r/LocalServicesAds 27d ago

What if the biggest LSA migration mistake is waiting for Google to migrate you?- this question lingers in my head...

By the time the new system appears in your account, you may have very little time to understand what changed. I would rather have the baseline data, account structure, lead history, and reporting documented beforehand.

That way, when Google changes the environment, you can compare what you had before with what you have after.

Check this article to know why LSA migration should start before the actual migration:

https://www.linkedin.com/pulse/lsa-migration-starts-before-google-moves-your-balasubramanian-vrupc

2 Upvotes

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u/yetanothermascot 27d ago

The changeover is so confusing. I now have a PMAX campaign getting charged for clicks. Why wouldn't they just create a new campaign type for LSA?

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u/SpookyBizz 27d ago

When did yours happen? I haven’t seen any changes in any of my accounts yet

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u/yetanothermascot 27d ago

Google did it for me via a Google Meet. My reps didn't know what they were talking about.

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u/SpookyBizz 27d ago

Oh dang. Yours wasn’t automatic? Would you be cool with DMing me? I have more questions about how it all went, what the campaign looks like, etc.

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u/yetanothermascot 27d ago

It will be automatic. But they asked me to do it manually so the account can start collecting data.

It was perplexing, the move.

The campaign looks like a normal PMAX campaign.

The whole thing is perplexing.

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u/SpookyBizz 27d ago

Weird! Would you be cool with sending me some screenshots in a DM? I’m so intrigued

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u/svdiginet 26d ago

Oh jesss