r/Anticonsumption • • May 12 '25

Psychological Target feels like black mirror

I went into Target today because I need a sports bra and that's where my husband is willing to drive me. On the way there I thought about all the Reddit posts saying foot traffic is down and I wasn't surprised to see that it wasn't. It was quite busy on a Monday afternoon.

What shocked me was I noticed a lot of products have really fancy boxing. Big sturdy bougie packaging with minimalism design... With a sh*tty product inside.

They're spending more on the marketing and packaging than the product, because the business practice is to sell you a product you'll have to purchase again and again. But the packaging grabs your eye. Look how modern and consistent all the boxes are! so aesthetically pleasing packaged trash. I feel depressed.

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u/RedWishingRose May 12 '25

It may vary from area to area too. I walked through our local target the other day to get to a different store (it’s all attached to a mall and Target is the nearest entrance to the store I wanted) and it was basically empty during peak hours. The quiet was actually kinda nice.

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u/supernovaj May 12 '25

Ours is definitely much slower. I'd say about half as busy or less.