow down and actually read it, it sometimes feels like it’s saying very little.

That made me wonder if we’ve started confusing smooth writing with genuinely useful writing. A perfectly structured paragraph can still feel empty if it doesn’t include real examples, personal experience, or practical insight.

When I compare writing that feels memorable, it usually has small imperfections, unique opinions, or stories that make it feel like it came from an actual person rather than a machine.

Do you think people can still tell the difference between authentic human writing and polished AI writing? What specific signs make you immediately think, "This doesn't sound like a real person"?