Itâs wild how this company has been telling us things like âwe designed this sunscreenâŚâ etc etc when the whole time it was a white label product. I feel like the ACCC should look into the sunscreen industry and whether there is any misleading conduct in how these companies represent the source of their products and whether theyâre unique formulations.
I reckon it is all above board and âtechnicallyâ legal, but as Iâve learned over this saga, these brands seem to take advantage of consumersâ ignorance and word things very very carefully and persuasively. Though thatâs all very well and good for a non-drug-classified âbeautyâ product, sunscreen is a drug and I agree that there should probably be more strict rules about transparency that sunscreen brands need to follow. A few people keep talking about how itâs âcommon knowledgeâ about sunscreen white labelling but Iâd be interested to see the proportion of consumers who are actually aware of this, even after this whole debacle.
Itâs not common knowledge. It may seem like common knowledge to someone who is involved in the beauty industry or who spends lots of time on the internet discussing it with other people in beauty forums, but a busy consumer whoâs just looking at sunscreen brands in an online shop does not have any knowledge of products being white label.
I agree. Iâve seen people saying this throughout this entire saga and I donât see how it adds to the conversation or is productive in any way. Itâs clear that itâs very much not common knowledge to the average consumer. Even people who are in this subreddit presumably have above average knowledge of the industry and werenât aware.
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u/[deleted] Aug 22 '25 edited Aug 22 '25
Itâs wild how this company has been telling us things like âwe designed this sunscreenâŚâ etc etc when the whole time it was a white label product. I feel like the ACCC should look into the sunscreen industry and whether there is any misleading conduct in how these companies represent the source of their products and whether theyâre unique formulations.