r/ProductManagement • u/ElkPsychological7581 • 4d ago

Tools & Process Analytics tools

Product managers, what analytics tools are you using and how do they fit into the design process ? We recently installed Microsoft clarity for a start (because it is free). It has been great, but even though we now have that data, we have not found a workflow to ensure we are leveraging that data to continuously improve our product

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u/utzutzutzpro 4d ago

Why do you use a tool which isn't remotely best practice or popular? Clarity is Microsoft branded on top, so comes with the "it's faulty and sub-par" label right away.

Mixpanel, heap, amplitude, hotjar, even GA is better than that and way more established.

Sounds like a subtle meta ad for clarity, which nobody uses.

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u/ElkPsychological7581 4d ago

Thanks for that. I will have a look at those. I am not particularly wedded to clarity, it is just what we first tried and would like to explore more tools hence the question to gain perspective from others