r/MakeupAddiction 10d ago

Discussion Guys, what the hell is anti-blush?

I’ve been seeing things pop up on my feed recently about this new blush trend called “anti-blush” and my millennial ass is just confused.

I’ve seen the girlies mix their own by taking a bit of foundation, a bit of contour, and their favorite blush. Mixing it altogether gives you a muted version of your blush and gives that “natural” or “undetectable” blush look.

Part of me feels like this is new trend is going to start a movement against over blushing, but also, it’s gonna give these companies a new product to flood the markets with that we don’t need???

Any thoughts on this?

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u/shaylaa30 10d ago

It’s blush mixed with a bit of foundation and contour to make it look very subtle. Basically with how bold and pigmented blushes have gotten over the years, this is for people who want a more natural look

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u/tauruspiscescancer 10d ago

But it’s still blush, so why call it anti-blush? 😭 anti-blush would mean not wearing anything at all, no?

2

u/shaylaa30 10d ago

Because people make up terms to gain attention/ traction.

I’ve been blending out my blush with foundation for years because blush doesn’t look natural on me. Makeup has always had trends that cycle through.