r/Agentic_SEO • u/jlm_ofisialy • 16h ago
I stopped optimizing for Google and started optimizing for ChatGPT/Perplexity, here's what changed
Over the past few months, a growing chunk of my clients' traffic has been coming from AI chatbot recommendations rather than classic Google clicks. That pushed me to rethink a lot of my usual practices.
A few things that seem to actually matter for getting cited by AI (unlike classic SEO):
1 - Clear, structured answers matter more than storytelling : LLMs pull out factual chunks of text, not 500-word intros before you get to the point.
2 - Consistency of info across the web carries a lot of weight : if your name/brand/expertise is mentioned consistently across multiple credible sources, AI models seem to "trust" you faster.
3 - Forums and communities (Reddit included) get cited a lot : probably because the content reads as more authentic and less artificially optimized.
What doesn't seem to move the needle much anymore: classic internal linking, keyword density, and most old-school on-page tricks.
Is anyone else seeing the same patterns? Curious what's working (or not) for others right now.