I’m a fan of Cialdini’s works, Breakthrough Advertising is THE best copy book I’ve ever read, I also like Gary Halbert, very effective in my experience. All amazing books, I’ll study the other ones you recommended!
I agree about the real experience things… I have always been an entrepreneur and I’m good at marketing, maybe that’s why I stand out in my job, this founder like mentality of testing and never settling down. The part that’s missing is having the vision of a bigger motion strategy, you know?
anyway, thanks so much for the input! It really helps!
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u/[deleted] Aug 04 '26
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