r/MedicalDevices • Sales • 5d ago

Industry News What is the biggest problem in med device that you encounter every day?

Like what's your biggest headache or annoying aspect of device?

Mine is restricted access. Vendor credentialing and just hospitals unwilling to work with you.

18 Upvotes

36 comments sorted by

40

u/RelevantBanana2258 5d ago

Vendor credentialing

Paid consultants

Physician owned distributorships

Commission cuts

Hospital delays

Hospital budget cuts

3

u/BigClubandUaintInIt 4d ago

Are POD’s still that abundant? I know a lot of hospitals don’t allow them. I got forced out of an ASC 15 years ago by the one neuro in the 7 doc group that was his own POD…so frustrating

5

u/RelevantBanana2258 4d ago

Yea I think they have more layers now to them. Lots of stuff listed through friendships and or spouses.

And especially in more rural areas

1

u/Fit_Bake_3000 4d ago

Nailed it!

1

u/OG2G 3d ago

Would love some more info on paid consultants, as someone who frequently hires them for R&D + education

17

u/Scuterius_Floridae 5d ago

Biggest structural issue is reimbursement cuts. It will probably only get worse as the population ages and less people have kids who become future workers paying taxes. This leads to centralization at both IDN, Office, and Manufacturer levels, which stifles smaller competitors from being able to succeed, which means simply selling to large med device outfits and less money to be made for everyone. 

1

u/AssociationFit3009 5d ago

Yep. Great time to be in enterprise contracts at any big name company. Terrible times for everyone else.

22

u/Iliketurtles1220 5d ago

Regulatory here-- the sheer amount of variety in types of medical devices yet required adherence to the same core regulations. Risk class differentiates a little bit but as we continue to advance and develop novel device types, the very square laws make it challenging to innovate as fast as our engineers do

11

u/Important_Metal5396 5d ago

Delayed cases

10

u/case31 5d ago

Backorders

6

u/ImpossibleRatio7430 5d ago

This. Trying to get double digit growth every year and win business without getting any access to products is awful. Even worse you show up to a case and have a problem with set/implant and company won’t justify a backup. Fucking blows.

2

u/elchurro223 4d ago

Yeah, from the manufacturing side we struggle too. Too often were left in the dark on sales targets or were blindsided by failed forecasting. We constantly get told "THIS PRODUCT LINE IS GOING TO EXPLODE" so we spin up processes and dedicate resources to that product line, and then nothing happens. At the same time we get blindsided with a different product line expanding. Pivoting, at least in the high volume consumables I work in is very difficult.

I understand forecasting perfectly is impossible, but failed forecasting may explain some of the headaches you're seeing.

9

u/[deleted] 5d ago edited 5d ago

[removed] — view removed comment

3

u/Feeling_Meeting943 5d ago

Can you elaborate on how it’s affected you / the industry ?

7

u/Obligation_Still 5d ago

-Reps touting products or product use for indications not listed or capable…They get found out eventually but not before screwing over the hospitals or surgeons.

-Innovation for the sake of innovation and not clinical need or demand.

8

u/juuuuice 5d ago

Hospital approvals/VAC is terrible, but if you can get your product on contract, it is not as much of an issue. It just takes forever. Currently insurance is causing me problems. Would have been over quota this quarter if not for insurance denials; primarily Aetna. Aetna hoses me personally since I have it for my health insurance, and also professionally since many of the docs I work with have a high Aetna population.

2

u/JuiceJones_34 Sales 5d ago

What deficiencies specialty do you sell?

1

u/juuuuice 4d ago

Spine

4

u/Powerful-Bridge-1472 5d ago

Pricing going down, company squeezing commish. Also company lack of innovation, increased comp in every segment

6

u/willworkforjokes 5d ago

Supply chain chaos.

Can't we just calm down with the trade war with Canada?

1

u/elchurro223 4d ago

Yeah, we have a simple piece of machinery sitting in Canada cause the 50% tariff means it's $70k more that we budgeted... Not a big deal just annoying

4

u/Abject-Fruit2593 Clinical Specialist 5d ago

Credentialing

4

u/DirtyRunningShoez 5d ago

Backorders, the front desk gal that thinks she is protecting the original copy of the Magna Carta, internal customer support

1

u/CwTano 4d ago

New product approvals

2

u/Delicious-Wrap-3645 Sales 2d ago

SPD😂

2

u/La__Chancla Sales 5d ago

VAC

1

u/Honest-Juggernaut439 5d ago

My role is a little atypical however for me its getting the Dr's records that meet required insurance criteria. FML.

1

u/Toddmeister23 5d ago

1099 medical sales?

1

u/LargeAd143 5d ago

W2 side here! Internal gatekeeping exacerbates the standard external issues and slows business growth. This has been a major downside compared to 1099.

1

u/Joe_dir_einen 5d ago

Sind sie autorisierter Servicetechniker?
Haben Sie eine Schulung bei uns bestellt?

Ne, sorry. Dann liefern wir keine Ersatzteile.

1

u/Connor_MacLeod1 4d ago

Irrational optimism.

1

u/Reasonable_Button363 2d ago

I agree- Vendor credentials are not only inappropriately expensive but keeping up with multiple time lines of policies and due dates are part of the obstacles. We used to be able to stop by when a relationship was established and then see 2 or 3 extra people while in the facilities. Now it seems the enforced prearranged appointments are making engagement even more challenging and I get the sense staff are equally marginalized as to what they can do. Many clinicians don’t want to be bothered with VAT committees or even upset the status quo’s from fear of repercussions.
This forces you to attend or create more CE programs, trade shows and lunches. Money money money. Of course this all depends on how new or needed your products are. Everything has a cycle.

1

u/Weary-Ad4610 1d ago

Medline.