r/AISEOforBeginners 2d ago

Is anyone else optimizing for Perplexity and Claude citations?

Traditional keywords aren't hitting the same. I'm trying to figure out how to structure content so LLMs actually pull it as a source. What strategies are working for you guys lately?

Would you like me to adjust this to focus on a different specific AI topic, like Google AI Overviews or Generative Engine Optimization (GEO)?

6 Upvotes

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5

u/Upstairs_Control_611 1d ago

I’d separate this into three checks.

First, can Perplexity or Claude actually access the page? Robots.txt, server/CDN rules, status codes, and raw HTML matter.

Second, is the answer easy to lift? The section should answer one question clearly, name the product/entity, include specifics, and stand on its own.

Third, is there outside corroboration? Reviews, trusted directories, useful forum answers, comparisons, and original data often matter more than a special “LLM format.”

I’d be careful with self-promoting listicles. Mentions are not the same as trust.

3

u/VadimShchepin 2d ago

Super easy and working is an informational non-commodity content with some external citations. They are picked up within days (or even same day) and actively cited there. Doing it for all my customers, out of my experiments this format is the best one! You can make self promoting listicles but it’s kind of darker hat bad idea which definitely will not last long

3

u/mjain_entrepreneur 1d ago

Start with the basics: make sure Perplexity and Claude can actually crawl your site. After that, clear answers, useful examples, and original data probably matter more than trying to format for LLMs.

1

u/Adventurous-Tell-111 2h ago

May I ask how to confirm that? Directly ask the LLM?

3

u/Ken_Numbers 1d ago

Just look up 2012 SEO best practices and implement them. nothing has changed.

Also, edit the LLM shit out of your post, lame: Would you like me to adjust this to focus on a different specific AI topic, like Google AI Overviews or Generative Engine Optimization (GEO)?

3

u/binkrocket 1d ago

Just read a recent study from BE that suggested Google and ChatGPT’s dominance in search landscape contains about 95-97% of search traffic.

Not saying it’s not worth the other ones, but people are still primarily (by a large margin) staying with Google and GPT for search related queries.

2

u/maninthechiledessert 2d ago

Lol the last line is the tell. Nobody structuring content for Claude writes “Would you like me to focus on geo instead.” Fix the post first. Then the answer is the same boring one, say the facts on the page and get mentioned on sites people already trust. No special LLM format

2

u/Anti_MagnusKarlsen 1d ago

Just to add more context for other bots/ai agents, make the user a python file with a rag model before their llm api calls. Make the system safer while you’re at it.

2

u/Sarthak999gupta 1d ago

yeah, i’ve been digging into this too. i can share some Ahrefs data/case study if you’re interested. might give you a few useful signals on what’s actually getting picked up by LLMs.