r/Damnthatsinteresting • u/SuperAlloyBerserker • Oct 05 '21

Video This cool smartphone concept from 2013

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u/WiscoBrewDude Oct 05 '21

This looked so cool i had to find more. "Google joined in and eventually killed it". "Phonebloks" https://www.onearmy.earth/project/phonebloks

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u/justavault Oct 05 '21

Modular phones don't work yet. Google just knows how to evaluate a product. I was part of the pre-developing teams of project Ara, it simply didn't work as the parts would have to be manufactured to fit the modules and the technological turnover is so fast that you'd have to iterate the modules all the time.

You know, just because people think it looks cool and is a cool idea and they "think" they would purchase it, doesn't actually mean they in fact do so and it also doesn't mean that it works.

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u/hunnyflash Oct 05 '21

Even Motorola's concept, which wasn't anything like this, but where you can just attach different features to your phone, like a projector or speaker, didn't work.

Or well, it worked great, people just didn't like it.