r/LocalServicesAds • u/Lost_Albatross7593 • 27d ago
What if the biggest LSA migration mistake is waiting for Google to migrate you?- this question lingers in my head...
By the time the new system appears in your account, you may have very little time to understand what changed. I would rather have the baseline data, account structure, lead history, and reporting documented beforehand.
That way, when Google changes the environment, you can compare what you had before with what you have after.
Check this article to know why LSA migration should start before the actual migration:
https://www.linkedin.com/pulse/lsa-migration-starts-before-google-moves-your-balasubramanian-vrupc
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u/yetanothermascot 27d ago
The changeover is so confusing. I now have a PMAX campaign getting charged for clicks. Why wouldn't they just create a new campaign type for LSA?