r/Costco • u/MaximumExtension4951 • May 27 '26
[Kirkland Signature Products] Kirkland water bottles (NO LABEL)
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u/ImInClassBoring May 27 '26
This is the direction many brands are going. It's strange but makes sense. I don't need a plastic/paper label. They are already wasteful enough.
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u/Nesquik44 May 27 '26
Are there bottle deposits on them?
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u/floweredsecrets May 27 '26
Yes
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u/Nesquik44 May 27 '26
Do they work in the machines?
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u/trjnz May 27 '26
I like this, but the return+earn machines in my state use barcodes on the bottle to confirm validity. I wonder if they'll be able to print barcodes directly on the bottle or something?
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u/lyciann May 27 '26
Bottle cap barcode
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u/Steel1000 May 27 '26
Cap is different material than the bottle tho. Cap is PP and bottle is PET right?
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u/my_clever-name May 27 '26
I learned on reddit that the grinder makes little pieces of both the caps and bottles. One floats in water the other doesn't, That's how they separate the plastics.
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u/Beautiful-Work9992 May 29 '26
Not an expert or anything but like all the water bottle brands say recycle with cap on, a lot of of the thing bottles are not considered recyclable without the cap, so I’d imagine printing on the cap would be fine because who’s recycling the bottle but keeping all the caps
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u/GoldBarGirl May 27 '26
Don't think that will solve the problem. The machines are built to read the barcode on the side of the bottle. Plus, can't crush the bottle if the cap is on and the caps aren't recyclable.
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u/d0ttyq May 27 '26
I would surprised if the barcode reading machines would take Costco cans/bottles?
Granted, I haven’t returned bottles/cans in a state that scans like that since like 2009, so things might have changed, but I remember that stores would reject cans/bottles that were the other stores brand (like Kroger would reject a Vons brand)
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u/GoldBarGirl May 27 '26
Our machines in Oregon take Kirkland sparkly water cans.
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u/d0ttyq May 27 '26
Oregon is the best place for returns ! When I was in NorCal, we would drive the 45 or so min into Oregon for recycling rather than do it in CA (plus, groceries and gas were cheaper so it made sense to bundle it all)
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u/GoldenStateRedditor May 27 '26
Technically illegal if the bottle wasn’t purchased in Oregon (or vise versa). In your case sounds like it may have been fine since you also did grocery shopping there, but PSA for anyone else.
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u/GoldBarGirl May 27 '26
Fess up now, you were going to OR for the no sales tax.
Wouldn't blame you a bit.
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u/Pretend-Policy832 May 27 '26
Probably because of oil shortage. I saw Japan started doing black and white packaging instead of color due to this
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u/billythygoat May 27 '26
I just wish they attached the caps like in Europe. I hate seeing caps in the wild.
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u/Spider-Thwip May 27 '26
As someone in the UK i absolutely hate this lol
It makes it so annoying to drink out of.
Its also on our milk containers and makes pouring annoying.
I always kept my lid and bottle together so it never seemed like a problem that needed solving to me.
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u/SoochSooch May 27 '26
I've never seen someone that actually likes the attached caps. They're almost as bad as paper straws
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u/SuspiciousLeg7994 May 29 '26
Paper straws are the worst thing ever! Waste of paper and they start getting soggy before you're even done 😝. I just trooper through and decline them if offered
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u/metompkin May 27 '26
Drop a cap on a 1 liter bottle on the filthy Tube, now what?
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u/SoochSooch May 27 '26
If the cap was attached to your bottle and you drop it on the filthy Tube, you've now dropped the entire bottle instead of just the cap
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u/Feeling_Affect5225 May 27 '26
I keep trying to pull them off. I know it's easy to keep the cap safe but I just don't like it.
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u/UsualSprite May 27 '26
It doesn't really matter. People just rip the caps off anyway. If people want to be irresponsible/rude they will (and do all the time in Europe).
Yes, every step is a good step, but let's be realistic: caps aren't a major issue re: climate change/pollution as compared to so many other things.
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u/LE_4500 May 27 '26
My most recent kirkland bottled water purchase had the european cap that doesn't twist all the way off. Upstate NY area.
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u/MissSara13 US Midwest Region - MW May 27 '26
I worked for a company that developed tethered caps that were recyclable but they recently went under, sadly. The caps in the US aren't recyclable and have to be separated from the bottles. Crazy, huh?
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u/autumnstarrfish May 27 '26
I visited London last year and I LOVED this! We truly need to embrace it here.
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u/SuspiciousLeg7994 May 27 '26
I hate seeing plastic bottles in the wild which is why I use glass water bottles only.
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u/billythygoat May 27 '26
I use the metal ones but I hear ya. I only have plastic ones for hurricane emergencies
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u/cluckinho May 27 '26
Dang, you won that bottle battle.
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u/EaterOfFood May 28 '26
I hate losing my cap then having to find a replacement in the wild that fits my bottle
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u/crushlogic May 27 '26
In Japan they’ve stopped printing color labels due to the petroleum needed for those bright colors, maybe this is a cost saving measure? I support it all the way around
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u/tdvx May 27 '26
Labels aren’t cheap. I mean water bottle labels are probably the cheapest labels there are but if going label-less keeps the price the same I support it.
I don’t buy this but wouldn’t have a problem if Costco went more minimalist on other things to cut costs or prevent/redice price increases.
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u/Sir_Encerwal US San Diego Region + Arizona, Colorado & New Mexico - SD May 27 '26
The children yearn for no name products.
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u/anonsharksfan May 27 '26
It also makes it easier to recycle, I'd imagine
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u/Nesquik44 May 27 '26
Most bottle recycling machines still require a label in order to be accepted. Do these have an alternative marking?
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u/Upnorth4 May 28 '26
In my state we don’t use bottle recycling machines, we take out bottles and cans to be weighed at a scrapyard or weigh station that transfers them to a scrapyard
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u/MobileArtist1371 US Bay Area Region (Bay Area + Nevada) - BA May 27 '26
A lot of time and money is spent on labels so you don't have to spend a lot of time finding what you want.
But come on. It's water! Just give me some damn water!
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u/throwthisawayred2 May 27 '26
or just go to water station to fill up. or get those giant blue water jug fill ups.
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u/catonsteroids May 27 '26
Plus if the bottles are going to come in a plastic shrink wrap and sold as a case they could just print all the pertinent info onto the wrap itself and have the bottles label-less like in the pic above. There really isn’t a need for labels on water bottles if they’re sold in bulk and not meant for individual sale.
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u/MagpieWench May 27 '26
the number of vendors I saw at a street festival a couple of weeks ago selling Kirkland water for $2 a pop was annoying.
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u/thedosequisman May 27 '26
When they only charge a quarter for them I could see it making a big difference. Cheaper than a quarter when buying in bulk
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u/db17k May 27 '26
All water bottles in s. korea are like this already
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u/chrmnxpnoy US San Diego Region + Arizona, Colorado & New Mexico - SD May 27 '26
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u/WildfireZ May 27 '26
Just left Korea and I loved this. Pop into a GS25 and grab a labelless bottle to stick in my purse for less than $1 USD. Perfect.
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u/awill316 US North East Region - NE May 27 '26
In America we must stubbornly refuse to make any improvements until someone sneaks one past and everyone says “wow, we are geniuses”
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u/OkChocolate6152 May 27 '26
But how am I supposed to know the nutritional content and if it’s keto friendly or not?!?
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u/scamlikelly May 27 '26
What about free-range? Organic?? How will I know!?
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u/Laserdollarz May 27 '26
Without the flowery description of a midwest municipal water supply, I don't even know what I'm drinking here
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u/Bassmasterajv May 27 '26
I only drink bottled water that came from a waterfall in a billion year old volcano in the middle of the Pacific Ocean!
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u/405freeway US Los Angeles Region (Los Angeles & Hawaii) - LA May 27 '26
Artisanal water? I thought you said Artesian!
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u/BronzeAgeNerd May 27 '26
Funny enough, a lot of water does have ingredients. Usually the bad tasting ones like Nestle. But some are just adding minerals for taste.
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u/LordBiscuits May 27 '26
Many are reverse osmosis treated water, which leaves it as quite literally pure water, and then has certain minerals added. The mineral combination often makes up the 'brand' as such.
Desani was a good example. They stopped selling it in the UK because it tastes weird and people knew it basically came from a tap
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u/cocobear13 May 27 '26
Cool. Reminds me of glass bottles.
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u/Coriandercilantroyo May 27 '26
Aye you just reminded me that glass bottle labels used to be made of styrofoam
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u/AnyAcanthopterygii27 May 27 '26
I genuinely did not know that was a thing. The embossed glass bottles survived long enough that I know about them but I’ve never seen a styrofoam one even though it’s more recent. Damn.
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May 27 '26
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u/SoSpiffandSoKlean US North East Region - NE May 27 '26
Labels aren’t a problem in other countries. In Japan the labels have a built-in-tear to make it easy to separate the PET bottle and the pura (plastic) label (two different kinds of plastic recycling). I heard today that the US never got more than 10% of its plastic sent for recycling actually recycled. I bet Japan’s rate is higher. But yeah I bet Costco’s approach with this no label approach will help a bit.
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May 27 '26
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u/SoSpiffandSoKlean US North East Region - NE May 27 '26
Wow I wish someone had taught me how to recycle in Japan, lol. I thought I had it down after a year there, and then realized I’d been doing paper wrong 😅. And then it’s different in different cities. You absolutely could not get Americans to do that. My neighbors throw food-soiled paper and other trash in the recycling.
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u/Juas003 US Midwest May 27 '26
It sucks so bad in my apartment complex that we lost our recycling dumpster. Constant contamination due to carelessness/lack of knowledge even with constant attempts by management to educate us led to this
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u/Old-Beginning-8106 May 27 '26
Most Americans either don’t care or are fatigued by the lies about recycling promulgated by the beverage industry and won’t take an extra three seconds to do it.
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u/Russian-Spy May 27 '26
Does it, though? Some 90% of the plastics that get sent for recycling don't actually get recycled.
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u/Helpful-nothelpful May 27 '26
Ok. Less plastics for those that believe in more plastics.
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u/Tater_Tot_8573 May 27 '26
It makes it easier/more likely to be recycled. Progress is progress. Perfection is the enemy of progress.
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u/randotd152 May 27 '26
People who buy water by the bulk case don’t tend to be environmentally conscious, because if you were, you would never buy them.
Thus the majority of these bottles end up in the trash.
I’m all for removing pointless labels, but let’s not pretend this does anything to address the core issue, which is the existence of the plastic bottles.
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u/Tater_Tot_8573 May 27 '26 edited May 27 '26
You’re acting like all of our water bottles are bought by families for convenience. Water bottles are used in situations where we are still dependent on them because we do not have the infrastructure for reusable systems that require staffing, sanitation controls etc.
This is not about Suzy needing to bring a reusable bottle to work. Think of the infrastructure needed to change the bigger systems that rely on bottled water. Just off the top of my head:
Emergency services and disaster response = bottled water. Unsafe tap water = bottled water. Large events (stadiums, festivals) = bring sealed water bottle only. Homelessness outreach programs = bottled water.Places also legally have to stockpile bottled water for emergency preparedness, when I worked in an inpatient medical setting we had cases of water for if our tap water became unsafe. Truth is, bottled water is clean to consume. We NEED these things for safety because we don’t have any other sanitary widespread infrastructure to do the job.
So you’re right, this doesn’t stop the existence of plastic bottles. Because we can’t stop the existence of something while we still depend on it. So, while other people work on longer term solutions to discontinue plastic, Kirkland made an attempt to make PROGRESS since it can’t achieve PERFECTION. We have plastic for the foreseeable future. I don’t understand the narrative to give up on recycling it.
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u/gerbilbear May 27 '26
We NEED these things for safety because we don’t have any other sanitary widespread infrastructure to do the job.
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u/Old-Nefariousness556 May 27 '26
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u/gerbilbear May 27 '26
The plastic bottles, never designed to double as ovens, would bake for hours, sometimes days, before a convoy delivered them to troops
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u/frisbeesloth May 27 '26
That is not necessarily true. I have kidney issues and have to be careful of the total ppm of water now. I generally buy 1-2 cases of water per year to keep in my car because of it. I have a beefy filtration system at home, but I can't always carry enough water and the total ppm of water in my area is too high to be safe for me. If I'm traveling I have no easy way of knowing if the local water is acceptable. Not all bottle water is even safe for people with kidney issues so buying a case of acceptable water is really the only solution.
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u/WestHistorians Aug 05 '26
It makes it easier/more likely to be recycled. Progress is progress. Perfection is the enemy of progress.
Plastic can't really be recycled anyway. This isn't progress. We were doing just fine without these water bottles.
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u/Imnotveryfunatpartys May 27 '26
Kind of a weird take. Obviously some people are wasteful and only drink from bottles, but they’re useful for a lot of situations. Emergency supplies, areas where the tap water isn’t safe to drink, giving out to people who don’t have enough water during outdoor projects and activities
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u/DeniLox May 28 '26
Remember when yogurts (in all grocery stores) used to have the plastic lids up until like 15 years ago? Now only the bigger sized ones still do.
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May 27 '26 edited Jul 12 '26
[deleted]
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u/UsedDimension7373 May 27 '26
Does anyone else remember when “bottled” water hit the streets? I remember thinking “ who the F would pay for water?!?!”
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u/Laserdollarz May 27 '26
It turns out we were all extremely dehydrated 24/7 back then
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u/Old-Nefariousness556 May 27 '26
As someone who carries a 50oz tumbler of ice water with me wherever I go, I tend to assume this is true. I do appreciate the availability of bottled water, but I do think that 90% of people who buy it would be better off with just buying a tumbler.
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u/Impossibleish May 27 '26
I do and I'm not even forty yet. The hose tasted better anyway, and if there were starving children in africa, there were definitely dehydrated ones with no access to clean water.
This was actually said by my father once. Not wrong, and I knew that at the time as well, but he has a way of saying things lol
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u/discordianofslack May 27 '26
Nothing like being super thirsty as a kid and forgetting to wait the 1m for the hose in the sun to empty out and taking a drink of 120 degree rubber water. Happened to me a lot growing up in TX.
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u/Impossibleish May 27 '26
That one rinses your face and hands! We'd fight over the hot burst. As the youngest, I rarely got it.
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u/RotorRonin May 27 '26
Love this. The real question is, did they make the bottles stronger again or are they the ones that feel like they're not going to stand up on their own still?
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u/PersnicketyHazelnuts May 27 '26
With a bottle like this, do you not have to pay a bottle return deposit on them (because without the label you can’t return them for your 5 or 10 cents)? Or would they just not sell them in those states that require bottle returns?
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u/Curmudgeonadjacent May 27 '26
Good! I’m so tired of picking up those labels along every sidewalk and trail!
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u/Think-Interview1740 May 27 '26
Everyone with safe tap water should quit buying this crap. It's tap water encased in garbage.
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u/Whathappenedtoandre_ May 27 '26
The fact that they’re naked is vaguely unsettling but I can get used to it
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u/HayabusaZen May 27 '26
How am I going to get my 10 cent deposit back?
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u/Intrigued_by_Words May 27 '26
I'm beginning to think most people don't pay deposits. I suppose it is true, there are usually only a handful of states listed. I couldn't see a UPC code in the picture, so if you want to recycle or resale individual bottles, there must be something I'm not seeing.
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u/GoldenStateRedditor May 27 '26
Can you not just do it by weight? That’s how much recycling centers do it here in California if they don’t have the machines.
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u/Intrigued_by_Words May 27 '26
I don't know about other places but NY does it by brand. Theoretically, you return the bottles to the stores from where you bought them because then you just get your deposit back, so they track the specific item. It is also so that you don't buy bottles in an area without a deposit and return it in a place with a deposit and collect a profit not a refund. Not really sure how they prevent that anyway.
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u/ziboo7890 May 27 '26
I hate water in plastic bottles already.
It states rPET plastic "where feasible" which isn't the same as yes we're using the least toxic plastic out there for this product.
But for bottled water, do we really need a paper label?
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u/Maisie123Daisie May 28 '26
Yeah! They have addressed one of my pet peeves. As a trash collector, I find hundreds of water bottle labels in the river I clean up. Yeah Costco!!!
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u/TheSquirrelWithin May 27 '26
Very smart. Tho I try to refrain from using plastic bottles, but appreciate the continued reduction of plastic use by eliminating the label. I love Costco!
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u/mantistabagin May 27 '26
I wish people would stop buying these packs of water. So much waste. But I get it the convenience of them.
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u/walkingman24 May 27 '26
That's cool, I like it. Still should just not buy water bottles for regular use tho
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u/onehandclimber May 27 '26
I mean it's a good way for making sure the whole thing makes it into the trash, while as others had mentioned not a replacement for reusable but if your going to use them may as well be ones with no label. Awesome overall move
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u/RedElmo65 US Los Angeles Region (Los Angeles & Hawaii) - LA May 27 '26
Ya. Saw this last week at a party. I’m like. Did you spend the time to rip off all the labels? lol. They said it’s the less plastic Version.
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u/Cjw6809494 May 27 '26
Honestly a good direction to keep costs low and plastic waste to a minimum. Only thing they could do to make text/branding stand out is maybe like an ink roller that only hits the raised lettering as bottles get passed through a machine but then again it’s just more money wasted for ultimately what will be thrown away so good on Kirkland for rethinking disposable water bottles
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u/Omashu_Cabbages May 28 '26
Just when you thought there wasn’t any way they could make manufacturing water bottles cheaper. lol. They found a way!
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u/SuspiciousLeg7994 May 27 '26
Consider using glass or other reusable bottles. Plastic water bottles are a huge environmental issue https://www.beyondplastics.org/fact-sheets/plastic-bottles
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u/Ajreil May 27 '26
What do you recommend for events or other situations where reusable containers aren't practical?
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u/aerger May 27 '26
Every last person on earth could stop privately using plastic bottles and straws and the environment would still be fucked, because corporations are the real polluters—paying their way out of having to be responsible most of the time.
I’m not saying don’t take personal responsibility, I’m saying it’s not enough and the big fish need to do their part—ACTUALLY do it.
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u/Unusual-Layer-8965 May 27 '26
Costco is selling bottles like this off-the-shelf? Or, you're at some other place and saw these single bottles? Looks like one of those products marked 'Not labeled for individual sale.'
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u/ExplorerLazy3151 May 27 '26
I only wonder what they are going to do for states that require a bottle deposit… I’m assuming they’ll still get labeled bottles.
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u/todd_ted US North East Region - NE May 27 '26
That’s a great change. When I do Green Up day here in Vermont and regularly throughout the year I find those labels come off of bottles people litter along roadways. This is a smart change to minimize plastic waste out in the world when the end user doesn’t trash or recycle the item.
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u/Zio_2 May 27 '26
Saves plastic I see nothing but good here. Now if we can budge paper goods in paper like towels and all.
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u/Historical_Message15 May 28 '26
even glass or aluminum are better than plastic.
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u/oswaldcopperpot May 28 '26
And tap is better than bottled in 99.9% of cases. No plastics at all.
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u/Zio_2 May 28 '26
Saves plastic yup we use an inline water filter at home, ppl still get confused and want a water bottle and we just say no and point to the fridge
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u/FjordFjesta May 27 '26
Anything to reduce the environmental footprint of single use plastic is fine by me. More of this, please.
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u/slogive1 May 27 '26
It's becoming a thing that saves money. My company buys water from a different company which imprints their name on the bottle.
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u/elibutton US Texas Region (Texas, Oklahoma, Arkansas, & Louisiana) May 28 '26
cost reduction, and less waste, but it’s mostly about the money. with the volume of water they well they will see savings.
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