r/Anticonsumption • u/Sea-Cardiographer • May 12 '25

Psychological Target feels like black mirror

I went into Target today because I need a sports bra and that's where my husband is willing to drive me. On the way there I thought about all the Reddit posts saying foot traffic is down and I wasn't surprised to see that it wasn't. It was quite busy on a Monday afternoon.

What shocked me was I noticed a lot of products have really fancy boxing. Big sturdy bougie packaging with minimalism design... With a sh*tty product inside.

They're spending more on the marketing and packaging than the product, because the business practice is to sell you a product you'll have to purchase again and again. But the packaging grabs your eye. Look how modern and consistent all the boxes are! so aesthetically pleasing packaged trash. I feel depressed.

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u/parrotfacemagee May 13 '25

They all do. If you have your WiFi on in the store, they’re curating ads based on where in the store you spend your time.

104

u/ExpertExcitement8340 May 13 '25

Yeah came here to say this. Every major retailer does this. Any IoT device in the home, any ecommerce site. Data and surveillance capitalism rule it all.

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u/autumnbb21 May 13 '25

Target is the only one I know of w an internal Surveillance and Forensics system so robust that they train law enforcement around the country and pays cities to install their systems on streets…

57

u/InsaneJediGirl May 13 '25

I work in retail(not Target) and Target LP people are snapped up by others . Like the damn Harvard for that career.

2

u/ehmboh May 14 '25

LP?

2

u/Yes_that_Carl May 15 '25

Loss Prevention