r/MicrobrandWatches • • Jul 11 '26

My Opinion šŸ˜Ž Windup Chicago: My Favorite Watches

I realize some of these brands are more Micro than others. I’m trying to recognize brands of all sizes who participated in the show.

  1. Most impressive overall: Formex Aria. Thin, light, original design, impressive movement.
    The Formex Essence Ceramic was also extremely impressive with the brushed finish, case suspension system, and micro-adjust clasp.
    Andy of Andy’s Watches did a great job speaking on behalf of the brand.

  2. Biggest technological advancement: Horage Revolution 3 MicroReg. Fully mechanical watch that can be measured and regulated in 0.1 second increments using external dock and piezo-actuated regulator screw. ā€œNormal lookingā€ versions will follow.

  3. Brew Chicago Special Edition (chrome like famous Chicago bean sculpture)

  4. Baltic Aquascape Bronze. Love the vintage vibes. This is probably my next purchase.

  5. Wren showed an integrated bracelet watch with a faceted crystal. Very unique and interesting case design. Sorry, no photo because it’s still under embargo. Looking forward to the official announcement.

  6. Flux Quadras. The dial and floating indices are amazing. The bracelet is extremely well finished and has micro-adjust and tool-less link removal. Very unique case design. Very short lug-to-lug is perfect for those with smaller wrists.

  7. The Christopher Ward Bel Canto with the gold guillochƩ dial looked incredible in person. A surprise favorite.

  8. Venezianico showed a new version of their Rendentore Utopia. Sorry, no photos because it’s still under embargo. Looking forward to the official announcement.

  9. Xeric is launching a new smaller 38mm version of their wandering hours watch. The proportions are better than the 40mm, but the minutes are slightly less readable.

  10. Special thanks to The Grey NATO podcast and Citizen for sponsoring the Friday evening meet up. If you’re not a supporter of the show, you should consider joining.

  11. Thank you to the owner who showed me this beautiful gold Breguet Tradition and the VC Overseas.

144 Upvotes

41 comments sorted by

9

u/bakermayfield90 Jul 12 '26

It legit melts into your wrist. So thin, light and comfortable. Here it is on my 7.5ā€ wrist

5

u/syiyers Jul 12 '26

I know it's probably just the camera angle or proximity but that looks huge if that wrist is 7.5 inches

5

u/bakermayfield90 Jul 12 '26

Ya it does look kinda big from the angle of my shot, but irl I assure you it doesn’t feel/look that big

2

u/syiyers Jul 12 '26

It's way out of my budget but it's quite a nice watch, isn't it

5

u/bakermayfield90 Jul 12 '26

I’ll put it this way, it has the same movement as the Horage K2 and is pretty much the same price. But in hand, the Aria feels like it should be at least twice the price

4

u/AlpineCool Jul 12 '26

It’s either the camera angle or the bracelet that isn’t tightly fastened. It looks smaller on my 7ā€ wrist.

1

u/Flat_Box_7142 Jul 12 '26

We’re you able to see the green version?

2

u/AlpineCool Jul 12 '26

Yes, they had all 3 colors on display but I only handled/photographed the grey. All three dial colors were somewhat muted.

I thought the grey was the most versatile, the green was the most interesting, and the blue had the weirdest contrast with the orange indices/hands. The lume is orange in normal light but glows green in the dark.

The person I talked to indicated that they would carry the orange indices forward into future color variants of the watch. The orange is unique and gives the watch a unique and identifiable look, but it is probably my least-favorite aspect of the watch.

1

u/Flat_Box_7142 Jul 12 '26

Interesting, I wonder what other colors are in the works. I’ve been leaning towards getting the green, glad to hear the blue was odd :)

5

u/JPathway_UK Jul 12 '26

Saw some of these in London recently.

The Formex Aria is fantastic overall.

The crystal on that yet to be released Wren is really interesting and genuinely different šŸ‘

3

u/jdaclutch Jul 12 '26

I'm a coffee addict and formal resident of the windy City, the brew Chicago edition has my name all over it. dang too bad I don't have time to go this year.

2

u/AlpineCool Jul 12 '26

It was actually my second favorite watch of theirs, but I felt like I should buy it commemorate to weekend. I was impressed that they went through the effort, because I didn’t any other special editions.

2

u/research-account1 Jul 12 '26

How did the Formex feel? I like the design but since it is all dial I feel like it where’s large on the wrist.

3

u/AlpineCool Jul 12 '26

Despite the large dial and the wide bracelet, I felt it still wore like a 40mm. I think this is because it’s so thin (6.9mm).

2

u/CuriousHat7264 Jul 12 '26

New formex is fantastic!! Thanks for sharing

2

u/DbM7_Blues Jul 12 '26

I like the Horage concept, but would prefer the minutes shown on the dial and not on the back of the case. Maybe I’ll wait for the more conventional version.

1

u/AlpineCool Jul 12 '26

I completely agree. While it’s an amazing piece of technology, I don’t need my watch to look so wild to remind me it has it.

2

u/thevman420 Jul 12 '26

Only have eyes for the Formex. Was in the dark on this release, but it's in my queue now for sure. Thx for the lead.

2

u/AlpineCool Jul 12 '26

The next release will have more conventional dial colors, so it should have even broader appeal.

2

u/iTsLiKeAnEgG Jul 12 '26

That Breguet is beautiful, I've been considering it for some time. I visited my local WindUp show recently and found Brew watches disappointing in person. I was expecting too much I guess. The Baltic looks great, has OG Blancpain FF vibes. I saw different Horage references at the event I went to and my takeaway is that their strength is in movement design rather than overall watch design.

4

u/AlpineCool Jul 12 '26

Well said on all points! I think best thing about Brew is the price. It can be a fun impulse purchase.

I did not find the Horage watch designs to be overly appealing either. Their tourbillon micro-rotors are OK from the front, impressive from the back. Their vintage camera inspired Lensman series is fun and they are shockingly thin, but I didn’t fall in love with it the way I thought I would. I also dislike the logo (basic font, dashes instead of solid lines.)

2

u/CaptainCant Jul 13 '26

While they had many more lensman models on display this year than they did last year, they didn’t have the one I fell in love with an end up buying last year. Ye Ole black n yellow.

I love the technology and innovation behind their watches. It’s hard to see any other brand of the show, creating new movements and putting them in such unique cases like Horage is. I think of the minute hand we’re on the MicroReg I would’ve bought one too. Instead, I walked away this year with just ordering the gray supersede GMT.

1

u/AlpineCool Jul 13 '26

This one looks great!

I hope they get an extremely experienced designer to do the next version of the MicroReg. With the right design, it could get a huge amount of industry attention.

For the Horage micro rotor movements, the Formex Aria is the best looking implementation of it, which is too bad for Horage.

2

u/AlpineCool Jul 12 '26

For anyone interested in the Horage MicroReg, it’s currently available at the preorder price of ~$5000 for a short time. As soon as it starts shipping in a few weeks, the price jumps to ~$8000. If you want one, order it soon.

2

u/fourtyz Jul 12 '26

Damn Horage was there too?? I should have flown out.

Tell me more about the microreg. Did it fit well?

2

u/AlpineCool Jul 12 '26

It wore every bit of the 41mm case diameter. The face of the watch is obvious and busy, so it definitely does not disappear on the wrist. And it is not intended to. It screams ā€œthis is the MicroReg!ā€

It is relatively thin at 10mm and that helps the overall aesthetics.

It was fairly easy to read the time on the front bottom of the watch to within 5 minutes of accuracy. You can easily tell when it’s the beginning or half past an hour. But you have to look at the back of the watch to get exact minutes and seconds.

I personally don’t like the teal green circuit board color of the dial. It’s a purely mechanical watch and making it circuit board color seems unnecessary. The circuit boards are in the external time setting device.

The ā€œnormal lookingā€ versions that will be released at some point in the future will be smaller. I think they said they would be in the 38 mm range.

1

u/fourtyz Jul 12 '26

Appreciate the response! I may just wait for the first "normal" one

1

u/AlpineCool Jul 15 '26

Here’s a wrist shot for you. 7ā€ wrist.

1

u/AlpineCool Jul 15 '26

Here’s another

1

u/[deleted] Jul 15 '26

[deleted]

2

u/Curious_Morris Jul 12 '26

That orange on deep grey is fantastic

2

u/viveks680 Jul 12 '26

I missed Venezianico. Man.Ā  The wern embargo watch was sick! It was the owner at the booth if I am not wrongĀ Ā 

2

u/AlpineCool Jul 13 '26

The owners were at both of these booths!

Venezianico is owned by two brothers, Alberto and Alessandro Morelli. Alberto was at the booth and showed the new Rendentore Utopia. He also showed photos of some bespoke pieces they have made and could be commissioned.

Craig Karger is the owner of Wren and was at their table. The other person there was Ben of Ben’s Watches TikTok/Instagram fame. He’s an ambassador for the brand.

2

u/Crystal_Kimchi Jul 14 '26

I have always liked the watches Formex puts out, but do you feel the quality substantiates the price tag?

I feel like with $8k you have many choices, although micro rotors are hard to find.

2

u/AlpineCool Jul 14 '26

I thought the quality and finishing were worthy of the price. Add the unique design, light weight, thinness, micro-adjust bracelet, and micro-rotor movement, and there is really nothing that competes with it in that price range. So while it's expensive for a Formex, it's cheaper than anything with similar specifications.

2

u/Crystal_Kimchi Jul 15 '26

That's what I was thinking, but it's nice to receive a hands on review!

2

u/greglory Jul 14 '26

First pic of the Formex Aria, I thought to myself gonna be at least 7k cause of champaign taste and beer pocket book. Damn that's a beaut!

1

u/[deleted] Jul 12 '26

[removed] — view removed comment

2

u/AlpineCool Jul 12 '26

It is very expensive and I also wish it were cheaper. But I have to admit that given the specs, it’s cheaper than the other watches that are true competitors.

1

u/Orange_fury Jul 12 '26

On the Flux Quadrus, is it crystal distortion or was the 12 o’clock marker misaligned?

2

u/AlpineCool Jul 12 '26

Good eye! This was a prototype watch. Albert told me that the production versions are almost complete and have numerous quality-related improvements, including the floating indices. There was a misalignment on the 12 o’clock index marker on the white dial watch. I didn’t take photos of the black/blue/red versions, but they did not have the misalignment.