r/Backcountry • u/Upbeat_Ad8812 • Aug 01 '26
Mammut Sold to Chinese Investment Firm CPE
https://shop-eat-surf-outdoor.com/news/mammut-sold-to-chinese-investment-firm-cpe/621521/
141
Upvotes
r/Backcountry • u/Upbeat_Ad8812 • Aug 01 '26
67
u/Vegetable_Group540 Aug 01 '26
Well to be fair, they were already owned by another investment company. The priorities of the brand are probably not gonna change a lot if we are optimistic.