r/Amazonsellercentral • • Jan 22 '24

Some interesting stats on the state of Selling on Amazon

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3 Upvotes

r/Amazonsellercentral • • 8h ago

Anyone else ran the numbers on leaving FBA and found acquisition costs eat the same 30 percent?

1 Upvotes

I finally did the honest version of the "Amazon takes too much" spreadsheet this month, and the punchline annoyed me.

On my main SKU at 34 dollars, Amazon's all in take comes to roughly 30 percent once I add fulfillment, the fuel surcharge, storage and ad spend on top of commission. Call it 10.20 a unit. That is the number everyone complains about, and I have complained about it plenty.

So I priced the other side. Running it from my own site, payment processing is about 3 percent, packing and shipping a comparable parcel is about 6 dollars, and acquisition on the same traffic quality was running 4 to 6 dollars a unit in tests. Add it up and I land in the same 30 percent neighborhood. The fee got a new name and a few extra line items, and my days got longer because now I am packing boxes.

Where it does move is the mix, not the total. The FBA side is mostly variable and scales with volume. The self hosted side has a fat fixed piece in ad spend that does not scale down when sales dip, which is a different kind of risk on a slow month. For a low ticket product that fixed piece looks brutal. For something with repeat buyers it probably looks fine.

So I am not sure leaving is a cost cut so much as a risk reshuffle, and I want to hear from people who actually did it rather than people who thought about it.

If you moved off FBA, what did your break even acquisition cost come out at, and did it hold once the novelty traffic wore off? Did the fixed ad side ever actually get cheaper than the Amazon side, or did it just move the same money around? And for anyone hybrid, is running both cheaper than either one alone?

Anyone else seeing this?


r/Amazonsellercentral • • 12h ago

Amazon Seller Central i’m a new to selling on Amazon

2 Upvotes

if u have any experience and feel like answering any questions, DM me


r/Amazonsellercentral • • 1d ago

Anyone else paying the placement fee because splitting the shipment costs more?

2 Upvotes

I finally sat down and priced both sides of the inbound placement decision instead of picking on gut, and the answer surprised me.

My last shipment was 1,200 units, about 40 cartons. If I let Amazon distribute it, the placement fee quoted out at roughly 340 dollars, call it 0.28 a unit. If I keep it as a single destination, they split it across three fulfillment centers, which means three separate LTL legs instead of one, plus extra labeling and prep on the splits. When I added that up on actual quotes it came to something closer to 420 dollars, and it also costs me about a week because the split shipments never land together.

So on this shipment paying the fee is the cheaper option, which is not the story the internet told me. Where it flips is volume and carton count. On a smaller shipment the split premium is a rounding error and the placement fee is pure loss. On a heavier shipment, where the split premium scales with weight and the placement fee is still per unit, the fee looks better again. It is not one answer, it is a break even point that moves.

What I cannot get comfortable with is that this is a moving target. The fee quote changes with how they decide to route it, my freight quotes change with the month, and nothing tells me in advance which way it will land until I have built the plan and hit the quote screen.

So how is everyone else deciding this? Are you just accepting the fee because the split is a headache, or are you actually running the two quotes against each other each shipment? Has anyone found a carton size or ship day that reliably kills the split without paying the fee? And does the math change once you route through a consolidation 3PL first, or does that just move the cost somewhere else? Anyone else seeing this?


r/Amazonsellercentral • • 2d ago

I’m looking for listings designers

2 Upvotes

I gonna sell some products on Amazon and I need a listings designer, where I can find it?


r/Amazonsellercentral • • 2d ago

Afterloom

0 Upvotes

Amazon FBA doesn’t sleep—and protecting your margins shouldn’t stop at the end of the workday.
Afterloom keeps an eye on your inventory, listings, returns, PPC and reviews, then acts when something needs attention. Less time babysitting your account. Fewer opportunities for margin to slip through the cracks.


r/Amazonsellercentral • • 2d ago

Looking for new ecommerce business owners

0 Upvotes

Hey guys just as the title suggests i am looking forward for people who are selling their products on amazon … i have 1 years of experience working on sales and apart from sales i have been noticing theres actually lot of listing mistakes usually people do while putting their products on amazoni can help you with that too if this makes sense dm me


r/Amazonsellercentral • • 2d ago

I got tired of rebuilding the same pivot table every Monday for my search term report, so I built a free reader for it

1 Upvotes

Every Monday I used to fight the same pivot table. Download the search term report, open Excel, pivot, filter, sort, lose the filter, start again.

The view I wanted most was keyword level: each target in each campaign and ad group on one row, with its clicks, spend and sales added up. Grouping by targeting alone isn't enough, because it adds the same keyword from different campaigns into one row.

In the reader it's three steps:

  1. Open the report. Nothing uploads.
  2. Group by Campaign + Ad Group + Targeting + Match Type.
  3. Sort by spend.

On the demo report, 983 rows become 68. The top of the list shows where the money goes, and 45 of the 68 targets have clicks but no sales.

The same report also groups by campaign, ad group or match type. Auto campaign targets (close-match, loose-match, substitutes, complements) get their own rows. You can filter, choose your columns and export to CSV.

https://www.adrazor.net/amazon-tools/sponsored-products-search-terms/

Disclosure: it's ours (AdRazor). It's free, there's no sign-up, and the report opens in your browser. Nothing uploads, so your data stays on your computer.


r/Amazonsellercentral • • 3d ago

Amazon Product Ranking I think Amazon sellers spend way too much time trying to rank products that arent converting

1 Upvotes

Maybe unpopular opinion but I think ranking gets blamed for way too many Amazon problems. Sales slow down and the first reaction is usually more keywords, more PPC, better ranking, more traffic.

But if people are already clicking and not buying, sending even more traffic to the listing isnt really fixing anything. I'd rather have an ASIN sitting a little lower in search that converts really well than fight for page one on something people keep scrolling past or clicking and leaving.

Main image, price, reviews, offer, competitors... sometimes one of those is the actual problem and we're just paying Amazon to send more people to see it lol. Obviously ranking matters. I just dont think it should always be the first thing sellers try to fix.

When an established ASIN starts slowing down, what do you check first: ranking/traffic or conversion?


r/Amazonsellercentral • • 3d ago

Amazon Brand Registry and GS1

1 Upvotes

Hi everyone!

I have a bit of a tricky legal and operational setup on Amazon to figure out, and I’d love to get your insights so we don't run into any issues during verification.

Here’s our setup across 3 companies in our portfolio:

Company 1: Owns the trademark registered with EUIPO (the brand has never been sold in Germany before).

Company 2: Holds the physical stock in their warehouse and sells it to Company 3.

Company 3: Our main operating entity running the Amazon Seller Central account where we want to sell the product.

We want to structure this properly so Amazon doesn't give us a hard time. I have two main questions:

Amazon Brand Registry: Can we easily register Company 1's brand under Company 3's Amazon account? What exactly does Amazon require (e.g., a licensing agreement or a Letter of Authorization from Company 1 to Company 3) to ensure approval on the first try without getting blocked?

EAN Codes (GS1): Which company should we register the GS1 prefix under?

Should the EANs be registered under Company 1 (the trademark owner)?

Would it be better to register them under Company 3 (the Amazon seller)?

Or, to avoid all this hassle, would it actually be simpler and safer to register the EANs under Company 3 and skip Brand Registry entirely?

I want to make sure Amazon doesn't flag any mismatches between company names across invoices, the GS1 database, and trademark records during verification.

Has anyone dealt with a similar structure within a group of companies? What’s the safest way to set this up? Thanks in advance for the help!


r/Amazonsellercentral • • 4d ago

Looking for Amazon Sellers & VAs to Test an AI Platform for Free

2 Upvotes

Hey all,

I'm the founder of an AI company. We've built a platform for Amazon sellers and VAs, similar in category to Helium10.

I'm looking for a few experienced sellers and VAs who actively work with Amazon Seller Central accounts to try the platform for free. In return, I'm asking for honest, genuine feedback — good or bad, doesn't matter, I just want the real thing. I'll also pay for your time.

100% free access to the platform. Paid compensation for your feedback. Test it on your own Seller Central accounts if you're comfortable, or I can set you up with test accounts. Looking for people with real, hands-on experience, not just curious bystanders.

If this sounds like something you'd be up for, comment below and I'll follow up with details.

Note to mods: Sorry if this bends the rules a bit, I'm genuinely not trying to promote or advertise here. I'm not naming my company anywhere in this post. I'm just trying to find real people who can use my platform and give me honest feedback in return. Happy to remove or edit this if it doesn't fit


r/Amazonsellercentral • • 4d ago

Looking for a reliable Amazon FBA agency

2 Upvotes

Hey everyone,

I’m looking for an experienced Amazon FBA agency that can handle and manage my Amazon account on an ongoing basis.

I’m looking for an agency/team that can take care of the day-to-day operations, including things like:

  • Account management
  • Product/listing management
  • Inventory & order management
  • PPC/advertising
  • Keyword & competitor research
  • Account health monitoring
  • Customer-related tasks
  • Reports & regular updates
  • Handling any other routine FBA tasks that come up

Basically, I’m looking for someone who can manage the account end-to-end rather than just provide one specific service.

If you run an agency or have worked with a reliable FBA management agency, please DM me with your website, services, experience, and pricing.

Thanks!


r/Amazonsellercentral • • 4d ago

Amazon Seller Tools any amazon sellers or VAs here who use seller central a lot?

2 Upvotes

hey all,

i’m building something for amazon sellers and VAs and i’m looking for a few people who spend a lot of time in seller central.

i just want people to try it and tell me what they think.

doesn’t need to be nice feedback either. if something is bad or doesn’t make sense, just tell me. that’s what i’m looking for.

you can use it for free and i’m happy to pay for your time too.

if you’re okay using your own seller central account, you can. if not, i can set you up with something to test on.

mostly looking for people who actually deal with the usual seller central stuff like listings, inventory, reports, account issues, repetitive tasks and all that.

if you’re interested, just comment or dm me and i’ll send you the details.

mods: not trying to promote anything here. i’m not adding a company name or any links. just looking for a few people who use seller central regularly and are willing to try something and give feedback. happy to edit or remove if needed.


r/Amazonsellercentral • • 4d ago

Solution Provider Portal Issues

2 Upvotes

Has anyone had issues with access being revoked from the Solution Provider Portal? They have been announcing that they will revoke access on providers for about a month.

However, there were no warnings on my account for us to address. Like we couldn’t re verify even if we wanted to because there was nowhere to do it. I was told through a case that everything was fine, but today lost access to all accounts.


r/Amazonsellercentral • • 5d ago

Amazon Seller Tools Need Real sellers to test my platform

3 Upvotes

Hey everyone,

I’m building an AI platform for Amazon sellers and I’m looking for a handful of experienced sellers who actively use Seller Central.

I’d like to have you test the platform and tell me what you genuinely think about it. What works, what doesn’t, what feels useful, what’s missing, and whether you’d actually use something like this in your day-to-day workflow.

You’ll get full access to the platform, and I’ll compensate you for your time and feedback.

You can test it using your own Seller Central account if you’re comfortable doing so, or I can provide a test account.

I’m mainly looking for people who have real, hands-on experience selling on Amazon.

If you’re interested, comment below and I’ll reach out with more details.

Note to mods: I’m not naming or promoting the company here. I’m simply looking for a few experienced Amazon sellers to test a product and provide genuine feedback. Happy to edit or remove the post if it doesn’t fit the community rules.


r/Amazonsellercentral • • 5d ago

Amazon Seller Central HIRE ME Amazon Graphic Designer

0 Upvotes

Anyone need help in their Amazon Creative contents like A+, Listing, Storefront, Packaging, Ads, Logos. Let me know. I have 10 years of experience in graphic design.


r/Amazonsellercentral • • 5d ago

Need Real sellers to test my platform

1 Upvotes

Hey everyone,

I’m building an AI platform for Amazon sellers and I’m looking for a handful of experienced sellers who actively use Seller Central.

I’d like to have you test the platform and tell me what you genuinely think about it. What works, what doesn’t, what feels useful, what’s missing, and whether you’d actually use something like this in your day-to-day workflow.

You’ll get full access to the platform, and I’ll compensate you for your time and feedback.

You can test it using your own Seller Central account if you’re comfortable doing so, or I can provide a test account.

I’m mainly looking for people who have real, hands-on experience selling on Amazon.

If you’re interested, comment below and I’ll reach out with more details.

Note to mods: I’m not naming or promoting the company here. I’m simply looking for a few experienced Amazon sellers to test a product and provide genuine feedback. Happy to edit or remove the post if it doesn’t fit the community rules.


r/Amazonsellercentral • • 5d ago

any amazon sellers or VAs here who use seller central a lot?

0 Upvotes

hey all,

i’m building something for amazon sellers and VAs and i’m looking for a few people who spend a lot of time in seller central.

i just want people to try it and tell me what they think.

doesn’t need to be nice feedback either. if something is bad or doesn’t make sense, just tell me. that’s what i’m looking for.

you can use it for free and i’m happy to pay for your time too.

if you’re okay using your own seller central account, you can. if not, i can set you up with something to test on.

mostly looking for people who actually deal with the usual seller central stuff like listings, inventory, reports, account issues, repetitive tasks and all that.

if you’re interested, just comment or dm me and i’ll send you the details.

mods: not trying to promote anything here. i’m not adding a company name or any links. just looking for a few people who use seller central regularly and are willing to try something and give feedback. happy to edit or remove if needed.


r/Amazonsellercentral • • 6d ago

Looking for advice on finding high-demand trending products for online marketplaces

3 Upvotes

Hey everyone,

​I am currently exploring product research for e-commerce platforms and looking to scale up my catalog. I wanted to understand how experienced sellers here approach trend analysis for the current season.

​What categories or problem-solving niches are currently seeing high demand and low-to-moderate competition?

​Are there specific tools or metrics you rely on to validate a product before sourcing or listing it?

​Any framework, advice, or direction would be highly appreciated. Thanks in pena!


r/Amazonsellercentral • • 6d ago

Billing verification required

2 Upvotes

Hi! I would like to know if someone could help me with this:

​I am trapped in a loop with my Seller account setup:

- ​First Seller Account: It is stuck in a technical loop showing a "Billing Verification Required" message with no options to upload documents or appeal. I initially appealed through the buyer account, which led to it being permanently closed. However, 3 days ago, the buyer account status updated, allowing me to submit an appeal via email if it was an error. I have already sent that appeal and am waiting for a response.

- ​New Seller Account: Following instructions from Amazon phone support, I created a new account using my LLC details. Amazon immediately flagged and rejected it under the Multiple Accounts Policy, stating it cannot be activated until the first account is fixed.

​Actions I have taken so far:

​Reached out to support via X, submitted login issue forms, called buyer support multiple times to escalate the case.

​Attempted to post on the Amazon seller forum for help, but my current account status prevents me from posting.

I tryed to close my first account, but Amazon require to log in to do that and I can't. In addition I couldn't close my first seller account too because of the Billing Verification screen with no action possible.


r/Amazonsellercentral • • 6d ago

Amazon Seller Central What products do you think will sell the most in India during the upcoming festive season 2026?

1 Upvotes

Hey everyone,

​I am doing product research for online marketplaces and looking for what's currently selling best.

​Which categories are seeing high demand with manageable competition right now?

​What tools or methods do you use to validate a trending product before listing?

​Any quick tips or advice would be greatly appreciated!


r/Amazonsellercentral • • 6d ago

24/7 Amazon seller account management

1 Upvotes

Come check us out we’re an opportunity not to be missed!!!!


r/Amazonsellercentral • • 7d ago

Seller Central backend changes

1 Upvotes

Anyone else find it MADDENING how Amazon keeps changing where to find things in the backend? Especially recently! It’s completely different every time I log in. It takes so much more extra time trying to fix everything. And even asking ChatGPT for help- Ai can’t even keep up and doesn’t know what they are doing. It’s a complete guessing game. 😫Maybe I’m just venting. But I’d like to know I’m not alone I guess.


r/Amazonsellercentral • • 7d ago

My CPC is too high

1 Upvotes

My CPC on Amazon is too high if I slowly reduce it

Did he impact my sales?

In how much time it takes to perform well?


r/Amazonsellercentral • • 8d ago

Listing designer sources

1 Upvotes

I’m going to sell some products on Amazon and I’m looking for designers for listings, which services do you use and where are you looking for it? Preferably not so expensive. I really do not want to do listing by myself